SaaSworthy's first-ever report measures the impact of COVID-19 on SaaS software popularity.
That the COVID-19 crisis has shifted the way the world works is no surprise. The pandemic has transformed industries overnight and has made remote work the norm. And to enable companies and employees to manage remote working comfortably, SaaS software played an essential role. That's what we aimed to find out at SaaSworthy as we looked at SaaS software categories and software that saw the highest jump in searches during the peak of the global pandemic. There were also software categories that witnessed a decline in popularity amidst the corona crisis, and the report mentions them too. We also looked at which software categories and software were most searched during this time.
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SaaS Software Categories and Tools That Topped Charts During COVID-19 Peak
1.
2. Overview
This report looks at how popularity of software categories changed during the peak of the global
coronavirus pandemic. It also identifies software that saw the highest growth in popularity as well as
software with the most volume of searches in that time period.
1. The data in the report is based on searches for software and software categories on SaaSworthy, and
is further corroborated with various third-party sources
2. We have considered March and April 2020 as the time period when the effect of COVID-19 was at its
peak
3. We compared January and February 2020 search volume data with March and April 2020 data to see
how the global pandemic affected software searches
4. We only considered software that had 100+ searches in January and February 2020 to identify software
with the highest growth in popularity during lockdown
Objective
Methodology
3. SaaS software and categories that saw the
biggest change in popularity
(Jan + Feb 2020 vs Mar + Apr 2020)
4. Software categories with the highest jump in searches
50%
53%
66%
73%
74%
100%
111%
113%
116%
431%
433%
458%
Collaboration
Animation
Affiliate marketing
Video editing
Training management
Remote access
Note taking
Live stream
Screen recording
Telemedicine
Webinar and video conferencing
Virtual classroom
% increase in searches (Jan + Feb vs Mar + Apr 2020)
Note: Includes categories that saw a spike of 50% or more
5. Software categories with the highest dip in searches
Note: Includes categories that saw a dip of more than 35%
-38%
-38%
-38%
-38%
-40%
-40%
-42%
-44%
-50%
-50%
-51%
-54%
-55%
-71%
Customer success software
Image optimization software
Hotel management software
Route planning software
Visitor management software
Leave management system
Learning management system software
GST software
Billing and invoicing software
Travel management software
PR software
Car rental software
Association management software
GDPR compliance software
% decrease in searches (Jan + Feb vs Mar + Apr 2020)
6. S No. Name
% increase in searches
(Jan + Feb vs Mar + Apr 2020)
Category
1 Cisco Webex Meetings 4,728% Webinar and video conferencing
2 Airmeet 2,775% Webinar and video conferencing
3 Google Meet 2,546% Webinar and video conferencing
4 Zoom 2,214% Webinar and video conferencing
5 BigBlueButton 1,660% Virtual Classroom
6 Zoho Remotely 1,659% Remote Access
7 OnScreen 1,338% Digital Adoption Platform
8 StreamYard 1,152% Live Stream
9 ezTalks 1,118% Webinar and video conferencing
10 Easyclass 855% Virtual Classroom
Top 20 software that saw the most growth in searches
Webinar and video conferencing category dominates the list
Continued
7. S No. Name
% increase in searches
(Jan + Feb vs Mar + Apr 2020)
Category
11 Livestorm 789% Webinar and video conferencing
12 Microsoft Teams 732% Collaboration
13 BigMarker 710% Webinar and video conferencing
14 Zoho Meeting 576% Webinar and video conferencing
15 ClickMeeting 556% Webinar and video conferencing
16 Adobe Connect 545% Webinar and video conferencing
17 LearnCube 517% Virtual Classroom
18 DeskTrack 474% Time Tracking
19 GoToWebinar 462% Webinar and video conferencing
20 DeskTime 457% Time Tracking
Top 20 software that saw the most growth in searches
Webinar and video conferencing category dominates the list
8. Virtual classroom category: top gainers
1660%
855%
517%
326%
BigBlueButton Easyclass Learncube Electa Live
% increase in searches (Jan + Feb vs Mar + Apr 2020)
9. Webinar and video conferencing category: top gainers
4728%
2775%
2546%
2214%
1170%
Cisco Webex
Meetings
Airmeet Google Meet Zoom vFairs
% increase in searches (Jan + Feb vs Mar + Apr 2020)
10. Telemedicine category: top gainers
250%
152% 144%
113%
88%
Amwell vSee Teladoc eVisit iCliniq
% increase in searches (Jan + Feb vs Mar + Apr 2020)
11. Screen recording category: top gainers
142% 137%
67%
37% 36%
Camtasia Screenflow Snagit Screen Streamer Loom
% increase in searches (Jan + Feb vs Mar + Apr 2020)
12. Live stream category: top gainers
1152%
250%
136% 115% 94%
StreamYard Vimeo Livestream OneStream Castr Restream
% increase in searches (Jan + Feb vs Mar + Apr 2020)
13. Remote access category: top gainers
1659%
261% 206%
105% 103%
Zoho Remotely LogMeIn Pro GoToMyPC RemoteDesk RescueAssist
% increase in searches (Jan + Feb vs Mar + Apr 2020)
14. Note taking category: top gainers
294%
105%
66%
40% 30%
Roam Research Hugo Supernotes Beastnotes Zoho Notebook
% increase in searches (Jan + Feb vs Mar + Apr 2020)
15. Video editing category: top gainers
225%
196%
132%
113% 110%
Prezi Video OpenShot Clideo InVideo MotionDen
% increase in searches (Jan + Feb vs Mar + Apr 2020)
16. Affiliate marketing category: top gainers
34%
23% 21%
18%
2%
Tapfiliate Post Affiliate Pro Refersion LeadDyno Voluum
% increase in searches (Jan + Feb vs Mar + Apr 2020)
17. Animation category: top gainers
155%
133%
98%
56% 52%
Doodly Animatron Studio Animaker Explee Mixamo
% increase in searches (Jan + Feb vs Mar + Apr 2020)
18. Collaboration category: top gainers
732%
272%
189%
87% 81%
Microsoft Teams Cisco Webex
Teams
Conceptboard Miro Contus Fly
% increase in searches (Jan + Feb vs Mar + Apr 2020)
19. Recap
❑ SaaS software categories that saw the biggest jump in popularity: Virtual classroom, webinar
and video conferencing, and telemedicine
❑ SaaS software categories that saw the biggest dip in popularity: GDPR compliance,
association management, and car rental software
❑ SaaS software that grew the most in popularity: Cisco Webex Meetings, Airmeet, and Google
Meet
21. Most popular software categories
10,800
12,000
12,000
12,500
12,880
13,200
14,700
16,500
17,700
18,000
22,000
24,700
32,900
1,40,000
1,64,500
Graphic design
ETL tools
School management
Screen recording
Learning management system
Project management
Online IDE
Animation
Webinar and video conferencing
Accounting
CRM
ERP
Photo editing
Video editing
URL shorteners
Total searches in Mar + Apr 2020
Note: Includes categories with more than 10,000 searches
22. S No. Name Total Searches
(Mar + Apr 2020)
Category
1 Zoom 50,90,000 Webinar Software
2 Sayari 44,80,000 Anti money laundering software
3 Office 365 40,70,000 Collaboration Software
4 Google Drive 36,60,000 Cloud Content Collaboration Software
5 Sketch 33,30,000 Graphic Design Software
6 AnyDesk 27,20,000 Remote Access Software
7 Metri 27,20,000 Marketing Automation Software
8 Google Forms 17,70,000 Online Form Builder Software
9 Atatus 16,46,000
Application Performance Monitoring
(APM) Tools
10 Bobile 16,46,000 Application Development Software
Top 20 most searched software
Continued
23. S No. Name Total Searches
(Mar + Apr 2020)
Software category
11 WeTransfer 14,96,000 CMS Tools
12 Microsoft Teams 13,68,000 Collaboration Software
13 TIFY 13,46,000 Reputation Management Software
14 PayPal 12,23,000 Payment Gateway Software
15 iLovePDF 11,23,000 Document creation
16 TeamViewer 11,00,000 Remote Access Software
17 Canva 11,00,000 Graphic Design Software
18 GitHub 11,00,000 Application Development Software
19 TeamViewer 11,00,000 Remote Access Software
20 Google Meet 9,58,000 Video Conferencing Software
Top 20 most searched software
24. Most popular URL shortener software
2,45,000
1,64,500
60,200
5,300 3,700
Bitly ShortURL Branch Rebrandly Sniply
Total searches (Mar + Apr 2020)
25. Most popular video editing software
2,75,000
2,55,500
2,02,000
1,64,500 1,64,500
Panzoid Clideo Unscreen Create Videomaker
Total searches (Mar + Apr 2020)
26. Most popular photo editing software
7,36,000
5,40,500
1,48,000
45,200 24,200
Lunapic Photopea Tuxpi PicMonkey Befunky
Total searches (Mar + Apr 2020)
27. Most popular ERP software
1,70,500
24,200 19,800
12,000 8,800
Tally Fulcrum NetSuite SAP ERP ERPNext
Total searches (Mar + Apr 2020)
28. Most popular CRM software
2,75,000
1,34,500
1,21,000
99,000 99,000
Salesforce SAM Reply Close Zoho CRM
Total searches (Mar + Apr 2020)
29. Most popular accounting software
1,23,500 1,21,000
90,000
73,600
49,300
Zoho Books Pilot Quickbooks Wave Bonsai
Total searches (Mar + Apr 2020)
30. Most popular webinar and video conferencing software
50,90,000
9,58,000
5,33,000
2,55,900 2,25,500
Zoom Google Meet GoToMeeting Cisco Webex
Meetings
Skype for
Business
Total searches (Mar + Apr 2020)
31. Most popular animation software
73,600
39,200
24,700
14,700 13,500
Harmony Animaker Mixamo Vyond Doodly
Total searches (Mar + Apr 2020)
32. Most popular online IDE software
81,000 81,000
22,000
9,000
1,880
Observable CodePen Intellij IDEA Goormide Codeanywhere
Total searches (Mar + Apr 2020)
33. Most popular project management software
1,64,500
1,48,000
1,34,500
1,21,000 1,21,000
Trello Tara Hive WEEEK Asana
Total searches (Mar + Apr 2020)
34. Most popular learning management software
6,02,000
2,55,500
2,20,000
1,34,500
62,700
Teachr Edmodo Kea Moodle MyKlassroom
Total searches (Mar + Apr 2020)
35. Most popular screen recording software
87,600
73,600
22,000
8,300
1,070
Camtasia Loom Snagit Screenflow Screen Streamer
Total searches (Mar + Apr 2020)
36. Most popular school management software
1,48,000
18,000 13,200 12,500 12,500
FACTS FamilyID Alma School Diary Reportcard
Total searches (Mar + Apr 2020)
37. Most popular ETL tools software
1,34,500
36,200
3,500 3,200 640
Stitch Parabola Panoply Fivetran Alooma
Total searches (Mar + Apr 2020)
38. Most popular graphic design software
11,00,000
2,25,500
1,34,500 1,14,500 1,10,000
Canva Marvel CorelDraw Placeit Infogram
Total searches (Mar + Apr 2020)
39. Most popular HR software
1,64,500
1,34,500
1,23,500
1,10,000
60,200
Carrom ZingHR Keka Zoho People Rippling
Total searches (Mar + Apr 2020)
40. Most popular payroll software
2,00,500
13,200
3,500 2,900 2,300
GreytHR Gusto Zenefits Paycom Ultipro
Total searches (Mar + Apr 2020)
41. Most popular performance management software
24,200
1,360 1,200 280
Lattice Synergita Dockabl Impraise
Total searches (Mar + Apr 2020)
42. Most popular inventory management software
26,900
16,500
11,000 10,800
5,990
Unleashed Fishbowl Zoho Inventory Tana STKTK
Total searches (Mar + Apr 2020)
43. Most popular remote access software
27,20,000
11,00,000
26,900 26,900 10,200
AnyDesk TeamViewer Zoho Assist GoToMyPC Zoho Remotely
Total searches (Mar + Apr 2020)
44. Recap
❑ URL shorteners, video editing, and photo editing are the most popular software categories
❑ Zoom, Sayari and Office 365 are the most searched software
❑ Tally is the most popular ERP software, and is 7x larger than the next software in the category (Fulcrum)
❑ Canva is the most popular graphic design software and is ~5x more popular than the next software in the
list (Marvel)
❑ In the payroll category, Greythr dominates with its popularity being 15x higher than the next software
(Gusto)