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Strictly Private & Confidential
F e b r u a r y 2 0 1 6
Eating Out/ QSR Industry Report in India
Sections covered in the R...
Strictly Private & Confidential
Questions Answered in the Report
2
 Are you getting enough customers and are they spendin...
Strictly Private & Confidential
Research Methodology
3
 Conducted extensive primary and secondary research on the industr...
Strictly Private & Confidential
Thank You
Shilpa Bhattar
+91-9920314431
shilpa@reevolvindia.com
research@reevolv.in
4
For ...
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Quick Service Restaurant (QSR) Business Insights Report- Indian Eating Out / Quick Service Restaurant (QSR) Industry Report

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We have taken 500 interviews across 6 major cities in India covering 7 best cuisines- North Indian, Italian, Chinese, Sandwiches/Burgers, Cafe, Ice-Cream and Bakery. We have taken Telephonic as well as Personal Interviews of Restaurant Managers/Owners of various Restaurants like Dominos, McDonalds, Barista etc.

Published in: Food
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Quick Service Restaurant (QSR) Business Insights Report- Indian Eating Out / Quick Service Restaurant (QSR) Industry Report

  1. 1. Strictly Private & Confidential F e b r u a r y 2 0 1 6 Eating Out/ QSR Industry Report in India Sections covered in the Report • North Indian • Italian • Chinese • Sandwiches/ Burgers • Cafe • Ice Cream • Bakery Cities covered in the Report • Mumbai • Delhi • Bengaluru • Chennai • Kolkata • Hyderabad
  2. 2. Strictly Private & Confidential Questions Answered in the Report 2  Are you getting enough customers and are they spending enough?  Is Home Delivery important for you?  When do people eat your cuisine during the day?  How many orders in a day can I expect from food ordering websites  Which food ordering website is most relevant for you?  Do you have the right customer profile?  What promotional strategy is best for you?  What have others done to improve their Sales?  What Challenges others face and how do they deal with them?  How should you design your menu?
  3. 3. Strictly Private & Confidential Research Methodology 3  Conducted extensive primary and secondary research on the industry  Conducted 500 interviews across six tier 1 cities namely Mumbai, Bengaluru, Delhi, Chennai, Hyderabad and Kolkata  The result of the survey is in two parts – City Wise and Cuisine Wise. Respondents are the managers of successfully run organized as well as unorganized QSR outlets  Below are the list of questions we have asked • How many customers do you get on weekdays? • Increase in average value per consumer as compared to previous year? • Ratio of customers from weekends to weekdays? • What is the average billing per day/ per month ? • What is the revenue per sq. ft.? • Profile of customers - Regular/ Non-regular • Profile of customers - Corporate, Family, youngsters etc. • Time of ordering: Breakfast/ Afternoon/ Evening/ Dinner • Home delivery vs. Dine-in • Percentage of online ordering and top websites • Marketing/ Promotional strategies adopted by players • Challenges faced by players and strategies adopted for overcoming the same • Menu designing and introducing new products in menu
  4. 4. Strictly Private & Confidential Thank You Shilpa Bhattar +91-9920314431 shilpa@reevolvindia.com research@reevolv.in 4 For details contact Reevolv Advisory Services Pvt. Ltd. Address: No. B/002,Vision Court Staney Fernandes Wadi CHS Ltd., Plot no. 746, MTNL Exchange Lane, Dadar (West), Mumbai 400 028 Phone No: +91 – 22 – 6002 2001/ +91 22 24363161 www.reevolv.in

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