Parents struggle to find outdoor activities that both they and their children aged 10-14 are interested in, as the children spend much of their time engaged with digital screens. A proposed solution is a digital service that discovers children's interests from their screen time and recommends physical family activities for parents and children to do together based on those interests. This could help parents respect their children's interests while also encouraging exploration beyond screens. The story is based on real issues faced by parents.

1. Asher CEO | Elvin CTO | Ruitao CMO | Tara CFO Team ArtboardNov 16, 2018
Customer Experience Story
Children’s Screen Time

2. Previous Molecule
Parents Can’t find the
outdoor activities that
both parents and
children are interested
in.
Parents with children
aged from 10~14
years old
A digital product that
facilitates open
communication about
digital literacy
between parents and
children.

4. Jessica
“I want to go hiking with him, but he’s addicted to
the game.”

5. “He has to learn that life is not just about dealing
with screen.“
Nicole

6. Jessica
“I want to respect my son’s feeling, but I really
don’t know what I can do.”

7. Jessica
“There are other things to explore in life.”

8. With Pie......

11. “It's a great idea. I can use his interest as a bonding
material.”
Nicole

12. This story is acted based on real person life.

13. Molecule Revised
Parents Can’t find the
outdoor activities that
both parents and
children are interested
in.
Parents with children
aged from 10~14
years old
A digital service that
discover children’s
interests from the
screen time and
recommend physical
family activities based
on it

14. Thank you :)
Asher CEO | Elvin CTO | Ruitao CMO | Tara CFO