Here is 3 way to healthcare marketers can modernize traditional marketing 1.UCLA Health Donor Outreach 2. Cross-Platform Direct Mail Outreach that Drives Digital Conversions, 3 Brand Strategy that Connects Online and Offline Experiences. Visit for more info: https://blog.quaintise.com/3-ways-healthcare-marketers-can-modernize-traditional-marketing
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3 Ways Healthcare Marketers Can Modernize Traditional Medical Marketing Agency
1. 3 Ways Healthcare Marketers Can Modernize
Traditional Medical Marketing Agency
Prepared by Quaintise LLC
2. Leaders in healthcare marketing are continuously altering
marketing strategies based on evolving trends, emerging
technology, and most importantly results. So, when the
time comes to choose between sticking with tried-and-true
traditional marketing efforts or experimenting with
uncharted digital territory, the question must be asked:
which will provide the most return?
3 Ways Healthcare Marketers
Prepared by Quaintise LLC
3. Here is 3 Ways Healthcare Marketers Can
Modernize Traditional
Medical Marketing Agency
1.UCLA Health Donor Outreach
2. Cross-Platform Direct Mail Outreach that Drives Digital
Conversions
3 Brand Strategy that Connects Online and Offline
Experiences.
Prepared by Quaintise LLC
4. 1. UCLA Health Donor Outreach
Not all print marketing efforts are utilized for B2C customer outreach.
Together with UCLA’s Institute for Precision Health, we created a unique
approach to genomics marketing that utilized print materials to support
the school’s donor outreach efforts.
Launched in 2017, the Institute’s mission is to revolutionize the healthcare
industry with their genetic and genomic medicine initiatives. To turn their
vision into a reality, it was necessary to create life sciences marketing
materials to spread awareness, both internally amongst UCLA staff and
students and externally through donor outreach.
Prepared by Quaintise LLC
6. 2. Cross-Platform Direct Mail Outreach that
Drives Digital Conversions
There’s a lot of talk about transferring your marketing from traditional
outbound marketing efforts to digital inbound marketing efforts. While this
makes sense for some industries, it’s important to remember how
outbound works with inbound. We demonstrated this recently with a
campaign that utilized direct mail, driving new leads to a digital site that
then converted them to registered users.
Utilizing an expansive user database, we first focused our attention on the
website to ensure critical landing pages were set up for optimal
conversions.
Prepared by Quaintise LLC
8. 3. Brand Strategy that Connects Online and
Offline Experiences
With the cost of acquiring new customers online increasing, having an
omni-channel marketing and brand strategy is more important than ever.
Medical practices and healthcare clinics who are traditionally brick-and-
mortar have an edge on digitally-native businesses. Since the logistics of
having a physical location have already been handled, health and medical
businesses can focus on building a cohesive brand presence that bridges
offline and online marketing and branding initiatives, ensuring your
audience is comfortable interacting both on- and offline.
Read full article at https://blog.quaintise.com/3-ways-healthcare-
marketers-can-modernize-traditional-marketing Prepared by Quaintise LLC
10. About Quaintise LLC
Quaintise is a healthcare marketing and branding agency with unmatched
precision. We take the time to understand your problems and pain points,
and find out what’s working for you and what’s not. Our expertise in
medical marketing stems from our intimate knowledge of the healthcare
industry.
Quaintise specializes in healthcare, helping hospitals, healthcare networks,
and specialized medical practices maximize their marketing investment to
thrive in this new era. As medical marketing agency experts, we
understand the industry dynamics, including navigating the challenges and
identifying new opportunities.