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Smoothing the way to ITSM

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The workable, practical guide to Do IT Yourself

Vol. 3.43 • October 30, 2007

Smoothing the way to ITSM
By Janet Kuhn

T oday’s

IT managers live in an alphabet soup of best practices: ITIL®, COBIT®, PMI®, Lean
Six Sigma, so on. They all mention the needs and desires of staff during the implementation.
Failure to realize that IT staff makes or breaks any best practice implementation can result
in failure.
Adopting any best practice requires IT staff to change; and most people are resistant to
change. So how does an IT manager get the enthusiastic support of IT staff?
The answer is social best practice! In the seminal book "Community Organization," one of the leading authors on
community organization techniques, Murray G. Ross, identified key assumptions about communities that can help IT
managers build consensus and momentum to create a successful program.
Let's take a look at 7 of these assumptions and their implications within a typical program to bring ITSM principles into
an organization.
Ross wrote:
"Community Organization is a process by which a community identifies its needs or objectives, orders (or
ranks) those needs or objectives, develops the confidence and will to work at these needs or objectives, finds the
resources (internal and/or external) to deal with these needs or objectives, takes action in respect to them, and
in so doing extends and develops cooperative and collaborative attitudes and practices in the community."
The essence of this statement with regard to ITSM is that any change requires organizational development skills, as well
as technical skills. Ross found that goals can only be achieved if the entire community recognizes them as being
important; and a community can only establish goals and objectives if the community has already developed the
capability to collaborate and work together toward a specific goal.
Assumptions within Community Organization1

Relationship to ITSM Implementation

Communities can develop capacity to deal with their own problems.

By initiating formal ITSM implementation projects and programs, IT
groups establish the needed foundation to actively develop the skills
and practices for bringing ITSM into the organization.

People want change and can change.

More than any group within an organization, IT has recognized the
persistence of change. Key to the acceptance of ITSM as an ad hoc
world-wide standard has been its capability to deal with constant
change.

People should participate in making, adjusting, or controlling the major ITSM best practices embrace the inclusion of representatives from
changes taking place in their communities.
business, as well as various IT disciplines and levels, in developing
and implementing change.
Changes in community that are self-imposed or self-developed have
meaning and permanence that imposed changes do not.

ITSM best practices are a framework, not a methodology, and each
organization implements the parts and processes in ways that are
appropriate for its business environment.

A "holistic" approach can deal successfully with problems with which a ITSM's focus on relationships between processes and dependencies
"fragmented" approach cannot cope.
on other functions within IT and the business breaks down "silos of
operation" within IT, and provides critical oversight into managing IT
resources in alignment with Business needs.
Democracy requires cooperative participation and action in
community affairs and people must learn the skills to make this

ITSM identifies roles, not positions, that work together to achieve the
benefits of IT Service Management. The learning track of ITSM

http://www.itsmsolutions.com/newsletters/DITYvol3iss43.htm

10/31/2007
Smoothing the way to ITSM

Page 2 of 2

possible.
Frequently communities need help to organize and deal with needs.

1

certification courses and planning and implementation workshops
provides a channel for developing required skills.
Accredited ITSM training providers, along with organizations offering
planning and implementation services can serve as critical catalysts in
helping an organization organize its ITSM implementation effort.

Murray G. Ross, "Community Organization", Harper & Row, 2nd. ed.,; 1967, pp 86-93.

In summary, the path to bringing ITSM into an organization can be shortened and smoothed by adopting some of the
principles put forth by the social science community:
Focus on developing the internal capability within the existing IT organization to maximize the effectiveness of your
ITSM implementation program.
Recognize that change is a way of life, and encourage and nurture the ability of IT staff to accept and produce
change.
Involve a wide spectrum of IT disciplines and users in your implementation plans.
Involve the entire organization in implementation planning from the start, as the organization will naturally initiate
modifications to its existing attitudes and practices as a result of participating in the project.
Design your implementation plan to accommodate relationships between processes and between IT groups in order
to unlock the full potential of IT Service Management.
Avoid implementing ITSM only in isolated groups or for isolated processes.
Build participation in the implementation effort by initiating skills and management training programs.
Finally, bring in outside expertise only where needed to provide objective views and to inject highly focused skills
and knowledge as part of your overall plan.
Bringing sustainable change into an existing organization does not require costly outside resources who are here today
and gone tomorrow. Bringing these principles to bear in a Do IT Yourself program can build consensus and momentum to
create a successful program.

Entire Contents © 2007 itSM Solutions® LLC. All Rights Reserved.
ITIL ® and IT Infrastructure Library ® are Registered Trade Marks of the Office of Government Commerce and is used here by itSM Solutions LLC under license from and with the permission of OGC
(Trade Mark License No. 0002).

http://www.itsmsolutions.com/newsletters/DITYvol3iss43.htm

10/31/2007

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Dit yvol3iss43

  • 1. Smoothing the way to ITSM Page 1 of 2 The workable, practical guide to Do IT Yourself Vol. 3.43 • October 30, 2007 Smoothing the way to ITSM By Janet Kuhn T oday’s IT managers live in an alphabet soup of best practices: ITIL®, COBIT®, PMI®, Lean Six Sigma, so on. They all mention the needs and desires of staff during the implementation. Failure to realize that IT staff makes or breaks any best practice implementation can result in failure. Adopting any best practice requires IT staff to change; and most people are resistant to change. So how does an IT manager get the enthusiastic support of IT staff? The answer is social best practice! In the seminal book "Community Organization," one of the leading authors on community organization techniques, Murray G. Ross, identified key assumptions about communities that can help IT managers build consensus and momentum to create a successful program. Let's take a look at 7 of these assumptions and their implications within a typical program to bring ITSM principles into an organization. Ross wrote: "Community Organization is a process by which a community identifies its needs or objectives, orders (or ranks) those needs or objectives, develops the confidence and will to work at these needs or objectives, finds the resources (internal and/or external) to deal with these needs or objectives, takes action in respect to them, and in so doing extends and develops cooperative and collaborative attitudes and practices in the community." The essence of this statement with regard to ITSM is that any change requires organizational development skills, as well as technical skills. Ross found that goals can only be achieved if the entire community recognizes them as being important; and a community can only establish goals and objectives if the community has already developed the capability to collaborate and work together toward a specific goal. Assumptions within Community Organization1 Relationship to ITSM Implementation Communities can develop capacity to deal with their own problems. By initiating formal ITSM implementation projects and programs, IT groups establish the needed foundation to actively develop the skills and practices for bringing ITSM into the organization. People want change and can change. More than any group within an organization, IT has recognized the persistence of change. Key to the acceptance of ITSM as an ad hoc world-wide standard has been its capability to deal with constant change. People should participate in making, adjusting, or controlling the major ITSM best practices embrace the inclusion of representatives from changes taking place in their communities. business, as well as various IT disciplines and levels, in developing and implementing change. Changes in community that are self-imposed or self-developed have meaning and permanence that imposed changes do not. ITSM best practices are a framework, not a methodology, and each organization implements the parts and processes in ways that are appropriate for its business environment. A "holistic" approach can deal successfully with problems with which a ITSM's focus on relationships between processes and dependencies "fragmented" approach cannot cope. on other functions within IT and the business breaks down "silos of operation" within IT, and provides critical oversight into managing IT resources in alignment with Business needs. Democracy requires cooperative participation and action in community affairs and people must learn the skills to make this ITSM identifies roles, not positions, that work together to achieve the benefits of IT Service Management. The learning track of ITSM http://www.itsmsolutions.com/newsletters/DITYvol3iss43.htm 10/31/2007
  • 2. Smoothing the way to ITSM Page 2 of 2 possible. Frequently communities need help to organize and deal with needs. 1 certification courses and planning and implementation workshops provides a channel for developing required skills. Accredited ITSM training providers, along with organizations offering planning and implementation services can serve as critical catalysts in helping an organization organize its ITSM implementation effort. Murray G. Ross, "Community Organization", Harper & Row, 2nd. ed.,; 1967, pp 86-93. In summary, the path to bringing ITSM into an organization can be shortened and smoothed by adopting some of the principles put forth by the social science community: Focus on developing the internal capability within the existing IT organization to maximize the effectiveness of your ITSM implementation program. Recognize that change is a way of life, and encourage and nurture the ability of IT staff to accept and produce change. Involve a wide spectrum of IT disciplines and users in your implementation plans. Involve the entire organization in implementation planning from the start, as the organization will naturally initiate modifications to its existing attitudes and practices as a result of participating in the project. Design your implementation plan to accommodate relationships between processes and between IT groups in order to unlock the full potential of IT Service Management. Avoid implementing ITSM only in isolated groups or for isolated processes. Build participation in the implementation effort by initiating skills and management training programs. Finally, bring in outside expertise only where needed to provide objective views and to inject highly focused skills and knowledge as part of your overall plan. Bringing sustainable change into an existing organization does not require costly outside resources who are here today and gone tomorrow. Bringing these principles to bear in a Do IT Yourself program can build consensus and momentum to create a successful program. Entire Contents © 2007 itSM Solutions® LLC. All Rights Reserved. ITIL ® and IT Infrastructure Library ® are Registered Trade Marks of the Office of Government Commerce and is used here by itSM Solutions LLC under license from and with the permission of OGC (Trade Mark License No. 0002). http://www.itsmsolutions.com/newsletters/DITYvol3iss43.htm 10/31/2007