How Cloud Computing Is Changing The World

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  • http://www.businessweek.com/technology/content/aug2008/tc2008082_445669.htm http://www.businessweek.com/magazine/content/08_18/b4082059989191.htm http://www.businessweek.com/technology/content/nov2007/tc20071116_379585.htm
  • How Cloud Computing Is Changing The World

    1. How Cloud Computing Is Changing the World BUS 890 : Robin B. Thieu Business Week August 4, 2008
    2. Article Summary <ul><li>A major shift in the way companies obtain software and computing capacity is under way as more companies tap into Web-based applications </li></ul><ul><li>Merrill Lynch: 2012 = the annual global market for cloud computing will surge to $95 billion </li></ul><ul><li>( Microsoft=$51 bil, Google=$16 bil, Amazon=$14 bil, Yahoo=$7 bil ) </li></ul><ul><li>Security and reliability are big challenges </li></ul><ul><li>&quot;There's a whole industry emerging,“ </li></ul><ul><li>says Marc Benioff, Salesforce.com's CEO </li></ul>
    3. Cloud Computing <ul><li>A definition refers to any situation in which computing is done in a remote location (out in the clouds), rather than on your desktop or portable device . </li></ul><ul><li>You tap into that computing power over an Internet connection. </li></ul><ul><li>&quot; The cloud is a smart, complex, powerful computing system in the sky that people can just plug into. &quot; </li></ul><ul><li>Web browser pioneer Marc Andreessen </li></ul>Source: http://www.businessweek.com
    4. Cloud Users <ul><li>Starbucks : using the Salesforce.com platform to create its new My Starbucks Idea Web site as an online community. </li></ul><ul><li>Rapper 50 Cent : using Ning service to set up a custom-designed site for 200,000 fans </li></ul><ul><li>The U.S. Olympic Committee : using AT&T services to handle a busy traffic during the games </li></ul><ul><li>Individual programmers and users : using Facebook or Amazon’s data centers to run own applications, blogs, data </li></ul>
    5. Cloud Structure <ul><li>Cloud Benefits: </li></ul><ul><li>Cloud = Less Investment </li></ul><ul><li>(not own data center, hardware; use outside provider of servers, storage, and bandwidth) </li></ul><ul><li>Cloud = Scale </li></ul><ul><li>(tens of thousands of server computers) </li></ul><ul><li>Cloud = Flexible and Efficiency </li></ul>Source: http://news.cnet.com
    6. Chapter 8: Strategies for competing in emerging industries - IBM spend $360 million to build a cloud computing data center - Dell <ul><li>- Google Apps </li></ul><ul><li>for Free </li></ul><ul><li>Amazon’s prices </li></ul><ul><li>start at 20cents </li></ul><ul><li>Microsoft's </li></ul><ul><li>mantra is </li></ul><ul><li>&quot;software plus </li></ul><ul><li>services&quot; </li></ul><ul><li>AT&T </li></ul><ul><li>- Google ally IBM & </li></ul><ul><li>Salesforce.com </li></ul><ul><li>HP's purchase </li></ul><ul><li>of Opsware </li></ul>
    7. PQ + CQ > IQ -------------------------------------------------------- “ The World is Flat ” – Thomas Friedman
    8. References <ul><li>Rachael King (2008, 4, 8). How cloud computing is changing the world . Business Week. Retrieved August 6, 2008, from http://www.businessweek.com/technology/content/aug2008/tc2008082_445669.htm?chan=top+news_top+news+index_top+story </li></ul><ul><li>Steve Hamm (2008, April, 24). Cloud Computing: Eyes on the Skies . Business Week. Retrieved August 6, 2008, from http://www.businessweek.com/magazine/content/08_18/b4082059989191.htm </li></ul><ul><li>Aaron Ricadela (2007, November 16). Computing Heads for the Clouds . Business Week. Retrieved August 6, 2008, from http://www.businessweek.com/technology/content/nov2007/tc20071116_379585.htm </li></ul><ul><li>Andrew Lavallee (2008, August 5). AT&T to be provider of cloud computing . Wall Street Journal. Retrieved August 6, 2008, from http://online.wsj.com/article/SB121790207112112419.html?mod=rss_whats_news_us </li></ul><ul><li>Martin LaMonica (2008, March 25). Is cloud computing more than just smoke? Cnet News.com. Retrieved August 6, 2008, from http://news.cnet.com/8301-10784_3-9902616-7.html?hhTest=1 </li></ul>

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