2. • Research and software development company
• Expert on Business critical & High traffic online
systems
• Located in Istanbul, London
• 100+ engineers
• Product development
• Netmera, SIMPL
• R&D projects funded by TUBITAK
4. Telecom – Digital Channels
• Selfcare applications, web and
mobile sites
• Unified backend for managing
both content and experience
• High scalability and performance
• Micro-service based architecture
• Analytics
• Engagement
7. DevOps & SysOps
• Cloud Platforms: Amazon EC2, Google
Cloud, MS Azure, Alibaba
• Continuous Delivery and Integration
• Automated testing
• 3600
Monitoring
• Log management
• Managed service & outsourcing
• Training, Workshops, Consultancy
9. Problem: Customer Data
• PM & Marketing needs customer data
for analytics & engagement
• Collecting data needs development,
deployment and test
• Merge customer data from different
channels
• Real-time or batch data pipeline to
marketing/DWH/CRM systems
10. Problem: Interaction Scenarios
• In-app messaging is a powerful tool for mobile
app user conversion
• But launching an In-app scenario is not easy for
marketers in large enterprises.
• A beautiful dialog requires design from an agency
• Realtime scenarios require development, test and
deployment
• A/B testing needed
• Manager and/or CVM/CRM teams approval needed
• Results of a messaging should be analyzed and
reported
11. brand
customer
Managed Service
customer
data
platform
PRODUCT ROADMAP
building blocks
ai/recommendation
marketing automation
integration
Campaign
Execution
customer success
Mobile App Data
Stores
POS/ATM
Location
Email Campaigns
Social Interactions
CRM Data
Other Data
Web Activities
Ad Tracking
LONDON | ISTANBUL | DUBAI
Orchestration
Support
Consultancy
Customer Success
3rd
Party Marketing
Applications
Product & Content
Catalogue
Customer
Unification
engagement
Web Personalization
retention
Fast Push
SMS
eMail
Mobile personalization
Social
conversion
In-app
Banner
CX Analytics
Mobile Push
Segmentation
&Targeting
Integrated Customer Engagement Platform
12. 14
By targeting location-based its new collaboration with Starbucks Getir, it informs only the users who can benefit from this service.
INCREASE SALE REVENUE VIA LOCATION BASED
Stores Location Mobile Push Targeting
13. 15
Paycell creates Funnel for the 6-step money transfer process, and keeps track of the steps in which users interrupt the transaction.
Send Push, or send
feedback survey or
automated scenario
Targeting
Analytics CRM Data
14. 16
The scenario in which the
survey will be shown is
determined.
When user opens
the application, a
pop-up is shown.
SCENARIO
Content is customized with
Netmera pop-up design tool
By adding CTA buttons
to the pop-up, redirects
are made with
deeplinks.
DESIGN
All interactions obtained from
users are reported instantly.
Reports show which
users click the button
or close the pop-up.
REPORT
FastPay enables users to participate in the lottery with CTA buttons on Netmera pop-ups to increase interaction within the application.
CONVERSION
Increase User Engagement
Inn-app
Automation
Design Tool
CRM Data
DWH Integration
15. 300+ million App Users
10+ billion Messages sent per month
10+ billion Events processed per month
200+ Mobile apps (10K+ users)
1.000+ Developer * month
17. CUSTOMER SUCCESS
our value proposition
Enterprise Level Service
Reliable & secure platform
Business critical local support and success
Geofence & Location Services
Supporting thousands of POIs, Geofence
API & Reporting
High Message Delivery Speed
Sending notifications to 1M users in 5 secs
Match & goal notifications, news
Top Mobile Apps
Used by most downloaded apps in Turkey
Many apps with 5 - 40M users
Guaranteed Message Delivery
Transactional message tracking, fallback,
regulative messaging
Simple to Integrate & Use
Mature SDKs: IOS, Android, React, Flutter
Public documentation
