20. The easiest and most fun way
to collect feedback on a webpage
21. Demo: Mint & Trust
http://usabilla.com/rate/20265628864c8/
22. Promote
Promote the survey on social
media, by e-mail, or integrate
a test on your website.
21 3
Feedback
Participants give feedback
with points & notes on top of
the webpage or image.
Analyze
Results are visualized with
heatmaps and plots.
Create
Set up a visual survey to gain
insight in how your users
experience a webpage or
image.
4
How does Usabilla work?
23. Measure behavior
How do people feel and think
about your website?
What do people do on your
website?
Measure attitude
Online user research
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25. + 6500 other researchers, designers, and UX professionals
26. Freemium model
Visitors:
Users:
Customers:
Acquisition
Content (demo cases), social media,
participants free & paid tests,
sponsoring, partnerships, SEO,
online advertising, and events.
Activation
Inspiring demo cases, partnerships,
newsletters, simplified test setup,
guides, how-to’s, workshops,
referral, and amazing support.
Retention
Stimulate test repeat, pro-active
support, product enhancements,
and partnerships.
27. A continuous feedback loop
Create
Select questions and embed
an invitation widget.
Invite
Invite 0 - 100% of visitors to
answer one or more
questions.
Analyze
Analyze individual responses,
trends, benchmark, and
combine with other sources.
Collect
Visitors participate in a survey
and provide insights with
points & notes.
Optimize
Use user inspired insights to
optimize your website.
Future
41. “We’re going to test our website.
We planned a full week of lab
tests to find all usability issues of
our new redesign.”
Mr. X
42. “We might be able to
find some time (and
budget) next year to
test our recently
launched website.
Probably not. ”
“And if we do, we already spent
way too much on our new
redesign (which is, by the way, the
best thing we ever built)”
Mr. X
71. Thanks for your attention.
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paul@usabilla.com
NL: +31 6 411 87 128
US: +1 415 992 5574
Skype: pveugen
Gtalk: paul@usabilla.com
http://twitter.com/pveugenPaul Veugen
Founder / CEO
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