Get an inside look into how VCs evaluate your team, market, and product before making an investment decision. Learn how to identify the right investors for your business and how to stand out from the crowd.

1. Raising Venture Capital
for Data Driven Startups
BIG DATA DAY LA 2016

2. About Me

3. Agenda
What is a Data Driven Startup?
Evaluating Companies as a VC
Connecting with the Right Investors
Standing out from the Crowd

4. What is a Data Driven Startup?

5. Not industry specific
DATA DRIVEN STARTUPS
Domain
Specific
Dataset
Sustained
Competitive
Advantage

6. Often doesn’t look like a “data company”
DATA DRIVEN STARTUPS

7. Evaluating the Market

8. Macro Driving Forces
Addressable Market of Customers
MARKET

9. Current Competitive Landscape
What’s the Key Insight?
MARKET

10. Evaluating the Product

11. Progress to date
Development and strategic roadmap
Milestones
What does your data enable?
PRODUCT

12. Revenue Model (Current and Potential)
Cost Structure
Direct Customer Feedback
PRODUCT

13. Evaluating the Team

14. Founders
• Relevant experience or demonstrated ability
• Attract and retain talent
• History of collaboration
• Full-time commitment
TEAM

15. Advisors & Investors
Personal Reference Calls
How does our firm fit in?
TEAM

16. Identifying Investors
& Standing Out

17. Stage & Size
“Find firms that invest in companies like yours”
First Right Firm, then the Right Person
IDENTIFING INVESTORS & STANDING OUT

18. Outreach begins early
Getting a Warm Introduction
Alternative Ways to Engage
Build a deck, it’s in everyone’s best interest
IDENTIFING INVESTORS & STANDING OUT

19. Let’s Connect!
Austin@TenOneTen.net
Q & A and Discussion