1. Marketing | Buzzle.com
Simply put, marketing is creating something of value and finding the best way to sell it to specific
customers, at a considerable profit. It also involves the use of various strategies and tools to achieve
this goal. Various factors like market research, branding, sales promotion, advertising, pricing
strategies, consumer behavior, etc., also form important aspects of marketing. Here's a
comprehensive guide with information about various marketing strategies and ideas that can serve
as ways to promote a business effectively.
What Does Multidomestic Strategy Mean in Business?
A multidomestic strategy is used by companies to make their product more responsive to local
needs. The Buzzle article will explain to you what multidomestic strategy means in business, along
with its advantages and disadvantages.
Marketing Myopia Explained with Examples
Marketing myopia is a narrow-minded approach to a marketing situation, wherein an organization
focuses more on its product offerings rather than its customers and market's demand. This Buzzle
article provides you with more...
Examples of Physical Evidence in Marketing
Physical evidence in marketing focuses on the physical environment in which the service is
delivered. This Buzzle article provides you with some examples of physical evidence in marketing.
Explanation of Stealth Marketing with Examples
Stealth marketing is a secret marketing style. To say the least, it does not give the impression that
an advertising technique is being carried out. Buzzle provides you with a detailed explanation of
stealth marketing with examples.
Effective Marketing Tips for Healthcare Business
It is difficult to stand out as a competitive service provider of healthcare when the industry has such
an influx of options. Take a look at some of the effective marketing tips for healthcare business,
which can help you increase...
Understanding Experiential Marketing with Examples
Marketing has undergone a sea change ever since the days of 'what you see is what you get'. Run-o-
-the-mill tricks of the trade are not enough to entice the consumer anymore. Experiential marketing,
though, does have the potential...
Inbound Marketing Vs. Outbound Marketing
2. While inbound marketing is cost-effective, outbound marketing has a better brand recall. This Buzzle
article will give you more details about the difference between the two.
Cross Merchandising: An Effective Marketing Strategy
Experiencing a slack in business? Perhaps you need to practice cross merchandising. It is an
effective marketing strategy that can help your sales shoot through the roof. Read more about cross
merchandising in the following Buzzle...
What is Reverse Marketing
Reverse marketing is a concept wherein clients approach the marketer, instead of the contrary. The
article below will elaborate on what reverse marketing is, along with certain examples.
Product Life Cycle Stages
The product life cycle theory has become popular with economists and marketers alike, as it holds
ground in both these fields. Here's more about it.
Marketing Mix Strategy
Marketing mix is a strategy that has been Milwaukee Marketing formulated after taking into
consideration the 4P's of marketing: product, price, place and promotion. Marketers have to use a
combination of these P's to steer their firms towards success....
Target Marketing Strategy
Marketing is nothing but spreading the word about a product or service being offered to the final
consumer, who will purchase it. Target marketing would be narrowing down the entire market into
segments, to optimize promotional...
Importance of Product Packaging in Marketing
In the highly competitive world of retail marketing, one can never stress enough on the important
role that product packaging plays. Although the quality of the product will ultimately determine
sales, interesting packaging...
International Marketing
International or global marketing is the process of expanding your business by transcending the
national borders. The importance of this will be discussed in this article.
Product Life Cycle Theory
Product life cycle theory comprises analysis of a product's life in the market from the time it has
been launched to its withdrawal from the market. This article dwells on the four stages of a product
life cycle...
B2C Marketing Strategies
3. B2C is an abbreviation used for the term 'Business to Consumer' marketing. Read more on B2C
marketing strategies...
Communication Process for Viral Marketing
The communication process for viral marketing is an improved one. One is, perhaps, not in the
position to understand the vitrified motto of what this form of communication is all about. Here is an
article dedicated to explaining...
Marketing Strategies that Work
There are a lot of factors that contribute to the success of a business and an efficient marketing
strategy is one of them. Every company tries its level best to attract new customers while retaining
old ones and to achieve this,...
How Marketing Functions have Changed Over the Years
If you retrospect the past decade, there are many significant changes that can be easily pointed out.
These changes have touched almost all spheres of human civilization. In fact, management practices
then and now seem to have a...
Creative Marketing Ideas
Marketing is an integral part of making it big. So, here are a few ideas, for you to explore, while you
get to the top.
What Is Marketing Mix
What is marketing mix? Commerce graduates will know the answer in a jiffy. (I presume!) And if you
don't, never mind, this article will serve the purpose. This informative write up will acquaint you
with what a marketing mix means...
Tips for Tea Marketing
In today's world, where communication is more through blogging sites and messages rather than
personal interaction, marketing a simple product becomes more difficult. How do companies market
such simple products and create product...
Product Placement in Digital Media
Be it a conglomerate or a small shop, everyone needs to be advertised. Even in career planning
sessions, you must have heard that you should market yourself so as to procure a place in the
organization. Advertising acts as an...
Business to Business Marketing Ideas
When we use the term marketing, we immediately think of advertising, recall value, branding, and of
course those pesky telephone calls! However, there is one branch of marketing which purely deals
with bulk orders, and is the...
How to Market Your Invention
4. Marketing inventions is something that needs to be handled with a strong business sense and with a
clear purpose in mind. There are several channels to achieve this, and picking the right one makes
all the difference between a...
Types of Guerrilla Marketing
How do you inventively market the products that you are trying to sell? Well, using guerrilla
marketing is one way to do this. All you need is creativity and imagination and you are sure to
capture the imagination of the public.
How to Market a Product
Marketing is an art or a skill to promote your product. This article will discuss the best marketing
strategies for the same.
Marketing Management Concepts
There are basically five types of marketing management concepts that are taught and followed.
Given here is an article explaining them and the factors which influence them in detail. Have a look.
Marketing Plan Executive Summary
An executive summary of your business plan is the first thing that will be read by anyone interested
in your project. It should therefore, be short, and yet provide all the vital information regarding the
business plan. Here, we...
Green Marketing Ideas
Green marketing is gaining popularity as people are becoming more and more environment friendly.
To get some ideas for your business too, read on...
Niche Marketing Examples
Niche marketing is a focused marketing strategy. The niche marketing examples given in the
following article will clarify this concept.
4 Ps of Marketing
This article discusses the 4 Ps of marketing - product, price, place, and promotion that can maximize
the profits of any business.
Marketing Vs. Advertising
Understanding the difference between marketing and advertising is very important for people
working in these fields. This article identifies the major points of distinction.
The Role of Emotions in Persuasion
Persuasion is the process through which a person tries to convince another to change a targeted
attitude. Can marketers change one's emotions and then change their attitudes thus, persuading
their clients to buy?
5. Marketing Environment
A marketing term, marketing environment refers to the factors that affect a firm's business. Read
this informative write up to learn about the features of this factor and Wisconsin business consultant
how it affects the business in detail.
Marketing Proposal Outline
A marketing proposal is a crucial tool for any new business, and this article talks about its outline,
which will give you a basic understanding of what you need to include in it.
Guerrilla Marketing Examples
The strategy of guerrilla marketing is not a very expensive one; all you need is basic capital and a
great idea to promote your product. In this Buzzle article, we give you some examples to help you
get started.
Marketing Plan Template
A marketing plan helps a business identify its objectives and plan strategies to help generate
targeted sales. The marketing plan template, provided here, is fairly short, but will help you draft
one for yourself.
Marketing Ideas for Retail Stores
When it comes to marketing ideas for retail stores, well, they are plenty. Check out the ideas below
to make your retail store a booming success.
Brand Manager Job Description
Do you know what a brand manager's job is like? What his duties include and more of the same?
Read the following article to find out more...
Sample Marketing Plan Template
A very important aspect of any strong business company is a steadfast marketing plan. They need to
be convergent, yet diverse. A proper execution requires proper planning, and that's what a
marketing plan is.
How to Have a Successful Marketing Campaign
Love it or hate it, marketing forms the vital difference in the success of a product. In a world that is
now networked in numerous meshes of communication, buying, selling, and indeed marketing, have
gone way ahead.
Diversification Strategy
In this Buzzle article, we shed light on the diversification strategy of marketing, whilst emphasizing
on its types as well as the pros and cons that need to be taken into consideration.
Marketing Strategies and Tactics
6. Effective marketing strategies and tactics can help the business generate plenty of revenue and
sales. The Buzzle write-up below presents some unique marketing strategies.
Types of Marketing
It is essential to promote your product after the manufacturing and testing phases are complete. The
article below enlists some of the different types of marketing strategies.
Product Differentiation
Product differentiation helps the company in showcasing the difference between products. Read the
following article to learn about this concept and how to create a successful strategy for the same.
What is Attraction Marketing?
Marketing strategies have evolved over the years. Increasing competition has led to the formation of
new and better strategies, one of them being 'attraction marketing'. Let us try to understand how
this concept works.
Importance of Marketing
The importance of marketing principles is most evident, when at the end of the fiscal year,
companies come up with their large net profit margins. All thanks to the efforts put into marketing,
besides work in other departments.
Viral Marketing Strategies
Viral marketing strategies are employed to replicate and pass on a marketing message by individuals
rather than the normal marketing channels. This Buzzle article provides a detailed description of
this http://en.wikipedia.org/wiki/Consulting form of marketing and how it...
Marketing Promotion Ideas
There are many marketing promotion ideas and campaigns that are used by companies to make their
products known to the target consumers. Some of them are outlined in the article below.
Marketing Promotion Methods
Product promotions are used by the companies to attract customers and increase their sales. The
article below presents to you some marketing promotion methods.
Successful Marketing Strategies
Marketing is a continuous process that a seller undertakes from the minute he/she identifies the
needs of a customer. Product designing, promotion, and after-sales service are the key ingredients of
a successful marketing. This...
Rapport Building Tips
Knowing how to build a rapport can be very beneficial when you are looking to increase business
and sales. This article includes some rapport building tips which you can employ to increase your
7. business clients...
How to Promote a Business
The promotion strategy adopted by a business is contingent on the market for its products. In this
Buzzle article, learn how to promote your business successfully.
How to Sell Anything
It is an established fact that selling a product is an extremely challenging task. It requires patience,
communication skills, and immense convincing and persuasive power. If you are keen to develop
salesman's skills, this article...
Developing a Marketing Plan
Marketing is an essential requirement in order to sell your product and gain customer satisfaction in
the due course. But it is the marketing plan that sets a marketing procedure.
Difference Between Marketing and Public Relations
Most people consider 'marketing' and 'public relations' to be the same. This is because the fine line
separating these two terms is not very clear. While both are complementary forms of product/service
promotion, there are a few...
Small Business Marketing Ideas
Many a time, small business entities find it difficult to capture a segment of the market due to the
unavailability of resources for promotions and marketing. This article is geared towards providing
marketing tips to such small...
Viral Marketing Tools
Viral marketing is one of the best and most effective ways to advertise, carry forward, or sell your
product. This method makes use of the various communication means through social media or 'word
of mouth' publicity.
Advantages and Disadvantages of Viral Marketing
Viral marketing is the new business buzz phrase for replicated promotion of products and services.
In this article, you will understand the various advantages and disadvantages of viral marketing.
What is Business Marketing
Business marketing is the formulation of strategy to sell products and services to other
organizations. This strategy is also influenced by the characteristics of the product or service itself,
irrespective of the target market....
What is CE Marking
If you want information about what CE marking is, why it should be used, and the standards that are
to be met to get the product marked with it, this article has all the answers.
8. SMS Marketing: Wireless Revolution in Marketing
SMS is an extremely cost-effective and a high-response-rate vehicle. It can help companies acquire
and retain consumers, sell and promote products, drive loyalty, and reinforce branding efforts.
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