SlideShare a Scribd company logo
OUR LISTENERS ARE AFFLUENT 
56% HAVE A BACHELORS DEGREE OR HIGHER 
83% OWN A HOME 
66% EAT OUT AT LEAST 2X A WEEK 
48% CONSIDERING HOME IMPROVEMENT 
21% OWN THEIR OWN BUSINESS. 
55% BUSINESS DECISION MAKERS 
386,619 
Total streaming sessions in Sept. 2014 via 1010 AM & 92.5FM desktop players and the AM & FM apps. 
The Flagship Radio 
Station of the 
Jacksonville Jaguars 
Broadcasting on both WJXL-AM (1010 AM) & WJXL-FM (92.5 FM) 
Station Simulcast 
Local Billing 
Station in 
the market 
Miller Kaplan Arase LLP, August & September 2014 
7,762 FOLLOWERS 
5,743 LIKES 
REACH AN ATTENTIVE MALE AUDIENCE 
•3 of 10 MEN are single 
•6 of 10 MEN play an influential role in the big-ticket item buying process. 
•7 of 10 WOMEN say that spouse plays a role in making major purchases. 
83 HOURS OF 
LOCAL TALK 
Sports experts who have provided JAX sports talk/news for combined 185 years 
Sports Talk listeners more likely to remain during commercial blocks than Music station listeners. 
Marketing to Men Radio Survey, Jacobs Media 2011

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1010 XL Jacksonville FL Station Stats Infographic

  • 1. OUR LISTENERS ARE AFFLUENT 56% HAVE A BACHELORS DEGREE OR HIGHER 83% OWN A HOME 66% EAT OUT AT LEAST 2X A WEEK 48% CONSIDERING HOME IMPROVEMENT 21% OWN THEIR OWN BUSINESS. 55% BUSINESS DECISION MAKERS 386,619 Total streaming sessions in Sept. 2014 via 1010 AM & 92.5FM desktop players and the AM & FM apps. The Flagship Radio Station of the Jacksonville Jaguars Broadcasting on both WJXL-AM (1010 AM) & WJXL-FM (92.5 FM) Station Simulcast Local Billing Station in the market Miller Kaplan Arase LLP, August & September 2014 7,762 FOLLOWERS 5,743 LIKES REACH AN ATTENTIVE MALE AUDIENCE •3 of 10 MEN are single •6 of 10 MEN play an influential role in the big-ticket item buying process. •7 of 10 WOMEN say that spouse plays a role in making major purchases. 83 HOURS OF LOCAL TALK Sports experts who have provided JAX sports talk/news for combined 185 years Sports Talk listeners more likely to remain during commercial blocks than Music station listeners. Marketing to Men Radio Survey, Jacobs Media 2011