visit: www.globalenergybasel.com

1. Focus ontheSustainableMarket Economy
GEB, Basel, 22.February 2012
swisscleantech
Thunerstrasse 82
3000 Bern
Tel: +41 58 580 0808
Fax: +41 58 580 0801

2. Titel Überblick
Einführung
Welcome!
1. Sustainability is a fact. A growing number of businesses realize this
and wish to make a contribution – well beyond CSR programs.
2. Prevailing industry structures and neoliberal economic policy
prevent progress. Needed is a sustainable market economy.
3. Switzerland can and should be a leader (others will also benefit).
2

3. Swiss Cleantech Strengths
Outstanding Disposition, Price Differentiation
PLUS:
• Quality/Image
• Wealth
• Competitiveness
• Innovation&
Experience
3

4. swisscleantech
For a Sustainable Market Economy
 Business Association
 Sustainability: Necessary,
Opportunity (not Problem)
 Logic: Swiss Business brings
Majority for Sustainability
 Need: Facts > Input > Lobby
swisscleantech,
 Focus: First CO2, then 10/2010
Energy...and now more!
Swiss Government,
11/2010
4

5. 09/2007... 12/2009 12/2011
‘Business’
Preventing
Change
(opportunities 80 280
foregone, bad
guys most active)
87% CAGR,
‘Clean Majority’

6. 12/2010
6

7. Interest Representation 2010/2011
2010 2011
Law Consultations 2 4
Parl. Commissions 1 (CO2) 2 (Energy, Innovation)
Press Releases 5 22
Media Features
25 +150
(TV, Press, Radio)
Focus Groups 0 10
7

8. Growing Support, Across Industries
Relevant Policy Force (approaching 300), incl. Difficulties
8

9. 12/2011
9

10. Cleantech: Quality Factor
Total Costs, Sustainable Market Economy
Resources, Emissions, etc.
Planetary Limits,
>>Systematically Rewarding
Growth?
Sustainability
10

11. Growing Awareness, Regulatory Efficiency
No Ideologies, New Lobby Needed
11

12. Just Do It
Now
12

13. CO2
Leader?
• Vs. ‘business interests’,
‘voluntary’ vs. regulatory
• CO2 Law 2020 Targets:
20%/20% vs. 10%/10%
• Scientific Facts? Credibility?
• Porter Hypothesis
• McKinsey, ETH, etc.
• ETC.
13

14. Cleantech Energy Strategy
The World’s Best Energy Regulation
250 100%
Reduktion CO2 Ausstoss der Energieversorgung (Ref. 1990)
225 90%
200 80%
Endverbrauch Energie / [TWh/a]
Eigenversorgungsgrad bzw.
• Horror Scenarios, Economy
175 70%
150 60%
125 50%
• Horror Scenarios, Provision
• Heavy Lobbying
100 40%
75 30%
50 20%
25 10% 7
0 0% 6
2010 2015 2020 2025 2030 2035 2040 2045 2050
Stromerzeugung / [TWh/Mt.]
5
gr. Wasserkraf t kl. Wasserkraf t KVA (el.)
Biomasse (el.) Wind Sonne (el.)
4
Geothermie (el.) Erdgas und Biogas WKK (el.) Kernkraf t
Stromimporte Fossil Holz (thermisch) 3
Gehandelte Abwärme Eigenversorgung Red. CO2 Ausstoss
2
1
• Carbon,Biodiversity, etc. 0
Sep Okt Nov Dez Jan Feb Mrz Apr Mai Jun Jul Aug
• Self-Sufficiency, Storage Flusskraftwerke Speicherkraftwerke KVA (el.)
Wind Sonne WKK (el.)
• Technology, Economy Geothermie (el.)
Total Verbrauch elektrisch
KKW Importe
14

15. Energy Charter (Status 01/2012)
34% of Elected Members of Parliament, 5 Party Presidents..Majority
15

16. Team – Herzlichen Dank!
...also for business
16

17. Team – Herzlichen Dank!
www.swisscleantech.ch
17

18. Document Information
www.swisscleantech.ch
Author
swisscleantech
Nick Beglinger
Thunerstrasse 82
3000 Bern
Tel: +41 58 580 0808
Fax: +41 58 580 0801
Document
Name:SCA_PRS_GEB_22022012_NBE_v02.pptx/pdf
Update: 22.02.2012
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