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Usability Professionals Don’t Care About Privacy (but we should) Nika Smith, User Experience Consultant Prepared for InfoC...
cloud computing
software as a service
the social web
 
“ Nothing you do ever goes away, and nothing you do ever escapes notice… There isn’t any privacy,  get over it ”
“ Nothing you do ever goes away, and nothing you do ever escapes notice… There isn’t any privacy,  get over it Vint Cerf, ...
60% of users are not worried about the information available about them online
1. Users often don’t read
1. Users often don’t read  Dialog boxes Privacy policies Instructions Warnings
 
2. UIs for managing privacy settings are often  painful to use
 
standards
Notice / Awareness Choice / Consent Access / Participation Integrity / Security Enforcement / Redress
 
4 major principles: 1. Support awareness and notification 2. Ask for consent and offer choices for participation 3. Offer ...
1. Support awareness and notification <ul><li>Uses clear and consistent terminology </li></ul><ul><li>Makes the user’s cur...
1. Support awareness and notification <ul><li>Makes privacy policies available from anywhere </li></ul><ul><li>Ensures pri...
1. Support awareness and notification <ul><li>Discloses what information can or will be made public BEFORE the user enters...
2. Ask for consent and offer choices for participation <ul><li>Obtains informed consent before collecting and using privat...
2. Ask for consent and offer choices for participation <ul><li>Defaults to the highest level of privacy and protection </l...
3. Offer granular levels of control <ul><li>Allows user to view and modify settings at any time </li></ul><ul><li>Gives th...
4. Protect the user from harm <ul><li>Uses secure protocols for transmitting personal information </li></ul><ul><li>Clearl...
Thoughts?
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Usability Professionals Don't Care About Privacy

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A presentation about the responsibility that UX professionals have in creating methods of evaluating privacy implications of products. Presented at InfoCamp Seattle 2008.

Published in: Technology, News & Politics
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Usability Professionals Don't Care About Privacy

  1. 1. Usability Professionals Don’t Care About Privacy (but we should) Nika Smith, User Experience Consultant Prepared for InfoCamp Seattle 2008
  2. 2. cloud computing
  3. 3. software as a service
  4. 4. the social web
  5. 6. “ Nothing you do ever goes away, and nothing you do ever escapes notice… There isn’t any privacy, get over it ”
  6. 7. “ Nothing you do ever goes away, and nothing you do ever escapes notice… There isn’t any privacy, get over it Vint Cerf, Internet Evangelist Google ”
  7. 8. 60% of users are not worried about the information available about them online
  8. 9. 1. Users often don’t read
  9. 10. 1. Users often don’t read Dialog boxes Privacy policies Instructions Warnings
  10. 12. 2. UIs for managing privacy settings are often painful to use
  11. 14. standards
  12. 15. Notice / Awareness Choice / Consent Access / Participation Integrity / Security Enforcement / Redress
  13. 17. 4 major principles: 1. Support awareness and notification 2. Ask for consent and offer choices for participation 3. Offer granular levels of control 4. Protect the user from harm
  14. 18. 1. Support awareness and notification <ul><li>Uses clear and consistent terminology </li></ul><ul><li>Makes the user’s current privacy settings visible throughout the system </li></ul><ul><li>Provides help from anywhere </li></ul>
  15. 19. 1. Support awareness and notification <ul><li>Makes privacy policies available from anywhere </li></ul><ul><li>Ensures privacy policies are accessible to all users </li></ul><ul><li>Displays changes to privacy policies, settings, and defaults prominently </li></ul>
  16. 20. 1. Support awareness and notification <ul><li>Discloses what information can or will be made public BEFORE the user enters or submits it </li></ul><ul><li>Discloses who has access to user’s information </li></ul><ul><li>Discloses how information the user provides will be used </li></ul>
  17. 21. 2. Ask for consent and offer choices for participation <ul><li>Obtains informed consent before collecting and using private information </li></ul><ul><li>Obtains consent before transferring or making available information to others </li></ul>
  18. 22. 2. Ask for consent and offer choices for participation <ul><li>Defaults to the highest level of privacy and protection </li></ul><ul><li>Provides an opt-out at any time, without penalizing the user </li></ul><ul><li>Opt-out applies to all previous actions and previously-entered information </li></ul>
  19. 23. 3. Offer granular levels of control <ul><li>Allows user to view and modify settings at any time </li></ul><ul><li>Gives the user a preview of how information will be used before saving </li></ul><ul><li>Allows user to modify personal information at any time </li></ul><ul><li>Allows user to delete and restrict access to information at any time </li></ul>
  20. 24. 4. Protect the user from harm <ul><li>Uses secure protocols for transmitting personal information </li></ul><ul><li>Clearly warns the user of privacy-invading actions they are attempting to take </li></ul><ul><li>Refrains from offering any seriously harmful or destructive options </li></ul>
  21. 25. Thoughts?

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