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What current strategies are being employed to combat music piracy?
New Services • Stream Download • Spotify was designed to combat piracy- • A key part of the success has been in ensuring that Spotify has a free ad supporting tier. By offering this free tier, Spotify is able to compete with piracy on cost and bring music consumers into the legal framework, the company notes.
Payment Options • PayPal • Credit Cards • Vouchers
Education • Free App which helps people understand how the music industry works. • Fines for people who pirated music.
Cost • Free LEGAL streaming • iTunes 59p tracks • Albums cheaper on iTunes/Amazon
Other Incentives to Purchase? • Bonus tracks on albums from iTunes. That are only available if you buy the whole album.

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Piracy

  • 1. What current strategies are being employed to combat music piracy?
  • 2. New Services • Stream Download • Spotify was designed to combat piracy- • A key part of the success has been in ensuring that Spotify has a free ad supporting tier. By offering this free tier, Spotify is able to compete with piracy on cost and bring music consumers into the legal framework, the company notes.
  • 3. Payment Options • PayPal • Credit Cards • Vouchers
  • 4. Education • Free App which helps people understand how the music industry works. • Fines for people who pirated music.
  • 5. Cost • Free LEGAL streaming • iTunes 59p tracks • Albums cheaper on iTunes/Amazon
  • 6. Other Incentives to Purchase? • Bonus tracks on albums from iTunes. That are only available if you buy the whole album.