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press@plaxo.com
                                                                                        (650) 254-5414



Plaxo Corporate Backgrounder

Vision: An always accurate, up to date, contact list – accessible wherever and whenever you need it.


Business: For on-the-go professionals who demand an always-available, always-reliable address book, or
any connected individual who has contact information spread across multiple places, Plaxo helps them
manage this critical information for life.


Plaxo, Inc. is a wholly-owned subsidiary of Comcast and currently operates four business units in our
Silicon Valley offices: Plaxo.com, focused on delivering the world’s most powerful address book;
Tunerfish; Comcast Entertainment Applications; and Comcast Communication Applications (which
includes SmartZone).


Founded: 2002 by Sean Parker and two Stanford engineering students, Todd Masonis and Cameron Ring


Key Executives:
Justin Miller, President and Chief Executive Officer at Plaxo, Inc.
Ryan King, Chief Operating Officer and VP of Engineering at Plaxo, Inc.
Preston Smalley, General Manager of Plaxo.com at Plaxo, Inc.
Peter Lester, Vice President of Strategic Partnerships at Plaxo, Inc.
Redgee Capili, Vice President of Globalization, IT, Customer Support & Privacy at Plaxo, Inc.


Problem: In a world where partial address books can be found in a number of social networks, Web and
client-based email accounts and on multiple devices, keeping those connections safe and up-to-date has
never been more challenging. Layer on top of that the need to be mobile and access your latest
contacts wherever you are and the challenge gets more complicated.


Solution: Since 2002, Plaxo has tackled the problem of address book decay, staying in sync with the
most popular platforms and helping users safeguard their connections. Using Plaxo, people can manage
contact unification (from various address books), de-duplication and address book synchronization.
Using Plaxo Personal Assistant, the company is taking contact management to the next level by
automatically making that data better.


Key Milestones:
2002: Company founded in November, introduced world’s first online address book
2007: Plaxo 3.0 made your connected address book more social
2008: Company acquired by Comcast (powering their online address book)
2010: Enhanced Sync solutions to include: Gmail, iPhone, BlackBerry, and Outlook 64-bit
2011: Launched Plaxo Personal Assistant




          Plaxo, Inc. • 203 Ravendale Drive, Mountain View, CA 94043 • (650) 254-5400
press@plaxo.com
                                                                                     (650) 254-5414



Core services:
Plaxo Basic: Unify fragmented contact info, clean up duplicates, access anywhere, anytime (free)
Plaxo Platinum Sync (formerly Premium): 2-way, real-time sync keeps your address book consistent and
accessible from the essential communication tools you use (paid)
Plaxo De-Duper: Remove duplicates from your address book (free and part of Plaxo Basic)
Plaxo for Mobile: Apps for iPhone, Android, BlackBerry, Windows Mobile (free)
Import email address books from: Yahoo!, Gmail, Hotmail, AOL, Outlook, Mac, LinkedIn, Facebook, CSV
files, Comcast, and AT&T (free)
Plaxo eCards: Cards for 50+ occasions (paid)
Plaxo Personal Assistant: New intelligent productivity service which automatically maintains critical
address book information


Market and Plaxo stats:
• 50M total accounts (21M Plaxo.com, 29M Comcast) (source: Plaxo)
• Average # of contacts per address book is 218 (source: Plaxo)
• International: US 53.6%, GB 3.8%, IN 3.8%, BR 2.9%, NL 2.5%, CA 2.4%, FR 1.8% (source: Plaxo)
• Average user imports from 2.0 address books, not including mobile (source: USES)
• People have more people in their address book than they have on social networks.
   Average # contacts in Plaxo is 218 vs. average # of Facebook friends is 130 (source: Facebook)
• Average email user worldwide has 1.6 email accounts used in the last 3 months
   (source: The Radicati Group)


Employees: 40+ (Plaxo.com and Comcast Communication Applications (which includes SmartZone))


Stay abreast of Plaxo news and engage with us on these social channels:
• Facebook
• Twitter
• YouTube
• Plaxo Blog
• Plaxo Newsroom


Headquarters/contact info:
Plaxo, Inc.
203 Ravendale Drive
Mountain View, CA 94043
Voice: (650) 254-5400
Fax: (650) 254-1435
Premium Support customer service: 1-866-GO-PLAXO and Email/Chat
Company Information: info@plaxo.com
Press & Analysts: press@plaxo.com
Partnerships: partners@plaxo.com
Report Spam/Abuse: abuse@plaxo.com
http://www.plaxo.com/


          Plaxo, Inc. • 203 Ravendale Drive, Mountain View, CA 94043 • (650) 254-5400

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Plaxo Corporate Backgrounder

  • 1. press@plaxo.com (650) 254-5414 Plaxo Corporate Backgrounder Vision: An always accurate, up to date, contact list – accessible wherever and whenever you need it. Business: For on-the-go professionals who demand an always-available, always-reliable address book, or any connected individual who has contact information spread across multiple places, Plaxo helps them manage this critical information for life. Plaxo, Inc. is a wholly-owned subsidiary of Comcast and currently operates four business units in our Silicon Valley offices: Plaxo.com, focused on delivering the world’s most powerful address book; Tunerfish; Comcast Entertainment Applications; and Comcast Communication Applications (which includes SmartZone). Founded: 2002 by Sean Parker and two Stanford engineering students, Todd Masonis and Cameron Ring Key Executives: Justin Miller, President and Chief Executive Officer at Plaxo, Inc. Ryan King, Chief Operating Officer and VP of Engineering at Plaxo, Inc. Preston Smalley, General Manager of Plaxo.com at Plaxo, Inc. Peter Lester, Vice President of Strategic Partnerships at Plaxo, Inc. Redgee Capili, Vice President of Globalization, IT, Customer Support & Privacy at Plaxo, Inc. Problem: In a world where partial address books can be found in a number of social networks, Web and client-based email accounts and on multiple devices, keeping those connections safe and up-to-date has never been more challenging. Layer on top of that the need to be mobile and access your latest contacts wherever you are and the challenge gets more complicated. Solution: Since 2002, Plaxo has tackled the problem of address book decay, staying in sync with the most popular platforms and helping users safeguard their connections. Using Plaxo, people can manage contact unification (from various address books), de-duplication and address book synchronization. Using Plaxo Personal Assistant, the company is taking contact management to the next level by automatically making that data better. Key Milestones: 2002: Company founded in November, introduced world’s first online address book 2007: Plaxo 3.0 made your connected address book more social 2008: Company acquired by Comcast (powering their online address book) 2010: Enhanced Sync solutions to include: Gmail, iPhone, BlackBerry, and Outlook 64-bit 2011: Launched Plaxo Personal Assistant Plaxo, Inc. • 203 Ravendale Drive, Mountain View, CA 94043 • (650) 254-5400
  • 2. press@plaxo.com (650) 254-5414 Core services: Plaxo Basic: Unify fragmented contact info, clean up duplicates, access anywhere, anytime (free) Plaxo Platinum Sync (formerly Premium): 2-way, real-time sync keeps your address book consistent and accessible from the essential communication tools you use (paid) Plaxo De-Duper: Remove duplicates from your address book (free and part of Plaxo Basic) Plaxo for Mobile: Apps for iPhone, Android, BlackBerry, Windows Mobile (free) Import email address books from: Yahoo!, Gmail, Hotmail, AOL, Outlook, Mac, LinkedIn, Facebook, CSV files, Comcast, and AT&T (free) Plaxo eCards: Cards for 50+ occasions (paid) Plaxo Personal Assistant: New intelligent productivity service which automatically maintains critical address book information Market and Plaxo stats: • 50M total accounts (21M Plaxo.com, 29M Comcast) (source: Plaxo) • Average # of contacts per address book is 218 (source: Plaxo) • International: US 53.6%, GB 3.8%, IN 3.8%, BR 2.9%, NL 2.5%, CA 2.4%, FR 1.8% (source: Plaxo) • Average user imports from 2.0 address books, not including mobile (source: USES) • People have more people in their address book than they have on social networks. Average # contacts in Plaxo is 218 vs. average # of Facebook friends is 130 (source: Facebook) • Average email user worldwide has 1.6 email accounts used in the last 3 months (source: The Radicati Group) Employees: 40+ (Plaxo.com and Comcast Communication Applications (which includes SmartZone)) Stay abreast of Plaxo news and engage with us on these social channels: • Facebook • Twitter • YouTube • Plaxo Blog • Plaxo Newsroom Headquarters/contact info: Plaxo, Inc. 203 Ravendale Drive Mountain View, CA 94043 Voice: (650) 254-5400 Fax: (650) 254-1435 Premium Support customer service: 1-866-GO-PLAXO and Email/Chat Company Information: info@plaxo.com Press & Analysts: press@plaxo.com Partnerships: partners@plaxo.com Report Spam/Abuse: abuse@plaxo.com http://www.plaxo.com/ Plaxo, Inc. • 203 Ravendale Drive, Mountain View, CA 94043 • (650) 254-5400