2. Brief Summary
Pop music videos usually have bright themes where artists perform the
song and have choreographed dance present in it. There is usually no
narrative present in pop music videos, instead the overall presentation
is upbeat, fast paced, and bright. Since they’re usually performance
based with the artist(s) lip-syncing, the camera shots vary from close
ups to mid shots while the editing uses quick cuts to match with the
upbeat songs.
3. Mise-en-scene
• Bright colors
• Usually fast paced
• Lots of use of current fashionable trends
• Lighter themes + pallets
• This is so they are able to attract their target audience, which is
usually pre-teens to young adults.
4. Narrative
• Usually no narrative
• Music video sometimes relates to the lyrics
• Typical narratives are related to themes of love and partying
• Pop music videos are usually flashy and are made to catch the
attention of audiences
• Instead of narratives, performance such as lip syncing is usually
shown
5. Location
• Locations vary from indoors to outdoors
• Most pop music videos have simple backgrounds created for them
• The location is also dependent on the theme
• Music videos can be shot entirely indoors or outdoor or for more
popular artists, locations can be built inside the studios so they could
present a variety of different locations.
6. Editing + Camera work
• Editing is usually fast paced
• Usually in time with the beat
• A variety of different shots from different angles are used
• Most common ones are close up to extreme close up
• A specific color theme is always present, this can be exaggerated
through the use of filters
