CEOs for Cities - CityOpportunities

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Presentation by Carol Coletta, president and CEO of CEOs for Cities, on the opportunities cities have to attract and retain creative workers

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CEOs for Cities - CityOpportunities

  1. 1. CityOpportunities CityOpportunities
  2. 2. The Talented City The Connected City The Distinctive City The Innovative City CityOpportunities
  3. 3. 25-34 year olds are most educated and work hard CityOpportunities
  4. 4. 4m fewer 25-34 year olds 1990 2000 Two-thirds of top 50 metros lost 25-34 year olds CityOpportunities
  5. 5. Talent is mobile: 1999 - 34% of 20-29 year-olds moved, 22% of 30-34 year-olds moved CityOpportunities
  6. 6. 64% choose place first CityOpportunities
  7. 7. Clean, green and safe CityOpportunities
  8. 8. 25-34 year-olds living within 3 mi of the CBD 1980: 10% more likely CBD 1990: 12% more likely 2000: 33% more likely 47 of Top 50 Metro Areas CityOpportunities
  9. 9. Creative & cultural industries CityOpportunities
  10. 10. 2.2m Creative jobs 1.8m Transportation equipment 1.3m Computers & electronics (115.7m US Jobs) CityOpportunities
  11. 11. Super Creatives CityOpportunities
  12. 12. 4.4m Creative Workers = 3.4% of all U.S. Workers (115.7m US Jobs) CityOpportunities
  13. 13. 4m Live in Metro Areas 3.1m Live in Top 50 Metro Areas (4.4m Workers) CityOpportunities
  14. 14. 3.4% Creative Occupations 3.7% Creative Occupations Metro 3.9% Creative Occupations Top 50 CityOpportunities
  15. 15. 2.2m Creative Jobs in the U.S. CityOpportunities
  16. 16. 1.9m Jobs in Metro Areas 1.5m Jobs in Top 50 Metro Areas (2.2m Jobs) CityOpportunities
  17. 17. Creatives 53% more likely to live close-in 6.5% live within 3 mi Top 50 Metro Areas CityOpportunities
  18. 18. 41% Creative jobs within 3mi 17% Total jobs within 3mi (Less Sprawl) Top 50 Metro Areas CityOpportunities
  19. 19. 25-34 year-olds 33% more likely to live within 3 mi of CBD 41% of creative Creative workers 53% more likely jobs are located within 3 mi of to live within 3 mi CBD of CBD CityOpportunities
  20. 20. Kids in Cities: Young people are coming back CityOpportunities
  21. 21. images.... Safety Space Schools CityOpportunities
  22. 22. The market is there CityOpportunities
  23. 23. 78 m people repurposing their lives • Youthfulness • Impact • Possibility CityOpportunities
  24. 24. • Maximizers (15%) Your targets: • Diss/Contenteds (8%) • Re-Activists (15%) CityOpportunities
  25. 25. Green is in • Sierra Club membership up 1/3 in 4 years • Concern for environment 77% up from 62% in 2004 • Public transit is up • Recycling is up CityOpportunities
  26. 26. Greenest action: Get out of your car Best place to do that: Downtown CityOpportunities
  27. 27. Baby Boomers Young people Cities attract prefer downtown creative workers and jobs sustainability Young families 5 Trends favoring cities CityOpportunities
  28. 28. Cities are the solution CityOpportunities

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