Future of retail: Digital Power and Turbulent Markets.

1. DIGITAL POWER
TURBULENT MARKETS

2. BIG
DATA
INTERNET OF
THINGS
ROBOTICSARTIFICIAL
INTELLIGENCE
TECHNOLOGY DRIVERS
INTUITIVE DIGITAL
UX
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

3. FLUENT
TRANSPORT
SERVICES
FLEXIBLE
WORK
CONNECTED
HOMES
SMART
CITIES
INDIVIDUAL
POWER
BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

4. BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
BEACONS
ONE VISIT TO A STORE = 10,000 UNIQUE DATA POINTS (HBR)
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

5. AXCIOM: A SINGLE VIEW
700 MILLION INDIVIDUALS. 1500 DATA POINT / INDIVIDUAL
0708-211135
REBECKA LINDQVIST
STORGATAN 10, STOCKHOLMRLINDQVIST@BUSINESS.SE
SHOPPING/ACTING IN PHSYICAL
RETAIL OUTLETS
REBECKA@GMAIL.COM0708-211155
PRIVATE DIGITAL
CONSUMPTION
PROFESSIONAL DIGITAL
CONSUMPTION
HASHED ABILITEC ID
Cookie 1
Cookie 2
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Cookie 4
Cookie 5
Cookie 6
Cookie 1
Cookie 2
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Cookie 5
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Device 1
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BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

6. FACEBOOK
DEEP FACE
BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

7. CAMBRIDGE UNIVERSITY
PERSONALITY TESTS BASED ON FACEBOOK ALGORITHMS
10 likes = better than colleagues
70 likes = better than close friends
150 likes = better than parents/siblings
300 likes = better than partner
BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

8. SIMUDYNE: AUGMENTED INTELLIGENCE
50 SIMULATIONS, 6 MILLION DATA POINTS / “DAY”
BIG
DATA
INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ARTIFICIAL
INTELLIGENCE
ROBOTICS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

9. BIG
DATA
THE INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
ACCESS TO
RENTAL BIKES/
CARS/DRONES
PERSONAL DASHBOARD
INFORMING ABOUT AIR
QUALITY, TRAFFIC AND
ROAD CONDITIONS
ORDER/TRACKING OF
DELIVERIES, GARBAGE
COLLECTION, SERVICES
THINGFUL
FLUENT TRANSPORT
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

10. SMART CITIES
THE COPENHAGEN WHEEL
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

11. FROM PERSONAL CONTROL TO INTELLIGENT RECOMMENDATIONS
BIG
DATA
THE INTERNET OF
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

12. HAPTIC USER INTERFACES
AUGMENTED REALITY
BIG
DATA
THE
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

13. MICROSOFT
HOLOLENS
BIG
DATA
THE
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

14. THE HENN-NA HOTEL, JAPAN
ROBOTS EMPLOYED
BIG
DATA
THE
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

15. MITSUKOYA DEPARTMENT STORE, TOKYO
ROBOT “AIKO CHIHIRA”
BIG
DATA
THE
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

16. BIG
DATA
THE
THINGS
INTUITIVE DIGITAL
UX
ROBOTICSARTIFICIAL
INTELLIGENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015
BOSTON DYNAMIC
ROBOT “SPOT”

17. FROM EARLY
ADOPTERS
TO SOPHISTICATED
CREATORS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

18. INDIVIDUAL POWER
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

19. INDIVIDUAL POWER
SOCIAL MEDIA
TRADITIONAL
MEDIA
INDUSTRY
TRADITIONAL
MEDIA
INDUSTRY
TRADITIONAL
MEDIA
INDUSTRY
TRADITIONAL
MEDIA
INDUSTRY
TRADITIONAL
MEDIA
INDUSTRY
PLATTFORM
AGGREGATION
PLATTFORM
DISTRIBUTION
PLATTFORM
SUPPORT
PLATTFORMS
NETWORKS OF
PRODUCERS AND
CONSUMERS
COMMUNITIES
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

20. WE ARE ALL FOLLOWERS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

21. THE SMILING CURVE
PERCEIVED
VALUE
CONTENT
PRODUCTION
CONTENT
DISTRIBUTION
CONTENT
DISCOVERY
GOOGLE
FACEBOOK
TWITTER
AMAZON
CONTENT
CREATORS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

22. INDIVIDUAL POWER
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

23. MICROPRENEURS US: THE SHARE OF SELF-
EMPLOYED IS PROJECTED
TO GROW FROM TODAY’S
33% TO 40% (2020)
UK: THE SHARE OF SELF-
EMPLOYED HAS TRIPLED
SINCE 2000 - IT IS NOW 15%
COLLABORATIVE
SPACES EXPLOSIVE
GROWTH
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

24. RETAIL
IMPACT
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

25. UK GERMANY SWEDEN
NL FRANCE CANADA
SPAIN POLEN ITALY
SHARE E-COMMERCE OF TOTAL COMMERCE
EUROPE VS USA
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

26. “About 1/3 of the 1,200 big shopping malls in the .S
are dead or endangered.” Forrester Research.

27. “We expect average store sales to decline by 3%-6% every year over the next 3 years.
Across the industry, this is likely to prompt the closure of around 30% of stores.”
Oliver Wyman

28. Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

29. RECOMMENDED
ACCESS
BASED
ON-DEMAND
PERSONALIZED
AUTOMATED
SUCCESS FACTORS
DIGITAL DEVELOPMENT
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

30. RECOMMENDED
ACCESS
BASED
ON-DEMAND
PERSONALIZED
ACCESS-
BASERATAUTOMATED
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015
DOC WATSON
AUTOMATED KNOWLEDGE

31. RECOMMENDED
ACCESS
BASED
ON-DEMAND
PERSONALIZED
ACCESS-
BASERATAUTOMATED
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015
CHEF WATSON
AUTOMATED KNOWLEDGE

32. RECOMMENDED
ACCESS
BASED
ON-DEMAND
PERSONALIZED
AUTOMATED
75%
NETFLIX
A RECOMMENDATION EXPERIENCE
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

33. RECOMMENDED
ACCESS
BASED
ON-DEMAND
PERSONALIZED
GOOGLE NOW
CONTEXTUAL PREDICTIONS
AUTOMATED
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

34. RECOMMENDED
ACCESS
BASED
PERSONALIZED
AUTOMATED
ON-
DEMAND
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

35. RenttheRunwayJustPark RelayRides
RECOMMENDED
ACCESS
BASED
PERSONALIZED
AUTOMATED
ON-DEMAND
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

36. RECOMMENDED
PERSONALIZED
AUTOMATED
ON-DEMAND
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015
ACCESS
BASED
Source: Vision Critical/Crowd Companies

37. ACCESS-
BASERAT
INDIVID-
ANPASSAT
CONSTANT BETA
75% OF ALL CONSUMER WANT TO BE ENGAGED IN PRODUCT DEVELOPMENT
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015

38. Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015
DROPCAM JAWBONE MERCEDES

39. @saraohrvall
mail: sara@mindmillnetwork
THANKS
Presenter /
@saraohrvall
DIGITAL POWER
Date /
November 4/ 2015