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Literacy and Capital
In 2007, researcher Guofang Li took a very close look at how
immigrant families attempt
helped their children adjust to life in Canada. In particular she
looked at the home
environments of four Chinese families.
As her guiding theory, Li used James Coleman's concepts of
different forms of capital.
"Coleman maintains that the family as a dynamic entity actively
transforms various
forms of capital from the parent generation into educational
attainment in the children" (
Li 286).
Li uses Coleman's theory as a way to understand the lives of
immigrant families in
Canada. The theory is also a helpful for us to use as a lens for
our own experience.
Coleman's Theory of Capital and Personal Experience
Prompt:
Explain Coleman's Theory of family capital. Provide at least
one quote to help you
restate the three components of Coleman's theory of family
capital.
Examine your own personal experience using Coleman's theory
as a way of
understanding it. Analyze literacy events, practices or
environments from your life.
Provide at least two specific examples from your life. Make
sure to connect your
examples directly to Coleman's theory.
● You can use your upbringing, the upbringing of your children
or the upbringing
of others in your life. However, you mush write about your
first-hand
experience.
● Hint: You can use the narrative or descriptive mode of
discourse to describe
how you have personally experienced family capital
What does your analysis uncover? What do you learn about the
home environment,
family capital and/or educational attainment? What is your
conclusion about what is
most critical for the parent generation to do for their children?
What do you conclude?
Essay GuidelinesYour essay must:
Be 4-5 complete pages in length (excluding the Works Cited
page)
● Offer a clear thesis as last sentence or sentences of first
paragraph
● Start subsequent paragraphs with topic sentences
● Directly quote sufficient textual evidence from Li’s article—
at least once.
● Yes, you can quote from a family member, but use the MLA
format for
personal interview/communication.
● Explain how these cited passages work as evidence for your
claims
● Create a Works Cited page according to MLA style guidelines
● Follow MLA style guidelines for Format
● Have no errors in punctuation, spelling, capitalization and
grammar
RATIOSACCOUNTING & FINANCIAL RATIOSCURRENT
RATIO (Current Assets / Current Liabilities)TOTAL ASSET
TURNOVER RATIO (Total Revenue / Total Assets)Current
AssetsTotal RevenueCurrent LiabilitiesERROR:#DIV/0!Total
AssetsERROR:#DIV/0!WORKING CAPITAL (Current Assets -
Current Liabilities)
: *Note to students: Be mindful of the scale being used in
Mergent Online when filling this out. If a number is written as
12.53, that does not mean the total for that item is $12.53.
There could be numerous zeros written after it, depending on
the scale labeled above. In this example, 12.53 is actually
$12,530,000. (To delete this comment, right-click on the
"WORKING CAPITAL" box, then select Delete Comment from
the drop-down menu.)FINANCIAL LEVERAGE (Total Assets /
Shareholder's Equity)Current AssetsTotal AssetsCurrent
Liabilities0Shareholder's EquityERROR:#DIV/0!DEBT RATIO
(Total Debt / Total Assets)NET PROFIT MARGIN (Net Income
/ Total Revenue)Total DebtNet IncomeTotal
AssetsERROR:#DIV/0!Total
RevenueERROR:#DIV/0!EARNINGS PER SHARE (Net Income
/ Weighted Average Common Shares Outstanding)RETURN ON
ASSETS (Net Income / Total Assets)Net IncomeNet
IncomeShares OutstandingERROR:#DIV/0!Total
AssetsERROR:#DIV/0!PRICE EARNINGS RATIO (Share Price
(end of quarter / EPS)RETURN ON EQUITY (Net Income -
Preferred Dividends / Shareholder's Equity)Stock PriceNI -
Pref. Div.EPSERROR:#DIV/0!Shareholder's
EquityERROR:#DIV/0!
Monthly Time Value of Money - Monthly CompoundingRate of
ReturnYear 1Initial
InvestmentMonth123456789101112Interest$0$0$0$0$0$0$0$0$
0$0$0$0Investment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
2Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
3Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
4Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
5Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
6Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
7Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
8Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
9Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I
nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year
10Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0
Investment Value$0$0$0$0$0$0$0$0$0$0$0$0
AnnualTime Value of Money - Annual CompoundingRate of
ReturnYear 12345678910Initial
InvestmentInterest$0$0$0$0$0$0$0$0$0$0Investment
Value$0$0$0$0$0$0$0$0$0$0
PVTime Value of Money - Present Value AnnuityNumber of
YearsRate of Return$0.00Payment
FVTime Value of Money - Future Value AnnuityNumber of
YearsRate of Return$0.00Payment
PV - Lump SumTime Value of Money - Present Value of Lump
SumRateYears$0.00Initial Investment
FV - Lump SumTime Value of Money - Future Value of Lump
SumRateYears$0.00Initial Investment
NPVNet Present Value (NPV) CalculatorBuilding Initial
InvestmentYear12345678910Annual Cash InflowsCash
Flows$0$0$0$0$0$0$0$0$0$0Discount RateNPV =
$0Year11121314151617181920Number of YearsCash
Flows$0$0$0$0$0$0$0$0$0$0Salvage ValueEquipmentInitial
InvestmentYear12345678910Annual Cash InflowsCash
Flows$0$0$0$0$0$0$0$0$0$0Discount RateNPV =
$0Year11121314151617181920Number of YearsCash
Flows$0$0$0$0$0$0$0$0$0$0Salvage ValueBondsInitial
InvestmentAnnual Cash InflowsDiscount RateNPV =
$0Year12345678910Number of YearsCash
Flows$0$0$0$0$0$0$0$0$0$0Principal Returned
FIN 320 Project Two Financial Assumptions
Whenever a business needs to make an investment, the financial
options associated with that
investment must be carefully considered. This is true whether
the business seeks to purchase something
as simple as a new building or a piece of equipment, or
something as complex as acquiring a new
business. Business leaders need to be able to estimate cash
flows from an investment and use the net
present value (NPV) method to figure out if the investment is
worthwhile.
This document includes lists for three financial options and
their associated assumptions. For your
Project Two assignment, analyze all three financial options
provided, then select the option or options
that add the most value to the business you have selected based
on all the information you’ve gathered.
Your recommendation should include careful analysis of NPV
calculations, financial ratios, working
capital analysis, and supportive documents.
Remember to evaluate each financial option in the context of
the financial ratio analysis and working
capital analysis to help you decide which option(s) to
recommend to your chosen business in your
Project Two assignment.
Financial Option 1: Purchase a $10 Million Building
Rationale for investment: The business is considering
environmental, social, and corporate governance
(ESG) factors as part of its investment into a new building for
its headquarters. The building itself will be
a Leadership in Energy and Environmental Design (LEED)-
certified building, but the new site being
considered currently houses a large, inactive gas station that
sold both gasoline and diesel fuel. The new
site also has a sizable repair facility left over that was used for
deliveries and tractor-trailer trucks for
more than 50 years. While some restoration was performed on
the site prior to the new building’s
construction, the previous owner ran out of funds before they
were ever able to bring the site up to
LEED standards. Four large fuel tanks remain on the site, and
they will also need to be addressed per
LEED standards.
Assumptions to consider:
million per year
20 year expected useful life of building
Financial Option 2: Lease of $25 Million in Equipment
Rationale for investment: The business’s current equipment is
efficient, but it uses a substantial amount
of electricity. Operating the production line also creates
significant waste material, including waste
plastics. The business is looking into leasing newer, more
environmentally friendly equipment that will
still allow it to be at least as efficient in production as it is now.
Assumptions to consider:
-year useful life
Financial Option 3: $30 Million Investment in Bonds
Rationale for investment: The business that’s offering these
bonds for sale contracts with another
business in China to assemble computer components. The
Chinese business is known to have used child
labor in the past, but claims it has stopped this practice.
However, the U.S. business selling these bonds
has not investigated to verify whether these claims are true or
not.
Assumptions to consider:
-year bond
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Project Two Guidelines and Rubric
Competencies
In this project, you will demonstrate your mastery of the
following competencies:
Analyze financial and investment decisions that add value to the
organiza�on
Analyze financing op�ons to maximize investor value
Scenario
You are a financial analyst for the chosen business that you
selected during your Module Two Journal assignment. Your
supervisor
has discovered last minute that your business’s board of
directors is looking for updates on the business’s financial
health. Your
supervisor has asked you to write a report regarding the
business’s current financial health and the available financial
op�ons for
improving the business. You’ve also been asked to make
recommenda�ons as to which op�ons the business should
choose to best
support its financial health. Your supervisor will then use your
report to present to the business’s board of directors, whose
members all have varying levels of knowledge in terms of
finance.
Direc�ons
Using the business you chose from the Project Two Business
Op�ons List, create a report for your supervisor to share with
the
board of directors during their presenta�on. Keep in mind that
your report needs to be easy for someone unfamiliar with
finance to
understand, as not all of the board members for your business
fully understand finance.
Using Mergent Online, locate the most recent quarterly
financial statements for your chosen company, and use these
statements to
support your analysis throughout the project. Refer to the
Project Two Financial Assump�ons document located in the
Suppor�ng
Materials sec�on for the assump�ons you need in order to
analyze the three available financial op�ons outlined in the
Financial
Analysis sec�on of the project direc�ons.
You are encouraged to use the Project Two Financial Analyst
Report template located in the What to Submit sec�on to help
complete this project.
Specifically, you must address the following:
1. Financial Analysis: In this sec�on of the report, you will use
the most recent quarterly financial statements for your chosen
business and the Project Two Financial Formulas spreadsheet
(located in the What to Submit sec�on) to calculate
appropriate financial formulas for assessing the business’s
financial health. You will also analyze all three available
financial
op�ons for improving the business based on your calcula�ons
and the provided Project Two Financial Assump�ons
document.
A. Financial Calcula�ons: Calculate accurate financial formulas
to assess the business’s current financial health.
Specifically, you must calculate the following:
Working capital
Current ra�o
Debt ra�o
Earnings per share
Price/earnings ra�o
Total asset turnover ra�o
Financial leverage
Net profit margin
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Net profit margin
Return on assets
Return on equity
B. Working Capital Management: Explain the impact of working
capital management on the business’s opera�ons.
Provide examples to support your claims.
C. Bond Investment: Analyze the risks and benefits of the
business choosing to invest in a corporate bond, including
the necessary ethical considera�ons, appropriate calcula�ons,
and examples to support your analysis.
D. Capital Equipment: Analyze the risks and benefits of the
business choosing to invest in capital equipment, including
the necessary ethical considera�ons, appropriate calcula�ons,
and examples to support your analysis.
E. Capital Lease: Analyze the risks and benefits of the business
choosing to purchase a capital lease, including the
necessary ethical considera�ons, appropriate calcula�ons, and
examples to support your analysis.
2. Financial Evalua�on: In this sec�on of the report, you will
now determine if the three available financial op�ons in the
Project Two Financial Assump�ons document are appropriate
for the business, considering the analysis you did in the first
sec�on. You will also explain financing and describe the
business's likely future performance.
A. Financing: Explain how a business finances its opera�ons
and expansion.
B. Bond Investment: Assess the appropriateness of a bond
investment as a financing op�on for the business’s financial
health, using your financial analysis and other financial
informa�on to your support claims.
C. Capital Equipment: Assess the appropriateness of a capital
equipment investment as a financing op�on for the
business’s financial health, using your financial analysis and
other financial informa�on to support your claims.
D. Capital Lease: Assess the appropriateness of a capital lease
purchase as a financing op�on for the business’s financial
health, using your financial analysis and other financial
informa�on to support your claims.
E. Short-Term Financing: Explain how poten�al short-term
financing sources could help the business raise needed
funds for improving its financial health. Base your response on
the business’s current financial informa�on.
F. Future Financial Considera�ons: Describe the business’s
likely future financial performance based on its current
financial well-being and risk levels. Use financial informa�on
to support your claims.
3. Financial Recommenda�ons: In this sec�on of the report,
you will recommend which financing op�on(s) are the best for
the
business to choose depending on its financial health.
A. Financial Recommenda�on(s): Recommend the most
appropriate financing op�on(s) based on the business’s
financial
health, including a ra�onale for why the op�on(s) are best.
What to Submit
To complete this project, you must submit the following:
Financial Analysis Report
Submit your completed report as a 3- to 5-page Word document
with 12-point Times New Roman font, double spacing, and one-
inch margins. Or, you may use the provided Project Two
Financial Analyst Report template if you so choose to help you
complete
your report.
You will also need to submit the Excel files for your chosen
business’s balance sheet, income statement, and cash flow
statement
from Mergent Online.
Spreadsheet: Project Two Financial Formulas
Use this Excel spreadsheet to complete your calcula�ons for the
project. You should have already completed parts of the
spreadsheet for your Project Two Milestone assignment.
All sources, including your Project Two Financial Formulas
spreadsheet, should be cited according to APA style.
Suppor�ng Materials
The following resources support your work on the project:
Document: Project Two Financial Assump�ons
Use this document to help you complete this project.
Document: Project Two Business Op�ons List
Use this document to select your chosen business for this
project.
Shapiro Library Resource: Mergent Online
https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991-
OL-TRAD-
UG.21EW1/Course%20Documents/FIN%20320%20Project%20T
wo%20Financial%20Analyst%20Report.docx?_&d2lSessionVal
=QWLBO0SGIwrbml4A03lOFtnXw&ou=842676
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OL-TRAD-
UG.21EW1/Course%20Documents/FIN%20320%20Project%20T
wo%20Financial%20Formulas.xlsx?_&d2lSessionVal=QWLBO0
SGIwrbml4A03lOFtnXw&ou=842676
https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991-
OL-TRAD-
UG.21EW1/Course%20Documents/FIN%20320%20Project%20T
wo%20Financial%20Assumptions.pdf?_&d2lSessionVal=QWLB
O0SGIwrbml4A03lOFtnXw&ou=842676
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OL-TRAD-
UG.21EW1/Course%20Documents/FIN%20320%20Project%20T
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Shapiro Library Resource: Mergent Online
Use this resource to help you complete this project.
Video: Mergent Online: Public Company Financials (4:46)
Watch this video from the Shapiro Library to learn more about
how to access and use Mergent Online. Although this video
shows
informa�on on the ‘As Reported Currency’ page within the
Company Financials tab, for the purposes of this course, the
best op�on
for loca�ng financial data can be accessed by clicking on
‘Standardized’ beneath the ‘Company Financials’ tab. This will
allow you to
access the Standardized Annual Balance Sheet.
Shapiro Library FAQ: How Do I Cite a Company Profile From
Mergent Online?
Use this resource to help answer any ques�ons you have about
ci�ng from Mergent Online.
Project Two Rubric
Criteria Exemplary Proficient Needs Improvement Not Evident
Value
Financial Analysis:
Financial
Calcula�ons
N/A Calculates accurate
financial formulas to
assess the business’s
current financial
health (100%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include calcula�ng
more accurate
financial formulas to
assess the business’s
current financial
health (55%)
Does not a�empt
criterion (0%)
6
Financial Analysis:
Working Capital
Management
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Explains the impact
of working capital
management on the
business’s
opera�ons, providing
examples to support
the claims (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include explaining in
further detail the
impact of working
capital management
on the business’s
opera�ons or the
examples provided
to support the claims
(55%)
Does not a�empt
criterion (0%)
6
Financial Analysis:
Bond Investment
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Analyzes the risks
and benefits of the
business choosing to
invest in a bond,
including the
necessary ethical
considera�ons,
appropriate
calcula�ons, and
examples to support
the analysis (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include analyzing
more
comprehensively the
risks and benefits of
the business
choosing to invest in
a bond, including the
necessary ethical
considera�ons,
appropriate
Does not a�empt
criterion (0%)
8
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calcula�ons, and
examples to support
the analysis (55%)
Financial Analysis:
Capital Equipment
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Analyzes the risks
and benefits of the
business choosing to
invest in capital
equipment, including
the necessary ethical
considera�ons,
appropriate
calcula�ons, and
examples to support
the analysis (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include analyzing
more
comprehensively the
risks and benefits of
the business
choosing to invest in
capital equipment,
including the
necessary ethical
considera�ons,
appropriate
calcula�ons, and
examples to support
the analysis (55%)
Does not a�empt
criterion (0%)
8
Financial Analysis:
Capital Lease
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Analyzes the risks
and benefits of the
business choosing to
purchase a capital
lease, including the
necessary ethical
considera�ons,
appropriate
calcula�ons, and
examples to support
the analysis (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include analyzing
more
comprehensively the
risks and benefits of
the business
choosing to purchase
a capital lease,
including the
necessary ethical
considera�ons,
appropriate
calcula�ons, and
examples to support
the analysis (55%)
Does not a�empt
criterion (0%)
8
Financial
Evalua�on:
Financing
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Explains how a
business finances its
opera�ons and
expansion (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include explaining in
more detail how a
business finances its
opera�ons and
expansion (55%)
Does not a�empt
criterion (0%)
7
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Financial
Evalua�on: Bond
Investment
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Assesses the
appropriateness of a
bond investment as a
financing op�on for
the business’s
financial health,
using financial
analysis and other
financial informa�on
to support the claims
(85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include assessing
more
comprehensively the
appropriateness of a
bond investment as a
financing op�on for
the business’s
financial health or
be�er using financial
analysis and other
financial informa�on
to support the claims
(55%)
Does not a�empt
criterion (0%)
8
Financial
Evalua�on: Capital
Equipment
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Assesses the
appropriateness of a
capital equipment
investment as a
financing op�on for
the business’s
financial health,
using financial
analysis and other
financial informa�on
to support the claims
(85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include assessing
more
comprehensively the
appropriateness of a
capital equipment
investment as a
financing op�on for
the business’s
financial health or
be�er using financial
analysis and other
financial informa�on
to support the claims
(55%)
Does not a�empt
criterion (0%)
8
Financial
Evalua�on: Capital
Lease
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Assesses the
appropriateness of a
capital lease
purchase as a
financing op�on for
the business’s
financial health,
using financial
analysis and other
financial informa�on
to support the claims
(85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include assessing
more
comprehensively the
appropriateness of a
capital lease
purchase as a
financing op�on for
the business’s
financial health or
be�er using financial
analysis and other
Does not a�empt
criterion (0%)
8
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financial informa�on
to support the claims
(55%)
Financial
Evalua�on: Short-
Term Financing
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Explains how
poten�al short-term
financing sources
could help the
business raise
needed funds for
improving its
financial health,
based on the
business’s current
financial informa�on
(85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include explaining in
further detail how
poten�al short-term
financing sources
could help the
business raise
needed funds for
improving its
financial health,
based on the
business’s current
financial informa�on
(55%)
Does not a�empt
criterion (0%)
7
Financial
Evalua�on: Future
Financial
Considera�ons
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Describes the
business’s likely
future financial
performance based
on its current
financial well-being
and risk levels (85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include describing in
further detail the
business’s likely
future financial
performance based
on its current
financial well-being
and risk levels (55%)
Does not a�empt
criterion (0%)
6
Financial
Recommenda�on(s)
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
Recommends the
most appropriate
financing op�on(s)
based on the
business’s financial
health, including a
ra�onale for why the
op�on(s) are best
(85%)
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include
recommending more
comprehensively the
most appropriate
financing op�on(s)
based on the
business’s financial
health, including a
ra�onale for why the
op�on(s) are best
(55%)
Does not a�empt
criterion (0%)
7
Ar�cula�on of Exceeds proficiency Clearly conveys Shows
progress Submission has 8
10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN-
320-T1991 Principles of Finance 21EW1
https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795
436/View 7/10
Response in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
(100%)
meaning with correct
grammar, sentence
structure, and
spelling,
demonstra�ng an
understanding of
audience and
purpose (85%)
toward proficiency,
but with errors in
grammar, sentence
structure, and
spelling, nega�vely
impac�ng readability
(55%)
cri�cal errors in
grammar, sentence
structure, and
spelling, preven�ng
understanding of
ideas (0%)
Cita�ons and
A�ribu�ons
Uses cita�ons for
ideas requiring
a�ribu�on, with few
or no minor errors
(100%)
Uses cita�ons for
ideas requiring
a�ribu�on, with
consistent minor
errors (85%)
Uses cita�ons for
ideas requiring
a�ribu�on, with
major errors (55%)
Does not use
cita�ons for ideas
requiring a�ribu�on
(0%)
5
Total: 100%
10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN-
320-T1991 Principles of Finance 21EW1
https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795
436/View 8/10
10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN-
320-T1991 Principles of Finance 21EW1
https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795
436/View 9/10
10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN-
320-T1991 Principles of Finance 21EW1
https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795
436/View 10/10
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FIN 320 Project Two Business Options List
Choose one of the following businesses to use in Project Two.
You will also use this business in the
Module Two Journal and the Project Two Milestone.
Business Options
• Johnson & Johnson (JNJ)
• Disney (DIS)
• Facebook (FB)
• Kellogg (K)
• Tesla (TSLA)
• Microsoft (MSFT)
• American Express (AXP)
FIN 320 Project Two Business Options ListBusiness Options
FIN 320 Project Two Financial Analyst Report
[Note: To complete this template, replace the bracketed text
with your own content. Remove this note before you submit
your report.]
Financial Analysis, Financial Evaluation, and Financial
Recommendation(s)
Financial Analysis
A. Financial Calculations:
Using the most current quarter’s financial statements for your
chosen business and the
Financial Formulas spreadsheet, calculate the financial formulas
below to assess the
business’s financial health.
· Working capital:
· [Write the result of the calculation and what it says about the
company’s health.]
· Current ratio:
· [Write the result of the calculation and what it says about the
company’s health.]
· Debt ratio:
· [Write the result of the calculation and what it says about the
company’s health.]
· Earnings per share:
· [Write the result of the calculation and what it says about the
company’s health.]
· Price/earnings ratio:
· [Write the result of the calculation and what it says about the
company’s health.]
· Total asset turnover ratio:
· [Write the result of the calculation and what it says about the
company’s health.]
· Financial leverage:
· [Write the result of the calculation and what it says about the
company’s health.]
· Net profit margin:
· [Write the result of the calculation and what it says about the
company’s health.]
· Return on assets:
· [Write the result of the calculation and what it says about the
company’s health.]
· Return on equity:
· [Write the result of the calculation and what it says about the
company’s health.]
B. Working Capital Management:
[In one paragraph, explain the impact of working capital
management on the business’s operations. Provide examples to
support your claims.]
C. Bond Investment:
[In one paragraph, analyze the risks and benefits of the business
choosing to invest in a
corporate bond, including the necessary ethical considerations,
appropriate calculations, and examples to support your
analysis.]
D. Capital Equipment:
[In one paragraph, analyze the risks and benefits of the business
choosing to invest in capital equipment, including the necessary
ethical considerations, appropriate calculations, and examples
to support your analysis.]
E. Capital Lease:
[In one paragraph, analyze the risks and benefits of the business
choosing to purchase a capital lease, including the necessary
ethical considerations, appropriate calculations, and examples
to support your analysis.]
Financial Evaluation
In this section of the report, you will evaluate the three
available financial options for the business and recommend
which option(s) are the best for the business to choose.
A. Financing:
[In one paragraph, explain how a business finances its
operations and expansion.]
B. Bond Investment:
[In one paragraph, write your assessment on the appropriateness
of a bond investment as an option for the business’s financial
health, using your financial analysis and other financial
information to support your claims.]
C. Capital Equipment:
[In one paragraph, write your assessment on the appropriateness
of a capital equipment investment as an option for the
business’s financial health, using your financial analysis and
other financial information to support your claims.]
D. Capital Lease:
[In one paragraph, write your assessment on the appropriateness
of a capital lease purchase as an investment option for the
business’s financial health, using your financial analysis and
other financial information to support your claims.]
E. Short-Term Financing:
[In one paragraph, explain how potential short-term financing
sources could help the business raise needed funds for
improving its financial health. Base your response on the
business’s current financial information.]
F. Future Financial Considerations:
[In one paragraph, describe the business’s likely future financial
performance based on its current financial well-being and risk
level. Use financial information to support your claims.]
Financial Recommendation(s)
[In 1 to 2 paragraphs, recommend the most appropriate
financing option(s) based on the business’s financial health, and
include a rationale for why the option(s) are the best.]
3

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  • 1. Literacy and Capital In 2007, researcher Guofang Li took a very close look at how immigrant families attempt helped their children adjust to life in Canada. In particular she looked at the home environments of four Chinese families. As her guiding theory, Li used James Coleman's concepts of different forms of capital. "Coleman maintains that the family as a dynamic entity actively transforms various forms of capital from the parent generation into educational attainment in the children" ( Li 286). Li uses Coleman's theory as a way to understand the lives of immigrant families in Canada. The theory is also a helpful for us to use as a lens for our own experience. Coleman's Theory of Capital and Personal Experience Prompt: Explain Coleman's Theory of family capital. Provide at least one quote to help you restate the three components of Coleman's theory of family capital. Examine your own personal experience using Coleman's theory as a way of
  • 2. understanding it. Analyze literacy events, practices or environments from your life. Provide at least two specific examples from your life. Make sure to connect your examples directly to Coleman's theory. ● You can use your upbringing, the upbringing of your children or the upbringing of others in your life. However, you mush write about your first-hand experience. ● Hint: You can use the narrative or descriptive mode of discourse to describe how you have personally experienced family capital What does your analysis uncover? What do you learn about the home environment, family capital and/or educational attainment? What is your conclusion about what is most critical for the parent generation to do for their children? What do you conclude? Essay GuidelinesYour essay must: Be 4-5 complete pages in length (excluding the Works Cited page) ● Offer a clear thesis as last sentence or sentences of first paragraph ● Start subsequent paragraphs with topic sentences ● Directly quote sufficient textual evidence from Li’s article— at least once.
  • 3. ● Yes, you can quote from a family member, but use the MLA format for personal interview/communication. ● Explain how these cited passages work as evidence for your claims ● Create a Works Cited page according to MLA style guidelines ● Follow MLA style guidelines for Format ● Have no errors in punctuation, spelling, capitalization and grammar RATIOSACCOUNTING & FINANCIAL RATIOSCURRENT RATIO (Current Assets / Current Liabilities)TOTAL ASSET TURNOVER RATIO (Total Revenue / Total Assets)Current AssetsTotal RevenueCurrent LiabilitiesERROR:#DIV/0!Total AssetsERROR:#DIV/0!WORKING CAPITAL (Current Assets - Current Liabilities) : *Note to students: Be mindful of the scale being used in Mergent Online when filling this out. If a number is written as 12.53, that does not mean the total for that item is $12.53. There could be numerous zeros written after it, depending on the scale labeled above. In this example, 12.53 is actually $12,530,000. (To delete this comment, right-click on the "WORKING CAPITAL" box, then select Delete Comment from the drop-down menu.)FINANCIAL LEVERAGE (Total Assets / Shareholder's Equity)Current AssetsTotal AssetsCurrent Liabilities0Shareholder's EquityERROR:#DIV/0!DEBT RATIO (Total Debt / Total Assets)NET PROFIT MARGIN (Net Income / Total Revenue)Total DebtNet IncomeTotal AssetsERROR:#DIV/0!Total RevenueERROR:#DIV/0!EARNINGS PER SHARE (Net Income / Weighted Average Common Shares Outstanding)RETURN ON ASSETS (Net Income / Total Assets)Net IncomeNet IncomeShares OutstandingERROR:#DIV/0!Total
  • 4. AssetsERROR:#DIV/0!PRICE EARNINGS RATIO (Share Price (end of quarter / EPS)RETURN ON EQUITY (Net Income - Preferred Dividends / Shareholder's Equity)Stock PriceNI - Pref. Div.EPSERROR:#DIV/0!Shareholder's EquityERROR:#DIV/0! Monthly Time Value of Money - Monthly CompoundingRate of ReturnYear 1Initial InvestmentMonth123456789101112Interest$0$0$0$0$0$0$0$0$ 0$0$0$0Investment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 2Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 3Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 4Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 5Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 6Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 7Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 8Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 9Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0I nvestment Value$0$0$0$0$0$0$0$0$0$0$0$0Year 10Month123456789101112Interest$0$0$0$0$0$0$0$0$0$0$0$0 Investment Value$0$0$0$0$0$0$0$0$0$0$0$0 AnnualTime Value of Money - Annual CompoundingRate of ReturnYear 12345678910Initial InvestmentInterest$0$0$0$0$0$0$0$0$0$0Investment Value$0$0$0$0$0$0$0$0$0$0 PVTime Value of Money - Present Value AnnuityNumber of YearsRate of Return$0.00Payment FVTime Value of Money - Future Value AnnuityNumber of YearsRate of Return$0.00Payment PV - Lump SumTime Value of Money - Present Value of Lump
  • 5. SumRateYears$0.00Initial Investment FV - Lump SumTime Value of Money - Future Value of Lump SumRateYears$0.00Initial Investment NPVNet Present Value (NPV) CalculatorBuilding Initial InvestmentYear12345678910Annual Cash InflowsCash Flows$0$0$0$0$0$0$0$0$0$0Discount RateNPV = $0Year11121314151617181920Number of YearsCash Flows$0$0$0$0$0$0$0$0$0$0Salvage ValueEquipmentInitial InvestmentYear12345678910Annual Cash InflowsCash Flows$0$0$0$0$0$0$0$0$0$0Discount RateNPV = $0Year11121314151617181920Number of YearsCash Flows$0$0$0$0$0$0$0$0$0$0Salvage ValueBondsInitial InvestmentAnnual Cash InflowsDiscount RateNPV = $0Year12345678910Number of YearsCash Flows$0$0$0$0$0$0$0$0$0$0Principal Returned FIN 320 Project Two Financial Assumptions Whenever a business needs to make an investment, the financial options associated with that investment must be carefully considered. This is true whether the business seeks to purchase something as simple as a new building or a piece of equipment, or something as complex as acquiring a new business. Business leaders need to be able to estimate cash flows from an investment and use the net present value (NPV) method to figure out if the investment is worthwhile. This document includes lists for three financial options and their associated assumptions. For your Project Two assignment, analyze all three financial options provided, then select the option or options
  • 6. that add the most value to the business you have selected based on all the information you’ve gathered. Your recommendation should include careful analysis of NPV calculations, financial ratios, working capital analysis, and supportive documents. Remember to evaluate each financial option in the context of the financial ratio analysis and working capital analysis to help you decide which option(s) to recommend to your chosen business in your Project Two assignment. Financial Option 1: Purchase a $10 Million Building Rationale for investment: The business is considering environmental, social, and corporate governance (ESG) factors as part of its investment into a new building for its headquarters. The building itself will be a Leadership in Energy and Environmental Design (LEED)- certified building, but the new site being considered currently houses a large, inactive gas station that sold both gasoline and diesel fuel. The new site also has a sizable repair facility left over that was used for deliveries and tractor-trailer trucks for more than 50 years. While some restoration was performed on the site prior to the new building’s construction, the previous owner ran out of funds before they were ever able to bring the site up to LEED standards. Four large fuel tanks remain on the site, and they will also need to be addressed per LEED standards. Assumptions to consider:
  • 7. million per year 20 year expected useful life of building Financial Option 2: Lease of $25 Million in Equipment Rationale for investment: The business’s current equipment is efficient, but it uses a substantial amount of electricity. Operating the production line also creates significant waste material, including waste plastics. The business is looking into leasing newer, more environmentally friendly equipment that will still allow it to be at least as efficient in production as it is now. Assumptions to consider: -year useful life Financial Option 3: $30 Million Investment in Bonds
  • 8. Rationale for investment: The business that’s offering these bonds for sale contracts with another business in China to assemble computer components. The Chinese business is known to have used child labor in the past, but claims it has stopped this practice. However, the U.S. business selling these bonds has not investigated to verify whether these claims are true or not. Assumptions to consider: -year bond 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 1/10 Project Two Guidelines and Rubric Competencies In this project, you will demonstrate your mastery of the following competencies:
  • 9. Analyze financial and investment decisions that add value to the organiza�on Analyze financing op�ons to maximize investor value Scenario You are a financial analyst for the chosen business that you selected during your Module Two Journal assignment. Your supervisor has discovered last minute that your business’s board of directors is looking for updates on the business’s financial health. Your supervisor has asked you to write a report regarding the business’s current financial health and the available financial op�ons for improving the business. You’ve also been asked to make recommenda�ons as to which op�ons the business should choose to best support its financial health. Your supervisor will then use your report to present to the business’s board of directors, whose members all have varying levels of knowledge in terms of finance. Direc�ons Using the business you chose from the Project Two Business Op�ons List, create a report for your supervisor to share with the
  • 10. board of directors during their presenta�on. Keep in mind that your report needs to be easy for someone unfamiliar with finance to understand, as not all of the board members for your business fully understand finance. Using Mergent Online, locate the most recent quarterly financial statements for your chosen company, and use these statements to support your analysis throughout the project. Refer to the Project Two Financial Assump�ons document located in the Suppor�ng Materials sec�on for the assump�ons you need in order to analyze the three available financial op�ons outlined in the Financial Analysis sec�on of the project direc�ons. You are encouraged to use the Project Two Financial Analyst Report template located in the What to Submit sec�on to help complete this project. Specifically, you must address the following: 1. Financial Analysis: In this sec�on of the report, you will use the most recent quarterly financial statements for your chosen business and the Project Two Financial Formulas spreadsheet (located in the What to Submit sec�on) to calculate appropriate financial formulas for assessing the business’s financial health. You will also analyze all three available
  • 11. financial op�ons for improving the business based on your calcula�ons and the provided Project Two Financial Assump�ons document. A. Financial Calcula�ons: Calculate accurate financial formulas to assess the business’s current financial health. Specifically, you must calculate the following: Working capital Current ra�o Debt ra�o Earnings per share Price/earnings ra�o Total asset turnover ra�o Financial leverage Net profit margin FIN-320-T1991 Principles of Finance 21EW1 TM https://learn.snhu.edu/d2l/le/content/842676/navigateContent/17 64/Previous?pId=14795407 https://learn.snhu.edu/d2l/le/content/842676/navigateContent/17 64/Next?pId=14795407
  • 12. https://app.readspeaker.com/cgi- bin/rsent?customerid=9568&url=https%3A%2F%2Flearn.snhu.e du%2Fcontent%2Fenforced%2F842676-FIN-320-T1991-OL- TRAD- UG.21EW1%2FProject%2520Two%2520Guidelines%2520and% 2520Rubric.html&lang=en_us&voice=9568&readid=d2l_read_el ement_1 https://learn.snhu.edu/d2l/home/842676 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/c ontent/842676/viewContent/14795 436/View 2/10 Net profit margin Return on assets Return on equity B. Working Capital Management: Explain the impact of working capital management on the business’s opera�ons. Provide examples to support your claims. C. Bond Investment: Analyze the risks and benefits of the business choosing to invest in a corporate bond, including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support your analysis. D. Capital Equipment: Analyze the risks and benefits of the business choosing to invest in capital equipment, including
  • 13. the necessary ethical considera�ons, appropriate calcula�ons, and examples to support your analysis. E. Capital Lease: Analyze the risks and benefits of the business choosing to purchase a capital lease, including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support your analysis. 2. Financial Evalua�on: In this sec�on of the report, you will now determine if the three available financial op�ons in the Project Two Financial Assump�ons document are appropriate for the business, considering the analysis you did in the first sec�on. You will also explain financing and describe the business's likely future performance. A. Financing: Explain how a business finances its opera�ons and expansion. B. Bond Investment: Assess the appropriateness of a bond investment as a financing op�on for the business’s financial health, using your financial analysis and other financial informa�on to your support claims. C. Capital Equipment: Assess the appropriateness of a capital equipment investment as a financing op�on for the business’s financial health, using your financial analysis and other financial informa�on to support your claims. D. Capital Lease: Assess the appropriateness of a capital lease purchase as a financing op�on for the business’s financial
  • 14. health, using your financial analysis and other financial informa�on to support your claims. E. Short-Term Financing: Explain how poten�al short-term financing sources could help the business raise needed funds for improving its financial health. Base your response on the business’s current financial informa�on. F. Future Financial Considera�ons: Describe the business’s likely future financial performance based on its current financial well-being and risk levels. Use financial informa�on to support your claims. 3. Financial Recommenda�ons: In this sec�on of the report, you will recommend which financing op�on(s) are the best for the business to choose depending on its financial health. A. Financial Recommenda�on(s): Recommend the most appropriate financing op�on(s) based on the business’s financial health, including a ra�onale for why the op�on(s) are best. What to Submit To complete this project, you must submit the following: Financial Analysis Report Submit your completed report as a 3- to 5-page Word document with 12-point Times New Roman font, double spacing, and one-
  • 15. inch margins. Or, you may use the provided Project Two Financial Analyst Report template if you so choose to help you complete your report. You will also need to submit the Excel files for your chosen business’s balance sheet, income statement, and cash flow statement from Mergent Online. Spreadsheet: Project Two Financial Formulas Use this Excel spreadsheet to complete your calcula�ons for the project. You should have already completed parts of the spreadsheet for your Project Two Milestone assignment. All sources, including your Project Two Financial Formulas spreadsheet, should be cited according to APA style. Suppor�ng Materials The following resources support your work on the project: Document: Project Two Financial Assump�ons Use this document to help you complete this project. Document: Project Two Business Op�ons List Use this document to select your chosen business for this project. Shapiro Library Resource: Mergent Online
  • 16. https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991- OL-TRAD- UG.21EW1/Course%20Documents/FIN%20320%20Project%20T wo%20Financial%20Analyst%20Report.docx?_&d2lSessionVal =QWLBO0SGIwrbml4A03lOFtnXw&ou=842676 https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991- OL-TRAD- UG.21EW1/Course%20Documents/FIN%20320%20Project%20T wo%20Financial%20Formulas.xlsx?_&d2lSessionVal=QWLBO0 SGIwrbml4A03lOFtnXw&ou=842676 https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991- OL-TRAD- UG.21EW1/Course%20Documents/FIN%20320%20Project%20T wo%20Financial%20Assumptions.pdf?_&d2lSessionVal=QWLB O0SGIwrbml4A03lOFtnXw&ou=842676 https://learn.snhu.edu/content/enforced/842676-FIN-320-T1991- OL-TRAD- UG.21EW1/Course%20Documents/FIN%20320%20Project%20T wo%20Business%20Options%20List.pdf?_&d2lSessionVal=QW LBO0SGIwrbml4A03lOFtnXw&ou=842676 https://libguides.snhu.edu/mergentonline 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 3/10 Shapiro Library Resource: Mergent Online Use this resource to help you complete this project. Video: Mergent Online: Public Company Financials (4:46)
  • 17. Watch this video from the Shapiro Library to learn more about how to access and use Mergent Online. Although this video shows informa�on on the ‘As Reported Currency’ page within the Company Financials tab, for the purposes of this course, the best op�on for loca�ng financial data can be accessed by clicking on ‘Standardized’ beneath the ‘Company Financials’ tab. This will allow you to access the Standardized Annual Balance Sheet. Shapiro Library FAQ: How Do I Cite a Company Profile From Mergent Online? Use this resource to help answer any ques�ons you have about ci�ng from Mergent Online. Project Two Rubric Criteria Exemplary Proficient Needs Improvement Not Evident Value Financial Analysis: Financial Calcula�ons N/A Calculates accurate financial formulas to assess the business’s
  • 18. current financial health (100%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include calcula�ng more accurate financial formulas to assess the business’s current financial health (55%) Does not a�empt criterion (0%) 6 Financial Analysis: Working Capital
  • 19. Management Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Explains the impact of working capital management on the business’s opera�ons, providing examples to support the claims (85%) Shows progress toward proficiency, but with errors or omissions; areas for
  • 20. improvement may include explaining in further detail the impact of working capital management on the business’s opera�ons or the examples provided to support the claims (55%) Does not a�empt criterion (0%) 6 Financial Analysis: Bond Investment Exceeds proficiency in an excep�onally clear, insigh�ul,
  • 21. sophis�cated, or crea�ve manner (100%) Analyzes the risks and benefits of the business choosing to invest in a bond, including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support the analysis (85%) Shows progress toward proficiency, but with errors or omissions; areas for
  • 22. improvement may include analyzing more comprehensively the risks and benefits of the business choosing to invest in a bond, including the necessary ethical considera�ons, appropriate Does not a�empt criterion (0%) 8 https://libguides.snhu.edu/mergentonline https://www.youtube.com/watch?v=QWjBUz4mGQQ&feature=y outu.be https://libanswers.snhu.edu/faq/335085 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN-
  • 23. 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 4/10 calcula�ons, and examples to support the analysis (55%) Financial Analysis: Capital Equipment Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Analyzes the risks and benefits of the business choosing to invest in capital equipment, including
  • 24. the necessary ethical considera�ons, appropriate calcula�ons, and examples to support the analysis (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include analyzing more comprehensively the risks and benefits of the business choosing to invest in capital equipment,
  • 25. including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support the analysis (55%) Does not a�empt criterion (0%) 8 Financial Analysis: Capital Lease Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%)
  • 26. Analyzes the risks and benefits of the business choosing to purchase a capital lease, including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support the analysis (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include analyzing more
  • 27. comprehensively the risks and benefits of the business choosing to purchase a capital lease, including the necessary ethical considera�ons, appropriate calcula�ons, and examples to support the analysis (55%) Does not a�empt criterion (0%) 8 Financial Evalua�on: Financing
  • 28. Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Explains how a business finances its opera�ons and expansion (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include explaining in more detail how a business finances its
  • 29. opera�ons and expansion (55%) Does not a�empt criterion (0%) 7 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 5/10 Financial Evalua�on: Bond Investment Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%)
  • 30. Assesses the appropriateness of a bond investment as a financing op�on for the business’s financial health, using financial analysis and other financial informa�on to support the claims (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include assessing more
  • 31. comprehensively the appropriateness of a bond investment as a financing op�on for the business’s financial health or be�er using financial analysis and other financial informa�on to support the claims (55%) Does not a�empt criterion (0%) 8 Financial Evalua�on: Capital Equipment Exceeds proficiency
  • 32. in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Assesses the appropriateness of a capital equipment investment as a financing op�on for the business’s financial health, using financial analysis and other financial informa�on to support the claims (85%) Shows progress
  • 33. toward proficiency, but with errors or omissions; areas for improvement may include assessing more comprehensively the appropriateness of a capital equipment investment as a financing op�on for the business’s financial health or be�er using financial analysis and other financial informa�on to support the claims (55%)
  • 34. Does not a�empt criterion (0%) 8 Financial Evalua�on: Capital Lease Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Assesses the appropriateness of a capital lease purchase as a financing op�on for the business’s
  • 35. financial health, using financial analysis and other financial informa�on to support the claims (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include assessing more comprehensively the appropriateness of a capital lease purchase as a financing op�on for
  • 36. the business’s financial health or be�er using financial analysis and other Does not a�empt criterion (0%) 8 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 6/10 financial informa�on to support the claims (55%) Financial Evalua�on: Short- Term Financing Exceeds proficiency
  • 37. in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Explains how poten�al short-term financing sources could help the business raise needed funds for improving its financial health, based on the business’s current financial informa�on (85%) Shows progress
  • 38. toward proficiency, but with errors or omissions; areas for improvement may include explaining in further detail how poten�al short-term financing sources could help the business raise needed funds for improving its financial health, based on the business’s current financial informa�on (55%) Does not a�empt
  • 39. criterion (0%) 7 Financial Evalua�on: Future Financial Considera�ons Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Describes the business’s likely future financial performance based on its current financial well-being
  • 40. and risk levels (85%) Shows progress toward proficiency, but with errors or omissions; areas for improvement may include describing in further detail the business’s likely future financial performance based on its current financial well-being and risk levels (55%) Does not a�empt criterion (0%) 6 Financial
  • 41. Recommenda�on(s) Exceeds proficiency in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) Recommends the most appropriate financing op�on(s) based on the business’s financial health, including a ra�onale for why the op�on(s) are best (85%) Shows progress toward proficiency,
  • 42. but with errors or omissions; areas for improvement may include recommending more comprehensively the most appropriate financing op�on(s) based on the business’s financial health, including a ra�onale for why the op�on(s) are best (55%) Does not a�empt criterion (0%) 7 Ar�cula�on of Exceeds proficiency Clearly conveys Shows
  • 43. progress Submission has 8 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 7/10 Response in an excep�onally clear, insigh�ul, sophis�cated, or crea�ve manner (100%) meaning with correct grammar, sentence structure, and spelling, demonstra�ng an understanding of audience and purpose (85%)
  • 44. toward proficiency, but with errors in grammar, sentence structure, and spelling, nega�vely impac�ng readability (55%) cri�cal errors in grammar, sentence structure, and spelling, preven�ng understanding of ideas (0%) Cita�ons and A�ribu�ons Uses cita�ons for ideas requiring a�ribu�on, with few
  • 45. or no minor errors (100%) Uses cita�ons for ideas requiring a�ribu�on, with consistent minor errors (85%) Uses cita�ons for ideas requiring a�ribu�on, with major errors (55%) Does not use cita�ons for ideas requiring a�ribu�on (0%) 5 Total: 100%
  • 46. 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 8/10 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 9/10 10/9/21, 9:53 AM Project Two Guidelines and Rubric - FIN- 320-T1991 Principles of Finance 21EW1 https://learn.snhu.edu/d2l/le/content/842676/viewContent/14795 436/View 10/10 Reflect in ePortfolio Download Print Open with docReader You have viewed this topic Last Visited Oct 9, 2021 3:38 PM Activity Details https://learn.snhu.edu/d2l/le/content/842676/navigateContent/17 64/Previous?pId=14795407 https://learn.snhu.edu/d2l/le/content/842676/navigateContent/17
  • 47. 64/Next?pId=14795407 javascript:void(0); FIN 320 Project Two Business Options List Choose one of the following businesses to use in Project Two. You will also use this business in the Module Two Journal and the Project Two Milestone. Business Options • Johnson & Johnson (JNJ) • Disney (DIS) • Facebook (FB) • Kellogg (K) • Tesla (TSLA) • Microsoft (MSFT) • American Express (AXP) FIN 320 Project Two Business Options ListBusiness Options FIN 320 Project Two Financial Analyst Report [Note: To complete this template, replace the bracketed text with your own content. Remove this note before you submit
  • 48. your report.] Financial Analysis, Financial Evaluation, and Financial Recommendation(s) Financial Analysis A. Financial Calculations: Using the most current quarter’s financial statements for your chosen business and the Financial Formulas spreadsheet, calculate the financial formulas below to assess the business’s financial health. · Working capital: · [Write the result of the calculation and what it says about the company’s health.] · Current ratio: · [Write the result of the calculation and what it says about the company’s health.] · Debt ratio: · [Write the result of the calculation and what it says about the company’s health.] · Earnings per share: · [Write the result of the calculation and what it says about the company’s health.] · Price/earnings ratio: · [Write the result of the calculation and what it says about the company’s health.] · Total asset turnover ratio: · [Write the result of the calculation and what it says about the company’s health.] · Financial leverage: · [Write the result of the calculation and what it says about the company’s health.] · Net profit margin: · [Write the result of the calculation and what it says about the company’s health.]
  • 49. · Return on assets: · [Write the result of the calculation and what it says about the company’s health.] · Return on equity: · [Write the result of the calculation and what it says about the company’s health.] B. Working Capital Management: [In one paragraph, explain the impact of working capital management on the business’s operations. Provide examples to support your claims.] C. Bond Investment: [In one paragraph, analyze the risks and benefits of the business choosing to invest in a corporate bond, including the necessary ethical considerations, appropriate calculations, and examples to support your analysis.] D. Capital Equipment: [In one paragraph, analyze the risks and benefits of the business choosing to invest in capital equipment, including the necessary ethical considerations, appropriate calculations, and examples to support your analysis.] E. Capital Lease: [In one paragraph, analyze the risks and benefits of the business choosing to purchase a capital lease, including the necessary ethical considerations, appropriate calculations, and examples to support your analysis.] Financial Evaluation In this section of the report, you will evaluate the three available financial options for the business and recommend which option(s) are the best for the business to choose. A. Financing:
  • 50. [In one paragraph, explain how a business finances its operations and expansion.] B. Bond Investment: [In one paragraph, write your assessment on the appropriateness of a bond investment as an option for the business’s financial health, using your financial analysis and other financial information to support your claims.] C. Capital Equipment: [In one paragraph, write your assessment on the appropriateness of a capital equipment investment as an option for the business’s financial health, using your financial analysis and other financial information to support your claims.] D. Capital Lease: [In one paragraph, write your assessment on the appropriateness of a capital lease purchase as an investment option for the business’s financial health, using your financial analysis and other financial information to support your claims.] E. Short-Term Financing: [In one paragraph, explain how potential short-term financing sources could help the business raise needed funds for improving its financial health. Base your response on the business’s current financial information.] F. Future Financial Considerations: [In one paragraph, describe the business’s likely future financial performance based on its current financial well-being and risk level. Use financial information to support your claims.] Financial Recommendation(s) [In 1 to 2 paragraphs, recommend the most appropriate financing option(s) based on the business’s financial health, and include a rationale for why the option(s) are the best.]
  • 51. 3