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em2 Custom Websites
                                   2




 Unlock Your Potential


✔   Get more business with an
    em2 website
✔   Handle more business with
    em2 process automation


You focus on your business. We
sweat the IT.
Get More Business
                                   with an em2 website
                                             2



More Business From the Web


✔   Prospects have to find you
✔   Prospects have to like you
✔   Prospects have to engage you
Get More Business
                                 with an em2 website
                                           2



… we help your prospects Find You


✔   Search Engine Optimization
✔   Social Media
✔   Social Bookmarking
✔   Analytics
Get More Business
                                       with an em2 website
                                                 2



    … we present your unique Value Proposition:


✔    Branding and Messaging strategy
✔    Information Architecture
✔    Creative design
✔    Copywriting
Get More Business
                                     with an em2 website
                                               2



    … we compel visitors to Engage


✔    Calls to action
✔    Community interaction
✔    Newsletters
✔    Relevant, up-to-date information
The Right Web Solution

    ...you don't have to outrun the bear


✔    Content Management
✔    Off-the-shelf Functionality
✔    Custom Functionality
✔    Ongoing Support
Handle More Business
                                  with em2 automation
                                          2



    … we Automating Workflow & Centralize Data


✔    Proprietary Database-driven Systems
✔    Customer Relations Manager (CRM)
✔    Accounting Systems
✔    Microsoft Access Databases
✔    Excel Spreadsheets
✔    Cross-system Reporting
Handle More Business
                                  with em2 automation
                                          2



    … we enable your teams to Work Together


✔    Employees in the field handle work orders
✔    Workflows to streamline process
✔    Managers can create work order
✔    Inventory is scanned and tracked
Handle More Business
                                   with em2 automation
                                           2



    … we enable External Collaboration


✔    Clients order products and services online
✔    Suppliers watch their products in your inventory
✔    Less Phone Calls and email for you!
Other Services
                                Legacy System Support

    … longer life from your Existing Software assets:


✔    Data Migration
✔    Feature Enhancement
✔    Reporting
✔    Performance
✔    Security
New Product
                                          Evaluation

    Is it really better?


✔    Scan the horizon – what's already
     out there? Are there better
     alternatives?
✔    List competitors - companies
     with similar products or services
✔    List potential competitors -
     companies in a good position to
     compete
✔    Can you compete?
New Product
                                                    Evaluation

    Plan for Success


✔    How will the product make money? How much
     can it make over what period of time?
✔    Write down the idea – Start a spec - you won't remember all of
     the details later. Build on the spec, refine it.
✔    How will you test the market for the product? Can you do a
     small proto and try to sell it?
✔
     What are the steps for launching the product – going from no
     users, to a small user group, to a large user group?

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Em2 Presentation

  • 1. em2 Custom Websites 2 Unlock Your Potential ✔ Get more business with an em2 website ✔ Handle more business with em2 process automation You focus on your business. We sweat the IT.
  • 2. Get More Business with an em2 website 2 More Business From the Web ✔ Prospects have to find you ✔ Prospects have to like you ✔ Prospects have to engage you
  • 3. Get More Business with an em2 website 2 … we help your prospects Find You ✔ Search Engine Optimization ✔ Social Media ✔ Social Bookmarking ✔ Analytics
  • 4. Get More Business with an em2 website 2 … we present your unique Value Proposition: ✔ Branding and Messaging strategy ✔ Information Architecture ✔ Creative design ✔ Copywriting
  • 5. Get More Business with an em2 website 2 … we compel visitors to Engage ✔ Calls to action ✔ Community interaction ✔ Newsletters ✔ Relevant, up-to-date information
  • 6. The Right Web Solution ...you don't have to outrun the bear ✔ Content Management ✔ Off-the-shelf Functionality ✔ Custom Functionality ✔ Ongoing Support
  • 7. Handle More Business with em2 automation 2 … we Automating Workflow & Centralize Data ✔ Proprietary Database-driven Systems ✔ Customer Relations Manager (CRM) ✔ Accounting Systems ✔ Microsoft Access Databases ✔ Excel Spreadsheets ✔ Cross-system Reporting
  • 8. Handle More Business with em2 automation 2 … we enable your teams to Work Together ✔ Employees in the field handle work orders ✔ Workflows to streamline process ✔ Managers can create work order ✔ Inventory is scanned and tracked
  • 9. Handle More Business with em2 automation 2 … we enable External Collaboration ✔ Clients order products and services online ✔ Suppliers watch their products in your inventory ✔ Less Phone Calls and email for you!
  • 10. Other Services Legacy System Support … longer life from your Existing Software assets: ✔ Data Migration ✔ Feature Enhancement ✔ Reporting ✔ Performance ✔ Security
  • 11. New Product Evaluation Is it really better? ✔ Scan the horizon – what's already out there? Are there better alternatives? ✔ List competitors - companies with similar products or services ✔ List potential competitors - companies in a good position to compete ✔ Can you compete?
  • 12. New Product Evaluation Plan for Success ✔ How will the product make money? How much can it make over what period of time? ✔ Write down the idea – Start a spec - you won't remember all of the details later. Build on the spec, refine it. ✔ How will you test the market for the product? Can you do a small proto and try to sell it? ✔ What are the steps for launching the product – going from no users, to a small user group, to a large user group?