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Mahindra Racing MotoGP HQ press release
1. Mahindra finds growth and excellence in Italian move
Varese, September 07, 2015: Mahindra Racing, the only Indian constructor in the MotoGP World
Championship series, has taken a further step towards growth and development – both inside and
beyond racing – with its recent move to a new headquarters in the north of Italy.
The new state-of-the-art engineering and development facility is at Varese, in the heart of the
Lombardy region, and at the core of much of Italy’s long and glorious history in motorcycle racing
and production.
According to Anand Mahindra, Chairman, Mahindra Group, “This new centre in Italy joins
Mahindra’s neural network of innovation along with other development centres in India, the US
and South Korea. We decided to set up this centre in Italy given the country’s passion for, and
expertise in motorcycle development. It also demonstrates our growing commitment to the
MotoGP championship.”
The facility incorporates computer-aided design and engineering (CAD &CAE), as well as FMEA
(Failure Modes Effect Analysis) studies. High-tech test and quality-control laboratories combine
with cutting-edge prototyping manufacturing processes; and a well-equipped warehouse to ensure
spare-parts availability for customers.
It is staffed by personnel drawn from some of the best motorcycle companies in Italy, with
experience ranging from racing both on- and off-road, as well as production.
Mahindra Racing entered the World Championship series in 2011, and has grown steadily in
results and in importance to become one of the cornerstones of the highly competitive Moto3
class. Up against well-established racing constructors Honda and KTM, the Indian brand has gone
from just two factory-backed riders to support nine riders in four teams in 2015; and from learner-
racers to regular contenders for top podium positions.
The growth in 2015 went hand in glove with the move last September from a base in Switzerland
to the new Varese facility, where the latest version of the jewel-like MGP3O was extensively
redesigned and upgraded in line with the latest technical regulations for the smallest grand prix
class.
Mahindra Racing CEO Mufaddal Choonia explains the reason for the choice of location, an
area with a strong racing culture and an abundance of high-quality design and engineering talent.
The Varese facility is close several leading Italian motorcycle manufacturers. It is a hotbed of
motorcycling heritage and renown.
“By locating in Varese, Mahindra is able to take advantage of a big talent pool of experience and
excellence, with a special focus on motorcycles and a wonderful motorcycle racing history.
Furthermore, the Lombardy region in the north of Italy is convenient for the rest of Europe, giving
us access to a network of suppliers,” said Choonia.
2. “It is also important that the local government has been very supportive of our move to the region.
“Since our entry into the championship series, Mahindra Racing has become a significant player
and ever more successful.
This move and the investment in the facilities shows our increased commitment to the sport,” the
CEO continued.
“By taking development entirely into our own hands, we can make faster progress and have
quicker reactions to our customers’ needs.
“At the same time, we are developing technologies that can be transferred to our growing range of
production two-wheelers. With engineering development anchored at Varese, it will help us to
grow our overall business.”
Nine riders campaign the Mahindra MGP3O in the 2015 Moto3 championship, led by the three-
strong Mapfre Team Mahindra. San Carlo Team Italia, Outox Reset Drink Team and the CIP team
field two riders apiece.
Mahindra Racing is part of the US $16.9-billion Mahindra Group, based in India, and operating in
18 industries ranging from two-wheelers to aerospace, and employing more than 200,000 people
in 100 countries world-wide.
The new centre strengthens the group’s presence in Europe, playing an important role in the
aspiration to emerge among the “Top 50 Most Admired Brands” by 2021.
About the Mahindra Group
Based in Mumbai, Mahindra started in 1945 as a steel trading company, and branched out into
vehicle manufacture, building Willys Jeeps under licence. This project continues to this day, but
the group is now best known for its tractors – the world’s largest manufacturer. Mahindra also
enjoys a leadership position in utility vehicles, information technology, financial services and
vacation ownership; a strong presence in agribusiness, aerospace, components, consulting
services, defence, energy, industrial equipment, logistics, real estate, retail, steel and commercial
vehicles, and a growing importance in the motorcycle industry.
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