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1. Initial Plans
Benjamin Wincup

2. Mind Map
Plane
Review
Short
Viking
Fantasy
Story
Modern
Magic
War
Visual/
Photo
Editing
Audio/Voice
Recording
Visual/
Video
Editing
Audio/
Voice
Recording
and Editing
Script
Visual/
Photo
Editing
Visual/
Video and
Video
Editing/SFX
Visual/Poster
Audio/
Dialogue
Book
Review
Double
page
spread
Lone viking
in a dungeon
trying to find
some fabled
sword
One eyed
viking
holding axe
in desert
with
sandstorm
1
Chapter
tbc
Viking
reviewing
own book
Book
cover
Raggedy
clothed
magicians
fighting over a
piece of land
using modern
objects as
wands
Sound
effects
and
talking
Guy
holding a
glowing
hockey
stick (staff)
My top 10
military
planes ,
including
Vulcan, F4U
etc.
Pictures of
planes
mentioned
in list
Thmbnail for
video, including
at least 2 of the
planes on a
background
Primary: Male,
Heterosexual,
Young Adult
16-19, Middle
Class, Belonger
Audience
Audience
Primary: Male,
Heterosexual,
Young Adult 16-19,
Middle Class,
Socially Conscious
Type A
Audience
Primary:
Female,
Young Adult
16-19,
Middle Class,
Balanced

3. Mind Map
Viking
Story
Audio
One
Viking
Bunch of
skeletons
Desert &
dungeon
Ingvar
One
eye
Dry
and
hot
Grumpy,
tough,
strong
Kind of
blind in
his eye
Chapter
tbc
Read
the
whole
chapter
10 or 11
paragraphs
Razor
tool,
Adobe
Audition
Book
Review
Viking
Reviewing
Book
Talking
about
book in
general
Questions
Unimpressed,
thinks it
describes him
all wrong
What did you
like about the
book? Did you
like the book?
Poster
&
Cover
Sandy
poster,
sandstorm
Adobe
Photoshop
Adobe
Photshop
Dark
blue
book
cover
Bloody
axe
Shadow
of a
man
Skeleton
half
buried,
coverd in
blood
“Part 2”
Like
from a 4
part
cassette
tape
Oranges,
Terracotta,
Ochre,
Weathered
Reds
Audience
Male
Hegemonic
main
character
16-
19
Romantic
themes Balanced
Themes of
saving the
world
Middle
Class
Moderate
price and not
overly complex
language
Primary

4. Mood Board

5. Mood Board Analysis
Is there any repetition in the images you have collected? Repeated
colours/images styles/fonts/tone/mood
– I have included sandy colours but also some dark ones. The reason for the
sandy colours is for my poster as it’s going to be a picture of the desert
and the darker colours are for my book cover. Some of my images have a
repeating medieval dungeon-esque look to them and this is to represent
that the chapter will be set in a dungeon in a medieval fantasy. There are
lots of darker colours and it kind of reflects the cold of the night time
desert. As there are pictures of the desert, there are connotations of
danger and heat, adventure and treasure. There are also the denotations
of the desert being hot, but some of the pictures have shelter. They’re
supposed to represent a dungeon enterance.
How will your mood board influence your final product?
– My mood board will influence my final product by having the same colours
I plan to use on the poster and cover. From the images I have selected,
there is a desert and medieval theme. They will give me locations for my
final product.

6. Informal Proposal
Current Idea
Concept A one eyed Viking has been hired to find a legendary enchanted sword. He faces peril
and danger around every turn. Will he make it back with the sword?
Type of
products you
would make
• Poster
• Audio Book Cover
• Book Review
• Audio Recording
What you will
need to make
them
Adobe Photoshop to make the cover and poster
Adobe Audition for the recording editing
Microsoft Word for the script
Audio recorder
Computer with Adobe Master Collection
Audience 16 – 19 y/o Males, Balanced, Middle Class as Vikings, adventure and action are
usually associated with teenage males and my product will have to be purchased.

7. Choices
Discounted ideas Reasons for not choosing this
project
Plane Review • I just didn’t like the sound of it in all
honesty. I don’t enjoy video editing so I
don’t think I would’ve had a fun time
making it.
Modern Magic War • I have no experience adding special
effects into videos so I don’t think it’d be
appropriate to start a project with no
experience.