Zero to blogger beyond just blogging


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Looking to do more with your Wordpress blog? In the this slideshow Sarah Arrow looks at other things you can do with Wordpress as well as use it for blogging

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Zero to blogger beyond just blogging

  1. 1. WORDPRESS SUCCESSBuild More than a Blog…Build a Business
  2. 2. Understanding Wordpress An easy-to-use content management system Allows interaction with your niche audience Provides real-time immediacy & buzz creation Helps raise awareness of your brand Helps cement your niche position Easy way to generate multiple streams of income
  3. 3. Understanding Wordpress Increases your public prominence Increases your business’ perceived value No specialized tech knowledge necessary Has many free guides & video tutorials Plugins provide specialty functions
  4. 4. Wordpress Business Models Article Marketing Directory Auction Site Easy Content Management System (CMS) for your mainstream business or contractors e-Commerce Storefront or Catalog FAQ portal or Q&A site
  5. 5. Wordpress Business Models Forum Help Desk Ticket System Dedicated Invoicing System Membership Site Project Management System Use your imagination…the possibilities are endless
  6. 6. Wordpress Themes & Plugins Make Wordpress fit YOUR needs! Search for specialty, paid or free plugins & themes Start searching for free at the Plugin Directory & Theme Showcase Always get themes & plugins from reputable sources Ask friends, mentors or a business coach for sources
  7. 7. Find Your Focus What improvements can Wordpress help you make to your current business model? Get feedback from customers & clients, social media followers, newsletter subscribers, or mastermind group members Search for a plugin to make these improvements Always read plugin & theme reviews prior to installation
  8. 8. Tailoring Wordpress to YourBusiness Make small changes – get 1 plugin working before implementing another Article Marketing – want to create a niche directory? Try the paid Article Directory plugin & Article Directory Wordpress Theme
  9. 9. Tailoring Wordpress to YourBusiness Online Store – sell on ebay or run a specialty hobby site? Check out the Wordpress Auction / Reverse Auction Theme  Another reliable plugin for selling products is the WP e-Commerce Plugin
  10. 10. Tailoring Wordpress to YourBusiness Q&A Site – try the WP-Answers theme or the Popurls Clone plugin Forums – check out the BB Press forum software Membership Site – Wishlist Member integrates seamlessly
  11. 11. Tailoring Wordpress to YourBusiness Help Desk Ticket System – try the Quality Control theme Manage Multiple Customers, Clients or Vendors – use the free WP-Invoice plugin Project Management – try the WP Task Manager plugin
  12. 12. Monetize With Wordpress Always think of ways to make money from your sites Consider a paid membership or mastermind group Make your article directory a paid subscription site Write product reviews for affiliate products using the WP Review Site Plugin Sell your artwork using The Photo Argus portfolio theme
  13. 13. Wordpress Safety Always check for plugin updates Check that you have the latest version of Wordpress Install the Akismet spam filter Secure your site with the free Bulletproof Security Scan plugin