insight is core for communication idea. the sharp insight can lead us to find out what we called a big idea.
it's for junior people who are interested in advertising.
GUILT-FREE CONSUMPTION is the new luxury for consumers, and the Holy Grail for businesses. Discover the growing hunger for a new kind of consumption: one free from worry (or at least with less worry) about its negative impact, yet that still allows continued indulgence. Check out the guilt absolving examples from Nike, Miya's Sushi, McDonald's, Unilever, Fairphone, Burger King, Chipotle, Peddler's Creamery and many more...
I believe it's very practical sharing. no doubt it will inspire creative director or project manager.
welcome any comments or questions , i'd like to share more experience with you.
it's what Dave and I work together to conclude how we did so many showcases and where we kick start.
also it's for senior people to study in Integrate marketing communication.
This document provides training on brainstorming techniques. It discusses concepts like single minding and insightful idea, as well as how to generate ideas in a unique and driven way through techniques like crazy 8s. Video links are included for additional learning on brainstorming methods.
brief matters. this is how we work together for alignment of achievement. it's not a noun., a verb. instead.
this is what i consolidate those i were trained in 4A creative agency.
approaching is also critical for communication and for sure it's the last mile to influence people.
it's for junior people who are interested in advertising.
This document provides training information and rules from two presenters, Eleny and Dave. It includes:
1) Eleny's 5 rules for brand work which focus on passion for brands, delivering solutions, always being ready, avoiding personal issues, and teamwork.
2) Dave's 5 rules for brand work which are to find the best way to communicate a brand's best aspects, provide direction for brands and consumers, do the right thing with courage, create inseparable partnerships, and always be humble.
3) Encouragement to choose your path and go after your goals, as well as quotes about finding reasons to continue pursuing your dreams even when facing difficulties.
This document provides an overview of training for a brand agency. It includes:
- Key roles and departments in a brand agency like creative, planning, advertising, PR, and digital.
- Rules and advice from the trainers like having passion for brands, always delivering solutions, being ready at all times, not letting personal issues affect work, and always working as a team.
- Additional motivational quotes about finding reasons to continue pursuing your goals even when facing challenges.
GUILT-FREE CONSUMPTION is the new luxury for consumers, and the Holy Grail for businesses. Discover the growing hunger for a new kind of consumption: one free from worry (or at least with less worry) about its negative impact, yet that still allows continued indulgence. Check out the guilt absolving examples from Nike, Miya's Sushi, McDonald's, Unilever, Fairphone, Burger King, Chipotle, Peddler's Creamery and many more...
I believe it's very practical sharing. no doubt it will inspire creative director or project manager.
welcome any comments or questions , i'd like to share more experience with you.
it's what Dave and I work together to conclude how we did so many showcases and where we kick start.
also it's for senior people to study in Integrate marketing communication.
This document provides training on brainstorming techniques. It discusses concepts like single minding and insightful idea, as well as how to generate ideas in a unique and driven way through techniques like crazy 8s. Video links are included for additional learning on brainstorming methods.
brief matters. this is how we work together for alignment of achievement. it's not a noun., a verb. instead.
this is what i consolidate those i were trained in 4A creative agency.
approaching is also critical for communication and for sure it's the last mile to influence people.
it's for junior people who are interested in advertising.
This document provides training information and rules from two presenters, Eleny and Dave. It includes:
1) Eleny's 5 rules for brand work which focus on passion for brands, delivering solutions, always being ready, avoiding personal issues, and teamwork.
2) Dave's 5 rules for brand work which are to find the best way to communicate a brand's best aspects, provide direction for brands and consumers, do the right thing with courage, create inseparable partnerships, and always be humble.
3) Encouragement to choose your path and go after your goals, as well as quotes about finding reasons to continue pursuing your dreams even when facing difficulties.
This document provides an overview of training for a brand agency. It includes:
- Key roles and departments in a brand agency like creative, planning, advertising, PR, and digital.
- Rules and advice from the trainers like having passion for brands, always delivering solutions, being ready at all times, not letting personal issues affect work, and always working as a team.
- Additional motivational quotes about finding reasons to continue pursuing your goals even when facing challenges.