Prepare in advance for the upcoming holiday season. Double-up your revenue with proper planning and strategies. Go through this checklist and self-evaluate.
2. Halloween is almost here, and we cannot be more excited!!.
It marks the very beginning of the holiday season and puts
everyone in the festive spirit. So are you ready to use
this festival as an opportunity to boost your sale? If yes!
Then you're at the right place.
We've prepared a last-minute self-evaluation checklist to
see if your store is ready for Halloween.
Introduction
3. The best part of Halloween is the scary pumpkins, lights, trick-
or-treat, and the funny costumes. Customers love purchasing
holiday-themed goods. Decorating your store according to the
theme also provides an emotional connection to the festival.
So, Go a little crazy and put some bats and spiders all over your
store.
Decoration
4. Long Queues are the most annoying part of the festive season
shopping. The checkout counters are the worst nightmare.
It's time to change that! With so many advancements in technology,
why stick to the old queuing techniques? Go for modern queuing
tools like virtual queue management, appointment booking, self-
service kiosks, and more. This will not only help in reducing the
waiting time of customers but also provide a boost in revenue.
Crowd Management
5. Training your staff well to handle the holiday rush is very important.
Being stressed during this time is natural. But make sure that
everyone has a smile on their face, and greet customers happily. It's
the festive season after all! The shift allocation and break timings
should be decided well in advance to eliminate the last-minute chaos.
Also, don't forget to add the bonus for motivation.
Staff Training
6. Plan the deals & offers in advance and prepare a marketing
strategy to promote them. Utilize the power of social media, run ad
campaigns, distribute pamphlets and make use of digital signage to
grab the attention of window shoppers.
People are usually generous during this time of the year, they are
willing to spend extra. Make sure that you utilize this opportunity to
boost your sales.
Marketing Strategies