Here are some tips Facebook gives for getting the most out of Facebook Live:

1. Howto Use Facebook Live at
Your Event

2. Foryouandyourevents,FacebookLiveisanopportunitytogrow.
The Benefits of “Going Live”

3. 1. Live Video is Extremely
Engaging:
According to Facebook Live, users spend more than 3x more time and comment
10x more when the video is live.

4. 2. Live Video Grows Attendance:
30% of people who watch a livestream of an event will attend the same event the
following year.

5. 3. Live Video is Cost Effective:
It’s a common misconception that live video is costly, but thanks to tools like
Facebook Live, anyone can leverage the technology and see a positive return on
investment.

6. Here are some tips Facebook gives
for getting the most out of
Facebook Live:

7. 1. Make an Announcement:
Build anticipation by letting your audience know when you’ll be broadcasting.
Facebook finds that a 24-hour advanced notices gets the best results.

8. 2. CheckYour Signal:
If you have a weak cellular or wifi signal, your live video will be choppy or
unavailable. So don’t go live until you have a strong signal.

9. 3. Don’t Skip the Description:
Facebook Live asks you to create a description before hitting the “Go Live”
button. Be sure to write a description that grabs your audience’s attention and
lets them know what to expect.

10. 4. EngageWith Commenters:
After your live video is wrapped, don’t forget to go back through and respond to
commenters.

11. 5. Longer is Better:
If your broadcast is too short, you won’t give people enough time to tune in.
Facebook recommends being live for at least 10 minutes.

12. TakingFacebookLivetotheNextLevel

13. Thank You For Reading