Which world do we live in? Reality of the virtual world
Scope of lecture <ul><li>View the map of worlds. </li></ul><ul><li>Put things into perspective. </li></ul><ul><li>Learn ho...
Map of worlds Email Instant Messaging Sometube Flickr Blog (or just RSS) Facebook Linkedin SecondLife Real world Semi - vi...
Evidence of worlds crossing over
 
Strategy for the virtual world Good to have one. Not hard to obtain. Go to a specialist? Maybe just talk to your teenager?
Charts – the serious stuff. Good for bussiness Good for fun RSS Email Website Instant Messaging
It could cost you some €... Good for bussiness Price of implementation RSS Email Website Instant Messaging
Linkedin D.I.Y. <ul><li>Make your profile </li></ul><ul><li>Make your profile complete </li></ul><ul><li>Encourage your em...
Linkedin API
Facebook A.D.I.Y. <ul><li>Have a profile </li></ul><ul><li>Make your company have a profile </li></ul><ul><li>Socialize </...
YouTube A.D.I.Y. <ul><li>No need to use YouTube. Just use video. </li></ul><ul><li>Make a corporate song video </li></ul><...
SecondLife – you may need some help! <ul><li>SL has a  smaller reach  than WEB 2.0 sites (10 M users vs. 100 M users of fa...
Question anyone? Tilen Travnik [email_address] Hal interactive d.o.o. www.hal.si www.halinteractive.eu
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Which world do we live in? (Reality of the virtual world)

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Short presentation that I presented at ETPO WGIP (European Trade Promotion Organisation – Working Group on Information Processing) organized by JAPTI (Public Agency of the Republic of Slovenia for Entrepreneurship and Foreign Investments). The main goal was to increase awareness of the people for the power of professional social networks.

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Which world do we live in? (Reality of the virtual world)

  1. 1. Which world do we live in? Reality of the virtual world
  2. 2. Scope of lecture <ul><li>View the map of worlds. </li></ul><ul><li>Put things into perspective. </li></ul><ul><li>Learn how to harness the goods. </li></ul>
  3. 3. Map of worlds Email Instant Messaging Sometube Flickr Blog (or just RSS) Facebook Linkedin SecondLife Real world Semi - virtual world - WEB 2.0 Virtual world
  4. 4. Evidence of worlds crossing over
  5. 6. Strategy for the virtual world Good to have one. Not hard to obtain. Go to a specialist? Maybe just talk to your teenager?
  6. 7. Charts – the serious stuff. Good for bussiness Good for fun RSS Email Website Instant Messaging
  7. 8. It could cost you some €... Good for bussiness Price of implementation RSS Email Website Instant Messaging
  8. 9. Linkedin D.I.Y. <ul><li>Make your profile </li></ul><ul><li>Make your profile complete </li></ul><ul><li>Encourage your employees to do theirs </li></ul><ul><li>Create a company group </li></ul><ul><li>Interact with your clients </li></ul><ul><li>Expand your network </li></ul><ul><li>Expand Linkedin into your website/service ( Company Insider , Share on Linkedin) </li></ul>
  9. 10. Linkedin API
  10. 11. Facebook A.D.I.Y. <ul><li>Have a profile </li></ul><ul><li>Make your company have a profile </li></ul><ul><li>Socialize </li></ul><ul><li>Make an application that is usefull for you audience </li></ul>
  11. 12. YouTube A.D.I.Y. <ul><li>No need to use YouTube. Just use video. </li></ul><ul><li>Make a corporate song video </li></ul><ul><li>Make a product video </li></ul><ul><li>Make a product video </li></ul><ul><li>Make a product video </li></ul><ul><li>… </li></ul><ul><li>Do it cheaply, at home or professionaly. It does not matter (too much). </li></ul>
  12. 13. SecondLife – you may need some help! <ul><li>SL has a smaller reach than WEB 2.0 sites (10 M users vs. 100 M users of facebook and 24 M users of Linkedin) </li></ul><ul><li>SL has a bright future and is exciting </li></ul><ul><li>SL might be an expensive ticket </li></ul><ul><li>SL not as accessible (client software, hardware) </li></ul><ul><li>SL could be what you need . </li></ul>
  13. 14. Question anyone? Tilen Travnik [email_address] Hal interactive d.o.o. www.hal.si www.halinteractive.eu

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