Piaggio Porter 700 India Launch - Press Release

1. PRESS RELEASE
PIAGGIO LAUNCHES THE NEXT GENERATION PORTER 700 FOR LAST MILE TRANSPORTATION
Mumbai, 14th
June’17 – Piaggio Vehicles Pvt Ltd (PVPL), a 100 % subsidiary of the Italian Piaggio
Group, European leader of the two-wheeler sector, and India’s leading manufacturer of small
commercial vehicles has announced the launch of new Porter 700, a launch confirming its
commitmenttocustomerschangingneedsand Piaggio’score philosophyof providing path breaking
solutions in the last mile transportation segment.
Porter 700 is a strategic initiative from Piaggio to expand its wings in the last mile transportation
category through the 4 wheeler cargo market. It is a revolutionary product adapted for Indian
conditions on the basis of Piaggio’s on-going customer feedback program and will further
consolidate and strengthen Piaggio’s presence in last mile commercial vehicle industry.
The Porter 700 incorporates the exacting high standards of Style, Design, Performance and
Technology that Piaggio is known for internationally. It offers the best Mileage in its class. It has
Superior Power (14.75 HP) & Torque (40 Nm), enabling superior pick up and acceleration. The
payloadcapacityof 700 kgs and longcargo deck (30 sq.ft.) ensures superiorloadcarryingcapability.
It also has Highest Ground Clearance (218 mm) in its category to negotiate bumpy ride easily. It
offers superior grade ability (21%) & maneuverability which ensures driving on steep gradients
including city flyovers and narrow city roads easier. This new vehicle from the house of Piaggio,
comeswithStylishItaliandesign,itisthe onlyvehicle with twin headlamps that adds to its superior
looksandenablessafernightdrivingexperience. The 5speedfloor mounted Synchromesh gear box
ensures smooth & comfortable drive.
Explainingthe Company’snewinitiative,Mr. Ravi Chopra,Chairmanof Piaggio Vehicles Pvt.Ltd. said
“Piaggiowould continue to provide technological solutions in the last mile transportation market
and would focus on further strengthening & dominating this category particularly the last mile
transportation cargo market. The 3 wheeles & 4 wheelers will continue to Co- Exist.
Mr.Diego Graffi, the new CEO of Piaggio Vehicles Private Limited said , “Anticipating our New Age
customer’s needs, Porter 700 has been conceived as a modern, stylish vehicle with many new
featuresandyetdeliveringitscore valuesof exceptional reliability,fuel efficiency and earn ability”,
for Piaggio to continue its dominance in the last mile transportation cargo segment.

2. “The new Porter 700 comes with a 2 years or 75000 kms extended warranty. Today, the company is
confidentthe Porter700 will outclassothersinthe 4 wheeler sub 1 ton cargo segment and will help
it consolidate its position in the last mile transportation industry”.
Ex-showroom price of Porter 700 (State wise)
Maharashtra 318257
About Piaggio Vehicles Pvt.Ltd.
PiaggioVehiclesPvt. Ltd. is a 100% owned subsidiary of Piaggio Group. The Company commenced
operations in India in 1999 with the launch of the 3 wheeler brand ape' which was an immediate
successand has grownfrom strength to strength over the years. PVPL created the market, grew it ,
and has sustainedadominantandleadershippositionin the Diesel 3 wheeler segment. Piaggio is a
leading player in the light transportation industry with a complete range of 3 and 4 wheelers in
Diesel, Petrol, CNG, LPG fuel variants. The Company’s products are not only endorsed by over 2
million satisfied customers across India but also exported to more than 35 countries worldwide.
Piaggio has a state-of-the-art manufacturing plant at Baramati in Maharashtra, [with an installed
annual production capacity of over 300,000 three-wheelers and 80,000 four-wheelers]. It is also
moving towards self-reliance with the completion of its advanced engines plant on the same
campus. Piaggio has over 2500-strong work-force comprising experienced engineers, R&D
specialists, plant workers, sales, service and marketing professionals.