15. Less than 33% of U.S. adults are at a “healthy
weight.” According to the National Center for
Health Statistics (NCHS) of the Centers for
Disease Control and Prevention (CDC), the
National Health and Nutrition Examination
Survey revealed that in 2007-2008, when
adjusting for age, an estimated 33% of
American adults 20 years of age and older were
overweight, while 34% were obese. Another
way to think about the overweight and obesity
epidemic is that less than a third of adults in the
United States are at a healthy weight.
46. Challenges
Insufficient savings and investment
Less than 20% in last 10 years
Stagnant productivity
50% less than US on average
High informality
41% in the region
Limited access to finance
US$35 b of unmet demand for credit of MSMEs
47. Large infrastructure gap
private sector could invest up to US$34 b /year
Low investment in technology, innovation and a
lack of skilled workers
Korean investment in R&D is five-fold the levels
in LAC In the last 30 years
Higher vulnerability to natural disasters
in 1970 there were 5.4 natural disaster events per
country versus 15.6 in 2000
Ale starts
Hi everyone, my name is Alejandra Luzardo and this is my colleague Dolores Subiza
We are here to talk about the importance of Design in presentations.
Good Design can add impact to your presentations and make them memorable, while bad design can take away from what you are trying to communicate.
We are going to cover 3 main topics.
Simplicity: How in presentation design less is more
Style: What are the different presentation design styles.
Resources: Where you can find software, images, training and inspiration
Today we live in a world that is abusing Powerpoint presentations. Sometimes we talk about Death by Powerpoint.
The idea that we are bombarded with visually confusing and long presentations that don’t really interest us.
Part of the problem with Powerpoint presentations is the visual clutter that is all around us and invades presentations.
So lets look at this clip from comedian Don McMillan, that explains some of the mistakes we make in Powerpoint presentations.
Take a look
Now we are going to do an exercise where we are going to show you a Powerpoint slide and you are going to tell us if you LOVE IT or HATE IT.
Ready?
Here is the first slide. Love it or hate it?
Hate it?
Why?
Cluttered, too much information, boring style, template is ugly
How about this second slide? Love it or hate it?
Hate it?
Why?
Ugly clip art
Too many bullets
Hard to read the text over the image
How about this one?
Love it?
Why?
Beautiful photo, large easy to read text
Tells you exactly what you need to know
This slide is actually by Presentation Guru Garr Reynolds.
OK, so what do you think of this one?
Hate it?
Why?
Background is too busy, makes text hard to read.
Comic Sans font looks childish
low quality artwork.
Here’s the last one.
what do you think?
Love it?
Why?
Clean, elegant
Easy to read and easy to interpret
This is getting to the simplicity we want to achieve.
Ok very good. Now here is Dolores to talk about using TEXT
Doli starts
OK, So now we are going to give you some practical tips that you can start using to improve your own presentation.
First lets talk about how we use TEXT in our slides
This is a real slide from the IDB
It has a lot of important information, but there is too much for the audience to grasp quickly.
So how could we improve it?
One way is to select the most important ideas and give each one a separate slide. For example lets focus on the statistic under the first bullet point.
“90% of jobs are created by the private sector”
We can create a more memorable slide by isolating this important point. If we add a good photo, we can make it even more memorable. (And we will go over where to find these photos later on).
So if you have a slide with a lot of information, first try to determine what is really essential to show. Then you can use this method and put one important idea per slide.
Now lets talk about color. We saw this slide earlier and we all hated it. Part of the problem is color. The busy green background and harsh yellow type clash and make it hard to read. They tried to create a more interesting graph by using images instead of a bar chart, but because of the poor execution and not enough contrast between the christmas trees and the background, it just doesn’t work.
So how can we improve it? Lets focus on the last bullet “Sales for green products doubled in the last 4 years”.
So here is a new version. As you can see we really simplified it. The presenter will be talking about “green products” and will say “Sales volume for green products doubled in the last 4 years”.
But on the slide we just have: 1. sales volume doubled, 2. we have the years, 3. we have the amounts.
We are using their idea of illustrating the growth with trees rather than a bar chart. What is different is we are using a high quality photo so now it works better. Also notice that we are using large bold text and placing it on quiet areas of the photo, like the sky and grass so it is easy to read.
So remember what Gador told us earlier. You are there for a reason. This is your chance to personally engage with the audience. The slide is not a substitute for your words it is a visual aid to reinforce what you are communicating.
Even if you have a good dynamic photo like this one, we don’t recommend using a whole paragraph of text in a slide because it will be hard for the audience to read and grasp the information effectively. So Lets see how we can improve this slide. Lets focus on the first line: “less than 33% of US adults are at a healthy weight”
Here we take the main idea, we put it in a larger font size.
We place the text on top of a solid quiet area of the photo. This makes it easier to read and lets the photo complement the text.
So now lets talk about WHICH fonts to use in our presentations.
We get asked that a lot: What font should I use?
We recommend that you USE simple Sans Serif fonts like Gill Sans, Helvetica and Arial and we recommend that you AVOID Times Roman, Comic Sans, or Decorative fonts. Times Roman is a good font for documents, but not for presentations because it makes your slides look bureaucratic and boring. Comic Sans will make your presentation look childish and unprofessional and decorative fonts are hard to read, and will look frivolous.
If you stick with a classic simple font like the ones we recommend, your presentation will look more clean and modern and easier to read from a distance.
Now I am going to pass it over to Alejandra who will talk about the Rule of Thirds
Alejandra takes over
What is the Rule of Thirds?
For online training, we recommend lynda.com. There are affordable online courses for just about every software including Keynote, Powerpoint and Prezi.
(If they ask: the cost varies, but you can get monthly basic membership for $25/month (month to month) or $250 basic membership for $250 for one year.)
If you want to learn more about creating great presentations, I recommend these 3 books.
Presentation Zen by Garr Reynolds
Slideology by Nancy Duarte
and How to be a Presentation God by Scott Schwertly
Each one has a substantial section on presentation design, and each author also has a blog with the latest and greatest on creating powerful presentations.
Finally if you want to see what other presenters are doing, you can go to this site. www.slideshare.net
slideshare.net is like Youtube but for presentations. Here you can see presentations on just about every topic you can imagine. Not all of them are great, but a lot of them are very good and can serve as inspiration for your own presentation.
You can also use this site to upload and share your own presentations with the larger public.
Ale? give Ale the clicker
Thank you so much for listening to us. We hope your future presentations are very successful.
