Chuck Midgette - AR TRENDS 2010 Survey

Review of best practices ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Best practice elements Focus Credibility Storytelling Performance Accessibility ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Scope of our survey: AR TRENDS S&P/TSX 222 110 S&P 500 248 50 Big picture trends Survey data

AR TRENDS survey: What we found ,[object Object]

Covers: What did the best practice companies do? ,[object Object],[object Object],[object Object],Duke Energy Corporation front and back cover

Themes: What did the best practice companies do? American Express Company

Investment argument: What did the best practice companies do? Enbridge Inc.

Governance: What did the best practice companies do? ,[object Object],[object Object],[object Object],TELUS Corporation

Market environment: What did the best practice companies do? Volvo Group AB

MD&As: What did the best practice companies do? ,[object Object],[object Object],Agrium Inc.

Performance measurement: What did the best practice companies do? ,[object Object],[object Object],BMO Financial Group

Online annual reports: What did the best practice companies do? ,[object Object],[object Object],[object Object],The Coca-Cola Company

Chuck Midgette - AR TRENDS 2010 Survey

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