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Building Killer Products
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Pranav Bhasin
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This was presented at the Product Nation Meetup in Gurgaon, Delhi-NCR
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Building Killer Products
1.
Building Killer Products
Pranav Bhasin MakeMyTrip.com
2.
Idea
Team Passion Resources Belief
3.
Introducing Route Planner •
2500 Flights • 9 Lac 70 Thousand Trains • 70 Thousand Buses • 3 Lac Cars • 1 Billion Possible Routes ( 2 stops ) • Brute Force Algo Takes ~2.55 Hours http://routeplanner.makemytrip.com
4.
while (!satisfied) {
brainstorm(); nightOuts(); launch(); userTesting(); }
5.
#1 Why should someone
care?
6.
#2 Define what you
will do, and what you will NOT!
7.
#3 Build
not what you want, but what the customer needs!
8.
#4 Tackle the hard
problems first!
9.
#5 Get feedback on
your product before you have built it!
10.
#6 Simplicity matters!
11.
#7 Launch fast, iterate!
12.
#8 Listen to
everyone, but do your own thing!
13.
#9 Marketing is harder
than you think!
14.
# 10 You become
what you measure!
15.
Thank You