Creativity Essay Examples

Example Of Creativity And Creativity
The companies that have done the best over the long haul are those who are the most creative and
innovative. These organizations don't copy what others do; instead, they may use innovative ideas
from others as a spring board to come up with a unique application, product, or service for
themselves. They tend to distance themselves from the competition rather than compete with them.
If they see another company copying what they do, they create something new and better. In other
words, they are able to leverage their creativity and their innovative capabilities to attain long–term
success.
Would you like to be one of those organizations? You can be. In fact, all companies can be more
creative and innovative no matter what their expertise, product, or service. When you apply
creativity and innovation to everything aspect of your business, you are able to stay ahead of a
changing marketplace and the competition.
WHAT IS CREATIVITY?
Creativity is a function of knowledge, curiosity, imagination, and...show more content...
Challenge: What we are trying to change or accomplish–the "pull"
2. Customer focus: Creating value for your customers – the "Push"
3. Creativity: Generating and sharing the idea(s)– the "brain"
4. Communication: The flow of information and ideas –the "life blood"
5. Collaboration: People coming together to work together on the idea(s) – the "heart."
6. Completion: Implementing the new idea–the "muscle".
7. Contemplation; Learning and sharing lessons lead to higher competency–the "ladder"
8. Culture: The playing field of innovation includes:
Leadership (sees the possibilities and positions the team for action–the role model)
People (diverse groups of radically empowered people innovate –the source of innovation)
Basic values (trust and respect define and distinguish an innovative organization–the backbone).
Innovation values (certain values stoke the fires that make the "impossible" possible–the Spark).
9. Context: Innovation is shaped by interactions with the
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What Is Creativity In Creativity
Introduction
Creativity, in the form of the ability to effectively generate unusual solutions to relevant problems,
can be a source of significant competitive advantage, especially in rapidly changing environments.
Creativity is important to entrepreneurs because it is the first stage in the process of innovation,
providing the stimulus for opportunity discovery and new venture creation. As new entrants,
entrepreneurs often justify themselves upon the same dimensions as creativity: novelty, usefulness,
and appropriateness. Arguably, one of the first tasks demanded of an entrepreneur is to manifest
creative ability through the conceiving of new product–market opportunities and unique value
propositions. From these initial acts of creativity, entrepreneurs must build effective organizations
that can repeatedly bring ideas to commercially valuable forms in order to survive and grow.
What is Creativity?
Creativity...show more content...
In considering the type of problems requiring creative thought, Mumford, Hester, and Robledo
(2012) list five problem characteristics which are ill defined, novel, demanding, complex, and
exploitable. The definition of a creative strategy or solution varies by the field or job involved, but
it can be said that creative behaviours result to some degree in identifying original and better ways
to accomplish something useful. Some level of creativity might be expected as a requirement across
a wide spectrum of occupations (Shalley and Zhou, 2008). Examples of organizational–creativity
contexts might include business models, strategic decision making, problem solving, product
development, managerial activities, marketing, operational processes, financing, and everyday
improvements in workplace routines. It should be recognized that there are opportunities to infuse
creativity throughout most organizational

Reflection Essay On Creativity
Creativity flows from our fingertips and consumers our bodies, letting us erupted our unsaid
thoughts and feelings in an constructive healthy way. Life would be drape without creativity.
Creativity brings people together and forces them apart, hindering their relationship for the love of
art, a beautiful and wretched process all at the same time. It amazes me how people can be nurtured
in similar environments yet still have such unique and vast ideas and ways they express creativity.
From this humanities class I have learned multiple ways on how artist use their creativity in a
structured way. I can know tell when vanishing points pop up in my day to day life. For my future
career I will have to have a high level of creativity. I wanted to become a dietitian, which means I
will have to use my creativity everyday to construct meal plans for patients. Nature and dancer are
one of the biggest things that has impacted my creativity. These two things go hand in hand in my
life. Humanities taught me that creativity can explode from anything and I also can better
comprehend myself and how I am creative in my personal life.
Creativity is an amazing thing, it is so impactful to every area of one's life. From taking this
humanities class I have increased by knowledge of art and the different creative processes that take
place. Artist masterfully place different elements in their pieces to draw one's focus to a spot. For
example vanishing points allow an artist to create an illusion

Personal Reflection On Creativity
Reflection Paper on Creativity Throughout this creative arts class, I have learned much about
creativity and how it fits in our world around us. I see myself as creative person and am so thankful
that I understand and appreciate God's gift of creativity given to us. We are to use our creativity to
glorify God in all that we do. I appreciate all of God's creation and use it to be more creative. My
views of creativity have changed by learning more about how creativity has been valued over time in
our cultures. Creativity is essential for sustainability in the future. I believe that creativity will
continue to change over time. Werner (2000) sums this up, "I believe that as our lives and our
global ideology of creativity evolve, we will acknowledge more clearly both how much lies
beyond creativity, and how creativity is our human drive toward the beyond" (p. 270). Being
created in God's image allows us to be creative and to glorify God through our own creativity. In
Genesis 1:27, the Bible tells us that God created man in his own image. "So God created mankind
in his own image, in the image of God he created them; male and female he created them". Being
created in the image of God, as Christians we are to glorify God through our creativity. Since we
are created in His image, we therefore possess some of the characteristics of God, including
creativity. Creativity is the human impulse to take what God has made, shape it, and make it new.
This can be a painter, a

Example Of Creativity And Innovation
Creativity and Innovation are the two sides of a coin
"Creativity is connecting things. When you ask creative people how they did something, they feel a
little guilty because they didn't really do it, they just saw something. It seemed obvious to them after
a while. That's because they were able to connect experiences they have had and synthesize new
things." – Steve Jobs, Founder of Apple Inc.
Creativity and innovation addresses the methods for improving in an unpredicted way. Creativity is a
thought creation. Somebody being creative is thinking of new thoughts. How do Creativity and
Innovation vary is the substance of this article. Creative thoughts are new and fitting. The fittingness
of the thought is basic as these creative thoughts require quality and in addition inventiveness.
Creativity is the demonstration of transforming new and inventive thoughts into reality. Here new
creative depiction is described by the capacity to see the world in a new dimension, to discover
concealed parameters, to make associations between apparently irrelevant surprises, and to create a
clear solution. It can be termed that creativity includes two procedures: cognition, then delivering. In
the event that you have thoughts, however, if you don't follow up on them, you are considered
imaginative but far from creative. Creativity is action.
Creativity starts with...show more content...
All innovations include risk, and all dangers incorporate the likelihood of disappointment.
Disappointment ought to never be viewed as a blot; it is a learning background. Leaders and their
Organisation can't fear of failure. Obviously, the very term "innovation" suggests something new and
diverse. As yet, focusing on organisations that are reliably inventive in their ventures. Consider these
organisations that the utilisation of design thinking to accomplish their key

Creativity Essay
In your own experience, how has your creativity developed through using digital technologies to
complete your coursework productions?
Creativity has been defined in several different ways by various media theorists. In 1997, Bentley
explained creativity as 'The making of the new and rearranging of the old'. This is something that
throughout the course of the project from the preliminary tasks to the main products I have been
able to do. At the start of the course, we analysed the contents pages and front covers of college
magazines and had to create our own original college magazine. However, despite creating a new
product, we still had to take inspiration and follow codes and conventions from the college
magazines we had previously...show more content...
All magazines receive some degree of feedback from customers, whether this be filling out reviews
and surveys on the content, writing in to try and win competitions or even complaining about the
use of grammar and the English language, although this is something typically seen more frequently
in newspaper broadsheets. The physical act of this communication though, leads us to a theory from
Banaji, Burn & Buckingham in 2006. They say that technology allows us to be creative when
we are not inherently so, and though I feel that as a species, humans are creative, I think that
technology allows us to take this even further. Initially we drew the rough drafts for our magazine
front covers and contents pages on paper as an indication of how we wanted them to look. Some of
these drawings were creative and interesting; however, actually creating them on a computer, using
photoshop, InDesign and photographs that we had taken ourselves, this allowed us to complete the
products with a greater degree of professionalism and a more vibrant, interesting look. Also, with the
advancement of technology in the 21st century, consumers can be more creative regarding how they
communicate with the magazine – something which we had to be aware of when creating it. Where
previously

Critical Thinking and Creative Problem Solving
Critical Thinking and Creative Problem Solving
Critical thinking and creative problem solving working together can enhance a person's creative
skills. However, if there is not a correct balance between the two, a person may not find the correct
resolution. To find the right balance between critical thinking and creative problem solving, one
must understand the similarities and differences between the two. This paper will attempt to show
those ideas.
Critical Thinking
According to Shah (2010) and the American Heritage Dictionary, critical thinking is defined as "The
mental process of actively and skillfully conceptualizing, applying, analyzing, synthesizing, and
evaluating information to...show more content...
Similarities and Differences
Prior to completing this paper, I thought that critical thinking and creative problem solving were
very different. However, I find that they are very much alike. Critical thinking and creative problem
solving follow very similar steps to reach a solution.
Conceptualizing and preparing are the beginning phases at which time one realizes there is a
problem. Stage two is the applying and analyzing or incubation stage. After success has been reached
at this stage, the process proceeds to the synthesizing or illumination stage. This could also be
considered the Aha stage where an idea comes to light. The last stage is the evaluation or verification
to determine the success of the solution.
One difference that should be discussed is that the creative process appears to be more open and
looks for more than one resolution to a problem. An example of this is the story at the end of
chapter nine. The question presented was "Show how it is possible to determine the height of a tall
building with the aid of barometer" (Dacey & Lennon, 1998, p. 185). The professor expected
an answer using physics logic, but the student was creative and thought outside the box. By doing
this, there were many answers to the question. The critical thinking process is rigid and expects to
find only one resolution.
My Experiences
One experience that comes to mind involving creative problem solving came in my tenure as

Examples Of Creativity
Creativity (#2)
In my viewpoint, creativity means to have an own personal idea of whatever appropriate topic it is
considering. This matter could be how you can handle a situation by doing anything you can
possibly think of. Creativity reveals personality. It presents what kind of ways you have to solve a
problem. It indicates the skills you plan to do and what your mind believes is inaccurate or suitable.
To be clear, creativity displays the person's emotions whether the topic is important or not. This
includes things that determine what type of event or conversation it discusses about. It could also be
writing a story and using some imagination. Building, working, and thinking is creativity.
Concluding details and figuring out a solution...show more content...
I enjoy history because I appreciate the stories and facts. The type of history I prefer is world
history because I want to receive the Fifty States and Capitals test once more. I personally like
learning about the nations and countries of history. Reading the stories encourages me to study
beyond its culture. I ought to name the countries and the Fifty States and Capitals. I still have to
study where the countries are located so that I could, maybe one day, visit the countries. Moving
onto the next subject, I enjoy English because I am interested in stories. I encounter stories that I
highly appreciate. For example, "The Sniper," by Liam O'Flaherty had an unexpected plot in the
end. After reading it, we had to write a sequel to the story. Since I had a short time, I was not able to
finish the sequel and got a low score. I wanted to write more because I had a great idea to create the
sequel. If I have free time, I will try to write more about it. Since the ending was unpredicted, I
wanted to add on. Since it was in English class, I had to speed up the process of my story. I heard
some great sequels of the story, but I feel like mine would be better. English is my favorite subject
but the problem is doing work in class and at home. I feel comfortable writing stories than doing
work, in my opinion, but I cannot slack off. This concludes my favorite

Creativity And Creativity
There is an overwhelming amount of evidence of the human race, creativity and that we all have an
interest in education. Education is so important to us because it is the only thing we can use for
this unpredicted future. All children have talents, but our education system crushes our creativity
because we are taught to think a certain way. Due to the fear of being wrong children are no longer
being creative which is why many adults lose that "capacity" to be able to be creative. Few of the
children who are allowed to continue using their creativity tend to not hate their lives as much as
other adults who weren't able to pursue passions they truly enjoyed.
Picasso said, "all children are born artists, the problem is to remain an artist as we grow up."
Creativity is definitely just as important and literacy there are many prodigies who discover their
gift before they can ever speak sometimes. The literacy helps with them being able to communicate
with others about what their doing. Their logic behind their creativity and how their minds think.
Literacy is so forced down the throats of children we don't allow them to explore themselves and the
things they want to do. We grow out of creativity due to the way education is taught.
The story of his son helps because children aren't' afraid to be wrong until they are taught they aren't
allowed or supposed to be wrong. Children don't mind being wrong because they don't even consider
themselves as wrong, they're willing to take a

Relationship Between Intelligence And Creativity
What is the relationship between intelligence and creativity?
In this essay I will explore the correlation between intelligence (IQ) and creativity (DT), and
whether one is influenced or can be predicted by the existence of the other. The relationship
between IQ (intelligence quotient) and creativity has been an anchor point for psychological
research. Numerous amounts of psychologists have carried out research in order to find evidence to
support this idea of a correlation or evidence to disprove the hypothesis that IQ and creativity could
be related.
IQ is defined as a measure of intelligence that shows the ratio of an individual's mental age to their
chronological age, this is then multiplied by 100 (Cattel 1972). Creativity cannot be measured by
undertaking an IQ test, creativity is subjective and the simplest way of defining it is the ability to
create original, useful and surprising new things. However, over the years pioneering research has
inspired psychologists to devise tests to measure creativity. The most famous Divergent Thinking
test is Guildfords Alternative Uses Task established in 1967. This test proposes that the individual
involved should think of alternative uses for a common item such as a brick. This way of measuring
Divergent Thinking is universally used in contemporary testing of creativity.
In order to analyse and examine whether or not creativity and IQ have a relationship and whether its
influential on each other, I looked at the founding

Creative Play Examples
Creative play: Creative play is been expressive, imaginative, artistic, used thoughts, emotion and is
when meaning is been created and conveyed. Examples: craft, reading, puzzle, games, gardening,
sewing, food activities, knitting, etc. Therapeutic play: Therapeutic play is when ailments or
diseases are heals or improved, it supports the healing of one's mental, emotional or physical health,
it also improves and maintains human function and aids relaxation and alleviates stress. Examples:
exercise, yoga, meditation, music quiz, walking, stretching dance, etc. The above listed activities can
be creative and therapeutic both. This activities are creative because its makes service users feel
good, help them to use their imagination, keep them...show more content...
3) Dance: It can be creative because it reduce depressions, increase strength and balance, release
tension and stress, build self–esteem and self–confidence, gives you social benefits, it also lofts your
mood, improve well–being and it is fun good for your health. It is therapeutic because it increase
stamina, strengthen bones and muscles, improve cardiovascular health [health relating with heart
and blood vessel], helps in greater co–ordinations, goods for bones and joins and overall it is a great
way to exercise and stay fit. 4) Yoga: It can be creative because it perfects your postures and makes
you happier, helps you focus, makes you relax, improve your balance, release tension, also helps to
sleep better, gives peace of mind, increase self–esteem, ease pain and gives you inner strength. It
even gives you more energy, reduce stress and anxiety, provides an inner calmness and makes you
feel great and

Essay on Creativity
Creativity
The walls of the Louvre are covered with artistic masterpieces, widely recognized as some of the
most treasured, creative works known to man. The unique stroke of a brush or the layering of paint
can distinguish these geniuses from the masses. Despite the ability to label these pieces of art as
especially creative, it remains unclear how one can truly qualify the defining characteristics of
creativity. This faculty is commonly viewed as intangible, as `a spark of creativity,' or, `a flash of
creativity.' This phenomenon, which lies at the foundation of our artistic culture, eludes our current
grasp of understanding. For some, creativity rests within our human nature as an integral part of our
being, for others, it may emerge...show more content...
And as the mole on my right breast is where it was when I was born, though all my body has been
woven of new stuff time after time, so through the ghost of the unquiet father the image of the
unliving son looks forth. In the intense instant of imagination, when the mind, Shelley says, is a
fading coal that which I was is that which I am and that which in possibility I may come to be. So
in the future, the sister of the past, I may see myself as I sit here now but by reflection from that
which then I shall be (Joyce 186–7).
Joyce's ability to produce creative analogies shines through in this passage; though Stephen's
physical characteristic of the mole on his chest remains the same, he declares that his "body has
been woven of new stuff time after time." This analogy of the physical characteristics of his body
through time is a deep insight into the contrast between the ever–changing individual and the
continuity of a human being's identity throughout his lifetime. Not only does he express an insight
into
human nature, which is far from readily obvious, he creatively uses powerful imagery, such as `the
ghost of the unquiet father,' which strikes the reader, painting clear pictures of seemingly intangible
subjects.
While Joyce masterfully provides examples of these basic characteristics of literature, the more
controversial William Faulkner provides an alternate creative style. In his novel,

Thesis Statement On Creativity
The term creativity is used for the purpose of describing the ability that is concerned with the
process of creating something new or valuable. This ability allows a person to surpass the rules,
practices, methods, forms or similar kind of activities that the traditional society may be performing
at that time. Creativity is one of the most important things that have allowed the people of the
society to move forward and urge for development. All the development that has been made in
various aspects of human life can be directly connected with the creativity. All the industry leaders of
the world have secured this place because of the level of creativity and innovation that they showed.
They used this creativity for creating something new that has allowed them to develop completely
new methods for this purpose....show more content...
I stayed in this position for a period of eight years and even though this job was far less
challenging than working in the Army, but it presented new situations that required different
levels of creativity for the purpose of solving the problems. I used all my experience of the Army
for the purpose of working in this position. This job was very different from the situations that I
faced and tackled while I was working in the Army. The major difference was that I was in charge
of planning of policies and procedures that were necessary for the purpose of either providing
security to some tangible assets of the clients or the clients

Creativity By Teresa Amabile
Creativity has become a buzzword. It is often mixed and used interchangeably with innovation.
Therefore, many corporate leaders, managers and ordinary employees associate creativity with
something sophisticated and complex, requiring a lot of effort and knowledge, and, therefore,
difficult to pursue. Although creativity is a critical building block of innovation, it is not the same.
Moreover, it is not something that corporate leaders should ignore or be scared to encourage. In
today's world, where product centric approach is not sufficient for corporate success and progress,
creativity in organizations is as important, including for profitability, as having adequate financial
and capital resources. For that reason, the study of creativity...show more content...
We argue that it today's world creativity is not simply a differentiating factor, but an important
element of competitive advantage, critical for the organizational survival. The role of creativity in
driving profitability is becoming more widely recognized and promoted. However, creativity is as
important for non–profit and governmental organizations as for corporations, since generation and
implementation of relevant ideas is universally important for

Argumentative Essay On Creativity
The Creativity Epidemic Most would agree that the technological advances today have caused this
generation to become crippled in their creativity. The lack of face–to–face communication has
severely damaged this generations ability to separate text–speech from formal speeches. Being born
in a generation were technology is only at it's peak, it's hard to separate yourself from the tech–savvy
world. As stated in the article The Creativity Crisis by Po Bronson and Ashley Merryman the
accepted definition of creativity is production of something original and useful, and that's what's
reflected in the tests. There is never one right answer. To be creative requires divergent thinking
(generating many unique ideas) and then convergent thinking (combining those ideas into the best
result). When most think of technology you only see the advances made, the achievements fulfilled
and the key factor it plays in our society today, for example as in The Limits to Creativity in
Education: Dilemmas for the Educator It argues that the notion of creativity may be value– and
culture–specific and that this poses the so–called liberal educator with various dilemmas of principle
and pedagogy, which are explored (Anna Craft 1). In other words, technology is a blessing seeing
all the doors its opened for us in the short amount of time its been here. But it's also a curse. In
retrospect others might argue that technology helps open the door to a child's imagination. As stated
in The Pros and Cons of Technology by Amanda Ronan on January 16, 2017; Technology gives
children the ability to learn in ways their parents and grandparents never had. Today's learners have
immediate access to answers and research. Yet, that immediate access is changing the way students
think about work and how they feel emotionally (Amanda Ronan). This significant emotional change
is centered around the deprivation on other social outlets. The youth of today's social and
educational status is complete centered around where they rank in the chain of technological
coherency. Seeing how tablets and computers are replacing textbooks due to everything being
encrypted into software anyone that hasn't evolved is sure to be left behind in a stone age of their
own.

Examples Of Creativity In Creativity
Do constraints and limitations enhance or reduce creativity in design?
1.1 Introduction
Creativity is defined as the tendency to generate or recognize ideas, alternatives, or possibilities that
may be useful in solving problems, communicating with others, and entertaining ourselves and others
[1].
Creativity is desired everywhere. It's in arts, entertainment, business, mathematics, engineering,
medicine, social sciences, and physical sciences. Everywhere creativity is singing worthy role. A
common element in creativity is originality and imagination. Creativity is a new and infrequent
valuable idea, New may signify to the exact inventor or the humanity or domain within which
novelty occurs.
1.2 Creativity Roles in Design
Today world is competitive and fast, in this state without creativity designer can't attract the
customer. Creativity is the origin of innovative design and gets appreciation when it is loved and
accepted by people. Treasured creative philosophies are giving new dimension to design.
Creativity transmits feeling of extensive series freedom to design, invent and dream. However in
engineering and science creativity is useful only if it fits into the reality of the physical world.
Creativity will be appreciated, if it fits to the reality– Creativity will be respected when it's
innovative. Innovative will be treasured when...show more content...
For example, in problem–solving contexts, the random word creativity technique has been shown to
produce great results for those who apply it. Basically, a person confronted with a problem is
presented with a randomly generated word and is told to make associations between the word and
the problem as a creativity goad [3]. By combining expansive and constraining creativity techniques
you can come up with several different alternatives to choose for solving the problem at

Creativity As An Act Of Creativity
One of the most mysterious traits of human beings, Creativity is difficult to grasp. The common
notion is that it belongs few gifted individuals, or the source of exceptional pieces of work. The
Dictionary defines it as 'the ability to transcend traditional ideas, rules, patterns, relationships, or the
like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality,
progressiveness, or imagination', and the word root is 'creative', which first appeared in 1670s
meaning "having the quality of creating". In this essay, I define creativity as the "magical" process
through which the abstract comes into manifestation in physical form: anything that produces the
new (even if not meaningful as per above definition), including changes or transformation to existing
lives, spheres, domains or realms, be them desired or undesired, can be considered an act of
creativity.
When it comes to psychological creativity, the 'opus' of the individual is "the psyche itself", "the
awakening of the soul" (Hillman, 1972, p.21) or, in Psychosynthesis terms, Self–realisation: realising
our creative potential (Whitmore, 2000, p.20). Creativity thus has a central place for
Psychosynthesis, for it awakes the connection to Self. On the personal level, this connection enables
clients to better effect desired changes in their lives; for counsellors, it is essential to enable
therapists to use bifocal vision, and regard clients' unmanifest potential. By bringing more awareness

What Creativity Means to Me: An Opinion Essay
Introduction Creativity does not have an assigned or universally accepted definition. Thus the
true nature of creativity cannot be confined to a single definition. In this text, I discuss creativity.
More specifically, I concern myself with what creativity means to me and to others. What
Creativity Means to Me In my opinion, creativity has got to do with the ability to come up with
new things or ideas. Over time, we have had individuals design, produce or even manufacture
items which were not in existence before. On the other hand, we also have people who have
sought to improve or build on the ideas of others so as to come up with an even better concept,
design or invention. These two groups of people in my opinion could be regarded as being rather
creative. Further, creativity in my view also has got to do with the ability to solve problems or
challenges in a unique way. For instance, an individual who solves a recurring problem within a
group setting could be regarded creative. Some of the people I consider creative based on their
ability to come up with new ideas and/or build upon the ideas of others include but are not limited
to Isaac Newton, Albert Einstein, Steve Jobs and Bill Gates. In my opinion, all these individuals at
some point engaged their creative minds in the development of an entirely new concept, an idea or
product or built upon the ideas of others to come up with even better ideas, concepts or products.
What Creativity Means to Others As I have

What Is Creativity?
4HRB660 The Management of Enterprise| Essay on Creativity| | Wordcount – 2988| | Notburga
Hilber – 12548185| 08.03.2010| |
Index 1.What is creativity?3 1.1 Etymology3 1.2 Definition by Guilford3 1.3 Creativity and
entrepreneurship4 1. Creativity and innovation5 2.1 European Year ofCreativity and Innovation5 2.2
Distinction between creativity and innovation5 2.3 Innovation, entrepreneurship and creativity6 3.
Creativity and the success of enterprise6 3.1 Freedom versus boundaries6 3.2 Creativity and the
structure of enterprise7 3.3 Listening to the users8 4. Conclusions9 5. References10
What is creativity? Why is it important in the success of...show more content...
The brothers Kellogg found cornflakes haphazardly when they forgot about some cooked wheat.
When they found it, it had gone stale. They forced it through a roll, hoping to obtain long sheets of
the dough. But what they found instead were flakes, which they toasted (Kellogg Company, 2007:
Online). Although their original intention was not to produce cornflakes, personally I think that
GuilfordВґs model is still appropriate, just in a less obvious way. The divergent thinking here lies in
the fact that unlike most people, they didnВґt throw the bad wheat away and rather decided to work
with it. On a later stage they recognized the value of their findings and hence, learned how to use
them. This shows the creativity as stated by Guilford. He doesnВґt mention intelligence explicitly,
neither the capacity of learning and reasoning nor the ability of recognizing important information
and making links. Nevertheless it appears clear to me, that this is the basis of his whole concept of
creativity. Without this kind of intelligence, the four steps stated above, especially the elaboration of
ideas, become impossible.
1.3 Creativity and entrepreneurship
Translated from its French roots, entrepreneur means "one who undertakes". The Oxford English
Dictionary (2008) defines entrepreneur вЂћa person who attempts to profit by risk and initiative".
Entrepreneurs do this by exploiting some form of change and shifting resources

Change, creativity and innovation are essential elements for survival and growth of an organization.
Creativity is vital for the birth of fresh and beneficial ideas. Creative thinking allows groups and
individuals to solve problems or stimulate to think differently in order to bring forth fruitful ideas.
The above mentioned creative thinking enabled our team of six different personalities to come
together and implement a plan to solve a complex problem in a hospital. Our assigned task was to
recommend a plan in order to alleviate hospital readmission among elderly population within thirty
days of discharge. In this paper the author is narrating the team dynamics, functionalities and
personal competencies in the process of recommending a change in the system. As a member in the
innovation leadership team the author is also reflecting on the assessment, capacity for innovation in
the organization which is the hospital where the team is assigned.
Organizations
Organizations are dynamic living systems and change is an inherent capacity of living systems. So
organizations need people who can perceive, understand and work effectively in order to make
positive changes (Dawson & Andriopoulos, 2014). Our team assessed the organization which was
the hospital where the readmissions of elderly population have increased. The assessment revealed
the possible causative factors behind the readmission of elderly before thirty days of discharge.
Patients may not recollect all the discharge

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