the causes and different components of cultural diversity. Pakistani culture and difference between cultures.

2. • Beliefs ,traditions and practices
• System of shared knowledge
• Communication
• Sum of learned behaviors

3. The Global Marketplace
• Entry of small firms
• New business opportunities
• Growth Potential
• Number of Immigrants
• Trade Agreements

4. Cultural Diversity
• Members of various culture
• Framework for living
• Different cultures interacting

5. Components of Culture
• Value System
• Roles
• Religious Traditions
• Language
• Time Orientation

6. • Ethnic Groups
• Sports
• Festivals

7. • Intolerant
• Hard working
• Informal
• Tardy

8. Principles of effective intercultural
communication
• Written Communication
• Oral Communication

9. • Distance
• Eye contact
• Facial expression