![Exactly what is and what isn’t a Sport ,[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Sports marketing
Similar to Sports marketing (20)
Recently uploaded
Recently uploaded (20)
Sports marketing
- 1. Sports Marketing An overview of the impact of sports marketing in Charlotte and Beyond
- 10. The Structure of the Sports Industry Consumers Spectators Participants Products Events Sporting Good Personal Training of Sports Sports information Player appearances Manufactures and Machines Owners Sectioning Bodies Corporations or Business Agents Equipment Manufactures Special Interest Group Players Customers Corporations or Business Sponsors Media
- 25. The Sports Product Map
- 26. Sports in the Charlotte Metro Area
Editor's Notes
- Producers and intermeiaries
- Here's one company that lives life in the fast lane. Speedway Motorsports is the #2 operator of auto racing facilities in the US behind International Speedway Corporation (ISC), with seven motorsports facilities. Its tracks, including Atlanta Motor Speedway , Las Vegas Motor Speedway , and Texas Motor Speedway (Fort Worth), host a number of events sanctioned by such US racing bodies as the Indy Racing League , the National Hot Rod Association, and the World of Outlaws; however, almost 85% of Speedway Motorsports' revenue comes from NASCAR events. Chairman and CEO Bruton Smith owns more than 60% of the company.
- The skinny The Bobcats first two years have been rocky. The team's regional sports network flamed out in less than a year, high ticket prices kept fans away at the new Charlotte Bobcats Arena, the team failed to attract a naming rights partner for the building and it lost 73% of its games. The results were cash calls on ownership estimated at $30 million and President Ed Tapscott forced out of his job. There is a glimmer of hope though. NBA legend Michael Jordan became a minority owner in June and will call the shots on player personnel. The team rolled back ticket prices and season ticket sales jumped. And while the team continues to pile up losses on the court, they have assembled a solid young core of players to build around.