webology

1. ‫شــاهــد‬ ‫دانـشـگاه‬
‫انـسانــي‬ ‫عـلـوم‬ ‫دانـشـكـده‬
‫سنجـي‬ ‫عـلـن‬ ‫آهوزشي‬ ‫گـروه‬
‫سبیت‬ ‫معرفی‬‫سئو‬ ‫مجستیک‬
‫درس‬ ‫ارائه‬ ‫براي‬‫سنجي‬ ‫وب‬
‫استبد‬‫هحتزم‬:‫آقبی‬ ‫جٌبة‬‫دكتز‬‫ًَرهحوذی‬
‫قبسن‬ :َ‫داًطج‬‫اهيذعلي‬
‫پبييش‬٩٣١٣

2. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
2
‫هٌذرجبت‬ ‫فْزست‬
‫معرف‬‫ی‬‫سب‬‫ی‬‫ت‬‫مجست‬‫ی‬‫ک‬‫سئو‬.................................................................................................................3
‫ابزارهب‬‫ی‬‫هوشمند‬‫مورد‬‫استفبده‬‫در‬‫مجست‬‫ی‬‫ک‬‫سئو‬......................................................................................4
‫ل‬‫ی‬‫نک‬‫ابزارهب‬‫ی‬‫مجست‬‫ی‬‫ک‬‫سئو‬...............................................................................................................5
Majestic link intelligence tools............................................................................................5
Site Explorer (play video)................................................................................................5
Search Explorer™...............................................................................................................5
Webmaster Tools................................................................................................................5
Keyword Checker...............................................................................................................6
Backlink History (play video).........................................................................................6
Clique Hunter (play video)..............................................................................................6
Bulk Backlink Checker (play video)................................................................................6
Majestic Million (play video)...........................................................................................7
Compare Tool (play video).............................................................................................7
Neighbourhood Checker.....................................................................................................7
Standard and Advanced Reports (play video) (play video).......................................8
Link Profile Fight (play video)........................................................................................8
URL Submitter....................................................................................................................8
Majestic Widgets.................................................................................................................8

3. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
3
‫سئو‬ ‫مجستیک‬ ‫سبیت‬ ‫معرفی‬
َ‫سئ‬ ‫هجستيک‬‫سبل‬ ‫در‬4002‫تأ‬ ‫اًگلستبى‬ ‫كطَر‬ ‫در‬.‫است‬ ُ‫ضذ‬ ‫سيس‬
‫اس‬ ‫هٌظَر‬ ‫ايي‬ ‫ثزای‬ .‫گيزد‬ ‫هي‬ َ‫جستج‬ ‫هَتَرّبی‬ ٍ ‫ٍة‬ ‫جْبًي‬ ِ‫ضجک‬ ‫اس‬ ‫را‬ ‫خَد‬ ‫ّبی‬ ُ‫داد‬ َ‫سئ‬ ‫هجستيک‬
‫ّبی‬ ‫درخَاست‬ ‫طزيق‬‫ًزم‬ ‫طزيق‬ ‫اس‬ ٍ ‫طَالًي‬ ‫سهبًي‬ ُ‫دٍر‬ ‫يک‬ ‫طي‬ ‫در‬ َ‫جستج‬ ‫هَتَرّبی‬ ِ‫ثَسيل‬ ُ‫ضذ‬ ‫اًجبم‬
‫اهَر‬ ِ‫ث‬ ‫كوک‬ ‫سبيت‬ ‫ايي‬ ‫ّذف‬ .‫آٍرد‬ ‫هي‬ ‫ثذست‬ ‫را‬ ‫ٍة‬ ‫در‬ ُ‫ضذ‬ ِ‫ًوبي‬ ‫اطالعبت‬ ‫ٍة‬ ُ‫خشًذ‬ ‫افشارّبی‬
.‫ثبضذ‬ ‫هي‬ ‫ٍة‬ ‫هحتَای‬ ٍ ‫ٍة‬ ‫ّبی‬ ‫فعبليت‬ ‫ارسيبثي‬ ‫طزيق‬ ‫اس‬ ‫تحقيقبتي‬
‫پي‬ ‫تحليل‬ ٍ ِ‫تجشي‬ ‫اهکبى‬ ‫سبيت‬ ‫ايي‬ ‫طزيق‬ ‫اس‬‫صَرت‬ ِ‫ث‬ ُ‫گب‬ ‫ّب‬ ‫تحليل‬ ‫ايي‬ .‫دارد‬ ‫ٍجَد‬ ‫ّب‬ ‫سبيت‬ ‫ًَذّبی‬
‫ّب‬ ‫سبيت‬ ‫عولکزد‬ ‫ثْجَد‬ ِ‫ث‬ ‫ضَد‬ ‫هي‬ ‫سبيت‬ ِ‫ث‬ ِ‫ك‬ ‫استٌبداتي‬ ٍ ‫پيًَذّب‬ ‫تحليل‬ .‫است‬ ِ‫ارائ‬ ‫قبثل‬ ‫ًيش‬ ‫ًوَدار‬
‫افشايص‬ ‫طزيق‬ ‫اس‬ ‫ّب‬ ‫سبيت‬ ِ‫رتج‬ ‫ارتقبء‬ ‫ثبعث‬ َ‫سئ‬ ‫هجستيک‬ ‫ّبی‬ ‫تحليل‬ ٍ ‫ّب‬ ِ‫تَصي‬ ‫كبرثست‬ .‫ضَد‬ ‫هٌجز‬
‫هي‬ ‫استٌبدات‬ ٍ ‫پيًَذّب‬.‫ضَد‬
‫ايي‬ .‫دارًذ‬ ‫يکذيگز‬ ‫ثب‬ ‫ّبيي‬ ‫تفبٍت‬ ‫اهب‬ .‫هَجَدًذ‬ ٍ‫د‬ ‫ّز‬ ‫جذيذ‬ ٍ ِ‫گذضت‬ ‫ّبی‬ ‫ليٌک‬ َ‫سئ‬ ‫هجستيک‬ ‫در‬
‫ثز‬ ‫ّب‬ ‫سبيت‬ ‫گشارش‬ ِ‫ك‬ ‫ّستٌذ‬ ‫سبيت‬ ‫ّبی‬ ُ‫داد‬ ٍ ِ‫ًقط‬ ،‫ليٌک‬ ‫چگًَگي‬ ‫هَرد‬ ‫در‬ ‫اطالعبت‬ ‫ضبهل‬ ‫صفحبت‬
‫كوک‬ ‫هب‬ ِ‫ث‬ ‫اطالعبت‬ ‫ايي‬ .‫دّذ‬ ‫هي‬ ‫ًطبى‬ ‫را‬ ‫سبيت‬ ‫ٍة‬ ‫تزافيک‬ ٍ ‫گيزد‬ ‫هي‬ ‫ضکل‬ ‫آًْب‬ ‫اسبس‬‫در‬ ِ‫ك‬ ‫كٌذ‬ ‫هي‬
ِ‫ث‬ ‫هذاٍم‬ ‫صَرت‬ ِ‫ث‬ َ‫سئ‬ ‫هجستيک‬ ‫ّبی‬ ُ‫داد‬ .‫دارين‬ ‫قزار‬ ‫ٍضعيتي‬ ِ‫چ‬ ‫در‬ ‫ّب‬ ‫سبيت‬ ‫سبيز‬ ٍ ‫رقجب‬ ‫ثب‬ ِ‫هقبيس‬
.‫ضَد‬ ‫هي‬ ‫رسبًي‬ ‫رٍس‬
ِ‫گذضت‬ ِ‫صفح‬ ‫در‬4.0٩0.٩05.020.0٣4‫آدرس‬‫اس‬0٩١.0١0.40٣.4٣0ِ‫صفح‬‫ضٌبسبيي‬ ُ‫خشًذ‬ ‫تَسط‬ ِ‫ك‬
‫ًيش‬ ‫جذيذ‬ ِ‫صفح‬ ‫در‬ .‫است‬ ‫هَجَد‬ ‫اًذ‬ ُ‫ضذ‬25١.٣٣٩.٣٣٩.0٣.‫آدرس‬‫اس‬٩١0.420.000..5.ِ‫صفح‬ِ‫ك‬
.‫است‬ ‫هَجَد‬ ‫اًذ‬ ُ‫ضذ‬ ‫ضٌبسبيي‬ ُ‫خشًذ‬ ‫تَسط‬
‫ثب‬‫ثجت‬‫ًبم‬‫ديذى‬ ‫اهکبى‬ ‫سبيت‬ ‫ايي‬ ‫در‬‫هطخصبت‬ٍِ‫تجشي‬ٍ‫تحليل‬‫دقيق‬‫اس‬‫ليٌک‬ُ‫دٌّذ‬ٍ‫لٌگز‬‫هتي‬
.‫دارد‬ ‫ٍجَد‬‫ايي‬‫اطالعبت‬‫اٍلَيت‬‫ثٌذی‬ُ‫ضذ‬‫است‬ٍِ‫ك‬ ‫ّبيي‬ ‫ليٌک‬ ٍ ‫هْن‬ ‫ّبی‬ ‫ليٌک‬‫اٍليي‬‫ثبر‬ُ‫ضذ‬ ‫ايجبد‬
‫تب‬ ‫ّب‬ ‫رثبت‬ ً‫ال‬َ‫هعو‬ .‫دّذ‬ ‫هي‬ ‫ًطبى‬ ‫را‬ ‫اًذ‬٩4ِ‫ث‬ ‫ضوب‬ َ‫سئ‬ ‫هجستيک‬ ‫طزيق‬ ‫اس‬ .‫كٌٌذ‬ ‫هي‬ ‫رصذ‬ ‫را‬ ِ‫گذضت‬ ُ‫هب‬

4. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
4
‫ايي‬ ‫هب‬ ‫ّبی‬ ‫رٍش‬ ٍ ‫اثشارّب‬ ‫اس‬ ُ‫استفبد‬ ‫ثب‬ ٍ ‫پٌْبًذ‬ ‫هعوَلي‬ ‫حبلت‬ ‫در‬ ِ‫ك‬ ‫كٌيذ‬ ‫هي‬ ‫پيذا‬ ‫دست‬ ‫اطالعبتي‬
‫ك‬ ‫ثْجَد‬ ‫در‬ ٍ ‫ضًَذ‬ ‫هي‬ ‫كبرثزد‬ ٍ ُ‫استفبد‬ ‫قبثل‬ ‫ضوب‬ ‫ثزای‬ ‫اطالعبت‬.‫ثسيبرهؤثزًذ‬ ‫ضوب‬ ‫سبيت‬ ‫بر‬
‫سثبى‬ ‫قبلت‬ ‫در‬ ُ‫داد‬ ٍ ‫اطالعبت‬ ‫سيز‬ .‫ًذارد‬ ‫ٍجَد‬ ‫ّب‬ ُ‫ٍاص‬ ‫كليذ‬ ‫طزيق‬ ‫اس‬ َ‫جستج‬ ‫اهکبى‬ َ‫سئ‬ ‫هجستيک‬ ‫در‬
.‫ضَد‬ ‫هحقق‬ ‫هتي‬ ‫لٌگز‬ ‫طزيق‬ ‫اس‬ ‫اهز‬ ‫ايي‬ ‫ضبيذ‬ ُ‫آيٌذ‬ ‫در‬ .‫ّستٌذ‬ ‫ال‬ ‫ام‬ ‫تي‬ ‫اچ‬
‫سئو‬ ‫مجستیک‬ ‫در‬ ‫استفبده‬ ‫مورد‬ ‫هوشمند‬ ‫ابزارهبی‬
ٍ ‫ارسيبثي‬ ‫ثزای‬ َ‫سئ‬ ‫هجستيک‬‫اس‬ ِ‫ك‬ ‫كٌذ‬ ‫هي‬ ُ‫استفبد‬ ‫هتعذدی‬ ‫َّضوٌذ‬ ‫اثشارّبی‬ ‫اس‬ ‫سبيت‬ ‫ٍة‬ ‫ثٌذی‬ ِ‫رتج‬
:‫ثبضٌذ‬ ‫هي‬ ‫سيز‬ ‫ضزح‬ ِ‫ث‬ ‫اثشارّب‬ ‫ايي‬ .‫ثبضذ‬ ‫هي‬ ‫پذيز‬ ‫اهکبى‬ ‫دستزسي‬ ‫اثشارّب‬ ‫ايي‬ ِ‫ث‬ ‫گًَبگَى‬ ‫ّبی‬ ‫ليٌک‬ ‫طزيق‬
‫سبيت‬ ‫هزٍرگز‬Site Explorerٌِ‫داه‬ ‫جستجَی‬ ‫ثزای‬
َ‫جستج‬ ‫هزٍرگز‬Search Explorer‫ج‬ ‫ثزای‬‫ّب‬ ُ‫كليذٍاص‬ ِ‫ثَسيل‬ ِ‫ًوبي‬ ‫در‬ َ‫ستج‬
‫سبيت‬ ‫هذيزيت‬ ‫اثشارّبی‬Webmaster Tools.‫دّذ‬ ‫هي‬ ‫ًطبى‬ ‫را‬ ‫سبيت‬ ‫هبلکيت‬
ُ‫كليذٍاص‬ ‫گز‬ َ‫جستج‬Keyword Checker‫عجبرات‬ ِ‫ثَسيل‬ ِ‫ًوبي‬ ‫در‬ َ‫جستج‬
ِ‫گذضت‬ ‫ّبی‬ ‫ليٌک‬Backlink History‫ثزگطتي‬ ‫ّبی‬ ‫ليٌک‬ ‫جستجَی‬ ‫ثزای‬
‫ضکبرچي‬ ‫ثبًذ‬Clique Hunter‫كٌذ‬ ‫هي‬ َ‫جستج‬ ‫را‬ ٌِ‫داه‬ ‫ّن‬ ‫ّبی‬ ‫ليٌک‬ ِ‫ّو‬
‫ثزگطتي‬ ‫ّبی‬ ‫ليٌک‬ ‫اصلي‬ ‫جستجَگز‬Bulk Backlink Checker‫را‬ ‫ّب‬ ٌِ‫داه‬ ‫ثزخي‬ ‫فقط‬
.‫كٌذ‬ ‫هي‬ َ‫جستج‬
‫هيليَى‬ ‫هجستيک‬Majestic Million.‫دّذ‬ ‫هي‬ ‫ًطبى‬ ‫را‬ ‫ايٌتزًت‬ ‫در‬ ‫ثزتز‬ ‫سبيت‬ ‫ٍة‬ ‫هيليَى‬ ‫يک‬
ِ‫هقبيس‬ ‫اثشار‬Compare Toolِ‫هقبيس‬ ‫اهکبى‬5.‫دارد‬ ‫ٍجَد‬ ‫قسوت‬ ‫ايي‬ ‫در‬ ‫ثزتز‬ ٌِ‫داه‬
ِ‫هحل‬ ‫جستجَگز‬Neighbourhood Checker‫را‬ ‫ّوجَار‬ ٍ ِ‫هطبث‬ ‫پي‬ ‫آی‬ ‫ثب‬ ‫ّبی‬ ‫سبيت‬ ‫ٍة‬
.‫كٌذ‬ ‫هي‬ ‫ضٌبسبيي‬
‫استبًذارد‬ ٍ ِ‫پيطزفت‬ ‫ّبی‬ ‫گشارش‬Standard and Advanced Reports‫دريبفت‬ ‫اهکبى‬
.‫دارد‬ ‫ٍجَد‬ ‫ثخص‬ ‫ايي‬ ‫در‬ ‫كبرثزاى‬ ‫ثزای‬ ‫گشارش‬

5. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
5
‫ّب‬ ‫ليٌک‬ ُ‫هجبرس‬ ‫پزٍفبيل‬Link Profile Fight‫در‬ ‫آى‬ ‫ّبی‬ ‫ليٌک‬ ٍ ‫سبيت‬ ‫ٍة‬ ٍ‫د‬ ِ‫هقبيس‬ ‫اهکبى‬
.‫است‬ ‫اهکبًپذيز‬ ‫ثخص‬ ‫ايي‬
‫ال‬ ‫آر‬ َ‫ي‬ ‫ارسبل‬URL Submitterُ‫خشًذ‬ ‫تَسط‬ ُ‫هطبّذ‬ ‫ثزای‬ ‫ّب‬ ‫آدرس‬ ‫كزدى‬ ِ‫اضبف‬
َ‫سئ‬ ‫هجستيک‬
‫هجستيک‬ ‫اثشارک‬Majestic Widgets‫هزٍرگز‬ ‫ثزای‬ ‫پالگيي‬ ‫اس‬ ‫ای‬ ِ‫هجوَع‬ ‫ايجبد‬
‫سئو‬ ‫مجستیک‬ ‫ابزارهبی‬ ‫لینک‬
Majestic link intelligence tools
Site Explorer(play video)
Site ExplorerSilver, Goldlets you explore a domain/url in great detail. Users on
subscription plans get access to the full tool.and Platinum
, the summary page is available for the Home Page of thelog inandregisterIf you
domain.
Search Explorer™
and see the page title and URL where itKeyword or moreSearch our index for a
appears, as well as getting the Search Score for the URL.
.Search Explorerto use thehereClick
Webmaster Tools

6. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
6
Verify ownership of your domains, allowing you to generate free reports for your
verified sites.
Keyword Checker
and see how many times it appears, asKeyword or PhraseSearch our index for a
well as getting the Search Volume for each keyword.
.Keyword Checkerto use thehereClick
Backlink History(play video)
allows SEOs to determine the number of backlinksBacklink History toolOur
detected by our sophisticated web robots for given domains, subdomains or URLs.
Registered userscan compare up to 5 domains simultaneously, allowing SEOs to
compare our backlink discovery growth rate for competing domains!
Clique Hunter(play video)
can find all of the 'cliques' that link to a list of domains.Clique HunterOur
Registered Usersto get thesubscribeed towill receive limited results and will ne
full information about these 'cliques'.
Bulk Backlink Checker(play video)

7. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
7
is a valuable time saver when all you want is backlinkBulk Backlink CheckerOur
counts for many domains. Using the simple form, just enter a few domains and we
return the external backlink counts.
Referring domain counts can be found for domains (e.g. "example.com" rather
than "www.example.com").
Majestic Million(play video)
The top one Million Domains* on the internet - listed by TLD and updated
Majesticfrequently. Explore the top one Million Domains* on the internet with the
.Million tool
*as rated by Majestic metrics.
Compare Tool(play video)
Compare headline stats for up to 5 different domains with the site comparator tool.
Click here.Comparator toolto try the
Neighbourhood Checker
A well-configured server can easily serve requests for a large number of domains
for a single IP.
or, in-presents a list of "neighbours"Neighbourhood checker toolThe Majestic
technical terms, the sites hosted on the same IP.

8. ‫سبيت‬ ‫هعزفي‬َ‫سئ‬ ‫هجستيک‬
‫شبهد‬ ‫دانشگبه‬ ،‫سنجی‬ ‫علم‬ ‫ارشد‬ ‫كبرشنبسی‬ ‫دانشجوي‬ ،‫امیدعلی‬ ‫قبسم‬،،g.omid49@gmail.com‫پبییز‬3131
8
Standard and Advanced Reports(play video) (play video)
Registered Usersfor domainsStandard ReportsandAdvanced Reportscan create
just by uploading a zero size file-" screenMy Reportsthey own for free from the "
to the root directory of a domain.
Link Profile Fight(play video)
Compare the backlink profiles of two sites graphically with our enhanced link
profile "fight" tool.
.link profile fight toolto try thehereClick
URL Submitter
Easily add URLs to be submitted to our crawler.
Registered userswill receive a daily quota of free URLs they can submit per day.
Majestic Widgets
for browsers.Pluginshas created a set ofMajestic