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The Intelligent Organization
                                                                                             In every organization processes can be identified that do
         Functional is like a mechanism            Social is like an organism                not function optimal in the normal, so called bureaucratic or
                                                                                             formal structure.
                                                                                                                                                             Method – Four steps to the Intelligent Organization
                                                                                             Finding people or expertise, sharing and leveraging implicit
                                                                                             knowledge, exploiting the wisdom of the crowd, using the               1. Awareness                            2. Strategy                   3. Implementation                                4. Alive
                                                                                             special talents of people, driving sustainable innovation.
                                                                                             Many processes run more efficient and are more effective
                                                                                             using the social networks of the organization. Many tasks
                                                                                             can be accomplished better by organizing people in
                                                                                             communities in stead of teams. An organization that knows
                                                                                             how to use communities, social networks, crowd-sourcing,
                                                                                             broadcast communication, self-organization and other ‘2.0’
                                                                                             concepts has an advantage over competitors and offers an
                                                                                             appealing working environment.
                                                                                             The Intelligent Organization knows, build it with Teampark
                                                                                                                                                             S.O.C.I.A.L. – What makes an environment social?
                                                                                                                                                                                                      Activity
    The Mintzberg-heterarchy made explicit with TeamPark                                                                                                                                                                                           S    timuli
                                                                                                                                                                                                                                                           The right mix of interaction stimuli, a social
                         Functional / bureaucracy                                    Social / holocracy                                                                       Challenges                                    Presence                       ‘personality’ that fits your companies requirements.

                                                                                                                                                                                                                                                   O rganic
                                                                                                                                                                                                                                                           The ability to allow self-organization. No fixed-
                                                                                                                                                                                                                                                           structures, free grouping, social tagging etc.

                                                                                                                                                                                                                                                   C ollaborative
                                                                                                                                                               Conversation                                                            Identity
                                                                                                                                                                                                                                                           Peer-to-peer, asynchronous and stigmergic
                                                                                                                                                                                                                                                           collaboration and communication tools.

                                                                                                                                                                                                                                                    I   ntelligent
                                                                                                                                                                                                                                                           Smart aggregation mechanisms and collaborative
                                                                                                                                                                                                                                                           filters to use the wisdom of the crowd.


                                                                                                                                                                        Sharing                                                   Relations
                                                                                                                                                                                                                                                   A dapted
                                                                                                                                                                                                                                                           Adapted to the crowd (your employees and / or
                                                                                                                                                                                                                                                           customers)and to the processes it needs to leverage.

                                                                                                                                                                                                                                                   L    inked
                                                                                                                                                                                                                                                           Integrated with outside social platforms and other
                                                                                                                                                                                       Reputation                  Groups
                                                                                                                                                                                                                                                           corporate systems. No social platform is an island.




    Collaboration dimensions                                                                                                                                                                                                           Stigmergic collaboration concepts
                                               Internal                                                                                                                                                                                    Stigmergic               Unified
                                                                                                                                                                     Homepage                Communities          Social network                                                                Mediastore
                                                                                                      Creative                                                                                                                            Collaboration          Communications
                                                                                                       social
                     Bureaucratic              Implicit
               Synchronous collaboration                               Explicit social             Crowds
                                                social                                                Wisdom of the
                        Teams                                                        Stigmergic
                                        Discovering implicit                                              crowd                                                   Social     Broadcast                                                 Collaborative
·
                      Predictable
                                        flows and structures
                                                                                   collaboration
                                                                                Flexible                                                                       bookmarking Communication
                                                                                                                                                                                                                 Marketplaces
                                                                                                                                                                                                                                         Filtering                         Social
                       operation                                       Communities                  Co-creation
    Mechanism
                                               Social networks                 operation
                                                                                          CRM
                                                                                                    Co-creation
                                                                                                                               Organism
                                                                                                                                                                                                                                                                          platform
                                           Find people and                                               Open
                                                                                           Web 2.0
                                            expertise faster                                          innovation
                                                                                      PR / marketing
                                                                                            Open
                                                                                            social                                                           Enabling technology
                                          External / customer facing
                                                                                                                                                                                           Convergence
    A new paradigm                                                      More information                                                                       Wireless                                    Video-conferencing

                                                                                                                                                                                RSS             Internet             Usability
                                                                                                                                                                                                                                  Six Degrees

     Functional                     Social                                Wim Hofland                                                                        OpenSocial            Mobility                                             FOAF
     v Bureaucracy                  v   Holocracy
                                                                          Sogeti Nederland BV
                                                                          DSE / Innovation & Inspiration
                                                                                                                                                                                      Augmented reality                                             XFN             Dashboard
     v Governance                   v   Moderation                        Hoofdweg 204                                                                            Widgets                           Podcasting

     v Standardized                 v   Ad-hoc / informal                 3067 GJ Rotterdam                                                                                                                        Technology                     Syndication
                                                                                                                                                                                                                                                                   WIFI           Service oriented
     v Reductionistic               v   Holistic                          Nederland                                                                                             openAPI’s           REST
                                                                                                                                                                                                                       2.0                                                          architecture
     v Controlling                      Facilitating                                                                                                                                                                                              Mashups
                                                                                                                                                               Portal
                                    v
     v Central                      v   Decentral                         wim.hofland@sogeti.nl                                                                                                        IM                                                              Enterprise service bus
                                                                          (+31)652327348
                                                                                                                                                                                       UCC
     v Topdown                      v   Bottom-up                                                                                                                                                                                      Perpetual beta
     v Synchronous                  v   Asynchronous                                                                                                                                                  SOAP
                                                                                                                                                                                                                 Greentech                                 Smart Mobile
     v Direct                       v   Broadcast communication
      communication
                                                                                                                                                                                                                       Sogeti Innovatie & Inspiratie, TeamPark is a registered trademark
Fo o d f o r Tho ught

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The Intelligent Organization as seen by Sogeti

  • 1. The Intelligent Organization In every organization processes can be identified that do Functional is like a mechanism Social is like an organism not function optimal in the normal, so called bureaucratic or formal structure. Method – Four steps to the Intelligent Organization Finding people or expertise, sharing and leveraging implicit knowledge, exploiting the wisdom of the crowd, using the 1. Awareness 2. Strategy 3. Implementation 4. Alive special talents of people, driving sustainable innovation. Many processes run more efficient and are more effective using the social networks of the organization. Many tasks can be accomplished better by organizing people in communities in stead of teams. An organization that knows how to use communities, social networks, crowd-sourcing, broadcast communication, self-organization and other ‘2.0’ concepts has an advantage over competitors and offers an appealing working environment. The Intelligent Organization knows, build it with Teampark S.O.C.I.A.L. – What makes an environment social? Activity The Mintzberg-heterarchy made explicit with TeamPark S timuli The right mix of interaction stimuli, a social Functional / bureaucracy Social / holocracy Challenges Presence ‘personality’ that fits your companies requirements. O rganic The ability to allow self-organization. No fixed- structures, free grouping, social tagging etc. C ollaborative Conversation Identity Peer-to-peer, asynchronous and stigmergic collaboration and communication tools. I ntelligent Smart aggregation mechanisms and collaborative filters to use the wisdom of the crowd. Sharing Relations A dapted Adapted to the crowd (your employees and / or customers)and to the processes it needs to leverage. L inked Integrated with outside social platforms and other Reputation Groups corporate systems. No social platform is an island. Collaboration dimensions Stigmergic collaboration concepts Internal Stigmergic Unified Homepage Communities Social network Mediastore Creative Collaboration Communications social Bureaucratic Implicit Synchronous collaboration Explicit social Crowds social Wisdom of the Teams Stigmergic Discovering implicit crowd Social Broadcast Collaborative · Predictable flows and structures collaboration Flexible bookmarking Communication Marketplaces Filtering Social operation Communities Co-creation Mechanism Social networks operation CRM Co-creation Organism platform Find people and Open Web 2.0 expertise faster innovation PR / marketing Open social Enabling technology External / customer facing Convergence A new paradigm More information Wireless Video-conferencing RSS Internet Usability Six Degrees Functional Social Wim Hofland OpenSocial Mobility FOAF v Bureaucracy v Holocracy Sogeti Nederland BV DSE / Innovation & Inspiration Augmented reality XFN Dashboard v Governance v Moderation Hoofdweg 204 Widgets Podcasting v Standardized v Ad-hoc / informal 3067 GJ Rotterdam Technology Syndication WIFI Service oriented v Reductionistic v Holistic Nederland openAPI’s REST 2.0 architecture v Controlling Facilitating Mashups Portal v v Central v Decentral wim.hofland@sogeti.nl IM Enterprise service bus (+31)652327348 UCC v Topdown v Bottom-up Perpetual beta v Synchronous v Asynchronous SOAP Greentech Smart Mobile v Direct v Broadcast communication communication Sogeti Innovatie & Inspiratie, TeamPark is a registered trademark
  • 2. Fo o d f o r Tho ught