Where do you think crescordia fits in within the competitive posit
1. Where do you think Crescordia fits in within the
Competitive Positioning matrix
for its business level strategy (Hint: The five strategies in this
matrix are Differentiation, Cost Leadership, Focused
Differentiation, Focused Cost Leadership, Integrated
Differentiation/Cost Leadership)? Conduct a
VRIS
and
SWOT
analysis for Crescordia. Using this analysis to guide your
decision-making, make a recommendation on whether or
not Crescordia should launch a resorbables product
line? Explain your reasoning and come up with a plan to negate
or minimize the negative consequences that are likely to arise
from your proposed recommendation.