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Unlock the value of personal data
SELECTED BY
imec.istart
https://www.weforum.org/
It’s an ever-growing database
of personal information
The wrong model of today
User
Personal
data
App 1
Personal
data
App 2
Personal
data
App 3
● Locked & siloed.
● Collect & centralize.
● Closed market.
● Spread and duplicated.
● Loss of control.
The growing concern about personal data
feel they have “lost control”
over their data privacy.
feel they don’t have choice in
how apps can use their data.
The growing concern about personal data
Who owns the web’s
The fightback against
Big Tech’s feudal lords
has begun data?
Microsoft doit se retirer du
Health DataHub, d’après la Cnil
Vlaamse regering
haalt mosterd bij
Tim Berners-Lee
Faced with the Gafa,
Europe resolves to
change its strategy
(Digital Service Act)
welcome to the
age of
surveillance
capitalism
'The goal is to automate us':
The growing interest about personal data
willing to share their
data on one condition:
transparency and control !
● Hyper-personalization
● Augmented experience
● Market insights
● Surveys
???
Digital Twin of People
Give back control of data to your consumers.
Extract value, not the burden of managing that data.
How it works - #1 Data passport
(*) Trademarks are used as an example
LINKED
How it works - #2 Personal AI
Service provider #1 Service provider #2
Personal data store
Consent
(template & ledger)
Data cage
(graph engine & personal AI)
(*) Trademarks are used as an example
How it works - #3 New Xperience
(*) Trademarks are used as an example
Enterprise centric User centric
Raw data model 1Enterprise 1
Raw data model 2Enterprise 2
Raw data model 3Enterprise 3
ActionWhat?
Where?
When?
With
whom?
How?
Reverse your mind
The magic is User Centric
Linked data
Business model
B2C2B
Free >< Pay
< Get Payed
Opportunities, unleash your creativity !
Beyond Retail Beyond Private
Fraud agent
Credit score
Carbon score
Subscriptions optimizer
...
360° assets view
Emotional investment
Personalised goal
based
...
Quentin
Co-founder
Business, Marketing &
Finance
Frederic
Co-founder
Business, Product &
Architecture
Philippe
Tech Lead
Data Semantic and
Full-stack Development
The
team
Souvik
Data Scientist
MLOps & AI
Felix
Director of Innovation
@ Accenture BeLux
John
Open Bank Senior
Manager @ BNP
Paribas Fortis
Tech Contrib. Business Contrib.
Mathieu
Director @
Co.Station open innovation
ecosystems
Advisors
Ruben
Professor of Semantic Web
@ UGent & Senior Researcher
@ IDLab/imec
Alexandre
Lawyer & CIPP/e
Legal
Don’t miss the wave
Datavillage Fair data economy
Open customer journey
Consumer transparency
Data valorisation
Hyper-personalization
Privacy first
Data control

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Frederic Lebeau - Datavillage

  • 1. Unlock the value of personal data SELECTED BY imec.istart
  • 3. It’s an ever-growing database of personal information
  • 4. The wrong model of today User Personal data App 1 Personal data App 2 Personal data App 3 ● Locked & siloed. ● Collect & centralize. ● Closed market. ● Spread and duplicated. ● Loss of control.
  • 5. The growing concern about personal data feel they have “lost control” over their data privacy. feel they don’t have choice in how apps can use their data.
  • 6. The growing concern about personal data Who owns the web’s The fightback against Big Tech’s feudal lords has begun data? Microsoft doit se retirer du Health DataHub, d’après la Cnil Vlaamse regering haalt mosterd bij Tim Berners-Lee Faced with the Gafa, Europe resolves to change its strategy (Digital Service Act) welcome to the age of surveillance capitalism 'The goal is to automate us':
  • 7. The growing interest about personal data willing to share their data on one condition: transparency and control ! ● Hyper-personalization ● Augmented experience ● Market insights ● Surveys ???
  • 8. Digital Twin of People Give back control of data to your consumers. Extract value, not the burden of managing that data.
  • 9. How it works - #1 Data passport (*) Trademarks are used as an example LINKED
  • 10. How it works - #2 Personal AI Service provider #1 Service provider #2 Personal data store Consent (template & ledger) Data cage (graph engine & personal AI) (*) Trademarks are used as an example
  • 11. How it works - #3 New Xperience (*) Trademarks are used as an example
  • 12. Enterprise centric User centric Raw data model 1Enterprise 1 Raw data model 2Enterprise 2 Raw data model 3Enterprise 3 ActionWhat? Where? When? With whom? How? Reverse your mind The magic is User Centric Linked data
  • 13. Business model B2C2B Free >< Pay < Get Payed
  • 14. Opportunities, unleash your creativity ! Beyond Retail Beyond Private Fraud agent Credit score Carbon score Subscriptions optimizer ... 360° assets view Emotional investment Personalised goal based ...
  • 15. Quentin Co-founder Business, Marketing & Finance Frederic Co-founder Business, Product & Architecture Philippe Tech Lead Data Semantic and Full-stack Development The team Souvik Data Scientist MLOps & AI Felix Director of Innovation @ Accenture BeLux John Open Bank Senior Manager @ BNP Paribas Fortis Tech Contrib. Business Contrib. Mathieu Director @ Co.Station open innovation ecosystems Advisors Ruben Professor of Semantic Web @ UGent & Senior Researcher @ IDLab/imec Alexandre Lawyer & CIPP/e Legal
  • 16. Don’t miss the wave Datavillage Fair data economy Open customer journey Consumer transparency Data valorisation Hyper-personalization Privacy first Data control