2. Step 1
Address your targeted audience on your business site. Make
sure that your websites have valid & structured code to
produce pages that will increase your target audiences and
look great on almost all widely used web browsers and
operating systems.
3. Step 2
Make sure your content and graphics are relevant to your
web site's theme. Not just ordinary websites, that look great
graphically. Your websites follow WAI standards &
recommendations set by World Wide Web
W3C Consortium. You website design accessible & usable
hand-coded bespoke websites that are compliance with
W3C standards (WAI-A. WAI-AA, WAI-AAA,WCAG
1.0). Use latest technologies like XHTML, XML & CSS
(CSS-based layouts instead table-based ones).
(like : http://rajtechnologies.com )
4. Step 3
Alert visitors by email when you add new content to your
web site. This will remind people to revisit your web site.
5. Step 4
Do you have a product or service that doesn't sell good?
Offer it as a free bonus for someone else's product or
service. Get free advertising by placing your web site or
business ad on the product or in the product package. Offer
a way for visitors to contact you on each web page. List
your email address, fax number and phone number. Also
update your constant at business yellow pages like http://
yellowmarketingindia.com.
6. Step 5
Give people the option of viewing your web site offline.
Offer it by auto responder or printer friendly version.
7. Step 6
Make sure a least 50% of your content is original. The other
option is to offer something else original other than content,
like software or an online utility.
8. Step 7
Offer your visitors incentives for revisiting your web site.
You could give them new content, product
brochures,software, ezine, etc. (like http://
hostmepostme.com)
9. Step 8
Publish a FAQs for your business, product and web site.
They could have questions about multiple parts of your
business.
10. Step 9
Make sure all links on the navigational bar are clickable. If
people can't get to where they want to go, they will leave.
11. Step 10
Organize you web site in logical and profitable sequence.
You don't want to give a freebie before they learn about the
products you're selling.
