Sabine Dufaux

Geneva Area, Switzerland Switzerland

Managing Partner at Relax In The Air

Sabine is Managing Partner of the digital agency Relax In The Air. She is working there as a Strategist. Sabine helps building strategies for the digital world by identifying consumer behaviors, cultural/social trends and by analysing data. Her priority is to understand the expectations of the client through his vision, his business goals, and his constraints. This critical point being done, she provides to her partner at Relax In The Air, MC Casal, the context, the insights and the playground to prototype and design digital experiences. By analyzing the vision, the context and the business goals of her clients, she is able to understand the opportunities to implement sustainable soluti...