The document outlines ten lessons learned from 1.5 years in the digital industry, emphasizing qualities like perseverance, spontaneity, consistency, and effective communication. It stresses the importance of learning from mistakes, staying organized, and growing one’s network for professional success. Additionally, it highlights the value of being empathetic and creative in interactions with the audience.

1. 10Lessons from my
1.5years
experience in the
Digital Industry Rajashree Das,
Community Manager, Simplify360

2. #1. Perseverance
One of the greatest qualities
required to survive in this
industry. All plans don’t work
out the way you speculate.
Certain efforts do not yield
instant results and it might be
quite frustrating. Under such
circumstances, patience is what
will keep you motivated to carry
on.

3. #2. Spontaneity
No doubt planning and
strategizing is very important
especially while dealing with
clients; defining clear goals and
aligning all activities towards it.
However, many a time critical
situations arise which demands
you to ideate in a short time.
This is when your spontaneity
skills are tested.

4. #3. Consistency
You can’t expect to achieve
results without being consistent.
It requires months or years of
dedication to seed a positive
thought in someone’s mind. To
make your target audience feel
good about you, you need to be
consistent in what message you
want to convey to them.

5. #4.Punctuality
They say a thing loses its value
when not done in time. Who else
can explain this better than a
marketer? Time is everything;
be it client deliverables or a
release on industry trends. A
digital marketer needs to be up
on his feet at all times.

6. #5. Being Emphatic
You might be going through a bad
phase in your life or maybe you are
in a bad mood just for the day;
nonetheless it is better to keep your
head clear when you are
communicating with your audience.
The language one uses tells a lot
about what kind of thoughts you are
building in your audience’s minds; and
you do not want to spoil your efforts
over just one day of mess. While
analyzing and responding to
audience’s queries, it is a good
practice to put oneself in their shoes.

7. #6. Communication skills
One of the most important
aspects of a good marketer
is to be good with
communication, be it verbal
or written. You do not want
your content to lose out on
its quality because of poor
grammar.

8. #7. Learning from mistakes
Every day is a new challenge. Every
day is a new chance. This is something
which is applicable to people from all
walks of life. Never let failures,
loopholes and your weaknesses
overshadow your good qualities. We
all are humans, none of us are
perfect- it’s okay to have a few flaws
but it’s more essential to overcome
them with your positive side and learn
from experiences.

9. #8. Being crazy is good
You like to wear your shirt out or
draw oddest conclusions from a
given scenario? You might be
called crazy, weird, nerd or a
freak. But remember, you are the
one to come up with ideas which
nobody else could even think of.
You are creative and you
definitely have a long way in the
industry.

10. #9. Discipline and organization
A digital marketer, more specifically a Community Manager,
needs to work round the clock- in such a case you don’t want to
miss out on your personal life or be deprived of stuffs which you
love to do. Therefore, it is very important to develop an
organized method of how you want to keep up with your daily
activities, both personal or professional and not lose out on
things which hold value in your life.

11. #10. Growing your network
It’s not always about what or when, many a times it’s about the
‘who’. Along with brands, build a profile for you. Be an
individual you want to be. Stay connected with people, online and
offline. Meet up people, attend events, conferences, seminars and
webinars not just for the purpose of learning the subject but to
be able to meet and know more people- the people you want to
get connected with.

12. THANK YOU
FOR YOUR TIME. 
Hope you liked this
slide.

13. Rajashree Das
Community Manager,
Simplify360