SAP and Salesforce offer powerful CRM solutions, but they differ in terms of their target market, approach, and strengths. SAP excels in handling complex business processes and integration scenarios, while Salesforce is renowned for its agility, cloud-native architecture, and focus on user experience. Choosing between SAP and Salesforce depends on factors such as company size, industry, specific business needs, and budget considerations. View: https://www.silvertouchtech.co.uk/blog/sap-vs-salesforce-which-is-better/

1. SAP VS
Salesforce
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2. SAP VS Salesforce :
• An Overview
• Features Comparison
• Online Case Management
• Price Comparison
• Which is Better for Business?
• Conclusion
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3. SAP is a market leader when
it comes to ERP software
solutions. It offers various
solutions for various
industries, such as
automotive, engineering,
food & beverage, retail and
manufacturing.
An Overview
Salesforce is a cloud-based
CRM software solution that
brings the organization and
the customers under one
platform. Salesforce caters
to crucial departments of an
organization, including sales,
commerce, marketing, and
service, giving them a
holistic and shared view of
the customers.
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4. Features Comparison
Here is a list of features to help
you understand which software is
best for your organization.
• Business Intelligence
• Automation
• Omnichannel Solution
• Integration
• Interactive Reporting
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5. SAP CRM does not have a
dedicated BI. It
integrates SAP’s BI
system capabilities with
business objects such as
KPI reporting.
Business Intelligence
Salesforce has a strong
BI model. Its paid add-on
QlikView is a valuable
business intelligence
model and has ease of
use and minimal reliance
on IT for real-time
analytics.
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6. When it comes to
Salesforce vs SAP in terms
of automation, both
software solutions help
clients automate tedious
workflows and achieve
efficiency at all levels.SAP
offers a competitive edge.
It is ideal for hybrid (on-
premise and cloud)
environments.
Automation
Salesforce would have to
have its adaptors
developed to perform
integration between
Salesforce and on-
premise SAP ERP.
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7. SAP CRM seamlessly
integrates with all
customer touchpoints and
brings them under one
platform. It offers a
consistent experience to
all your customers, no
matter which device they
are using to communicate.
Omnichannel Solution
Salesforce has a simple
cloud-based approach
that integrates various
functions, such as
operations,
merchandising, order
management, and
marketing, under one
platform.
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8. SAP has 2,500
integrations pre-built for
existing third-party tools
and data sources. It offers
integrated capabilities for
marketing, sales,
customer service, and
customer data.
Integration
Salesforce also facilitates
customer relationship
management through
integration with third-
party systems. It can be
integrated with Slack and
Tableau, along with
broader integration
options within the
Customer 360 framework.
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9. SAP has a user-friendly
interface and enables
users to create or
change interactive
reports from the same
screen. It also has role-
based access that keeps
the data secure and
assigns them to
organizationally
appropriate roles.
Interactive Reporting
Dashboards and reports
in Salesforce offer a
real-time view of your
business. You can
generate pre-built or
custom reports to
collate data on KPIs such
as rep performance,
sales metrics, and
conversion.
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10. SAP CRM helps the
business respond to
client queries, attend
service requests, and
process HR through
multichannel ticketing
and case management
capabilities.
Online Case Management
Salesforce also has an
online case management
feature as a part of the
CRM platform that aids
customer relationship
managers and agents in
accessing customer
support cases.
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11. Each SAP solution
combines an array of
cloud capabilities.
Therefore it can be
pricey. However, it
eliminates the need for
multiple solutions since
it offers an integrated
platform for all business
functions, including
CRM.
Price Comparison
Although the pricing of
Salesforce is also
dependent on the
business requirements,
each edition includes a
special feature of the
Salesforce 360 solution
with a predetermined
price.
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12. SAP’s CRM solutions are ideal for
organizations that are looking for a system
that enables smooth integration with
third-party applications. SAP CRM comes
with 2,500 pre-built connections that you
can choose for your business. It also lets
the user access an extensive data range
and generates reports.
Which is Better for Business?
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13. SAP CRM and Salesforce are both
customizable CRM solutions, each with
unique features. SAP has the advantage
when using detailed segmentation for
your transactions. Salesforce has limited
applications and may not be the most
suitable choice for every company.
Conclusion
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