The document discusses several aspects of marketing materials for a new soap opera. It provides feedback on the masthead design, visible spelling mistakes, abstract poster design, non-conventional character performances, and suggestions to improve the realism and inclusion of social media links to engage the target audience. Overall, the document aims to analyze different elements of the marketing campaign and provide recommendations for enhancement.

1. “The representation of the “Design of the Masthead is
Star is a perfect match to a clear link to the magazine
the trailer, it continues a Fabulous showing that is
strong gender performance the glamorous genre that
of the cheeky character that has been aimed for and
reflects the storylines achieved well”.
created by the trailer.”
“Gauntlett 2.0 is visible with
links to Twitter showing
that this product is enabling
a user generated content
“There is a visible spelling and that the consumer is
mistake of the soap, could now the producer linking to
mislead audiences as it the interactive target
creates a whole new audience. Maybe add a
meaning for the soap.” website or Facebook link to
widen the platforms for the
target audience”.

2. “The feel of the poster “The punctuation needs
creates an abstract yet correcting on the title to
attention grabbing effect, it emphasise clearly an
makes the soap interest in the audience,
contemporary also therefore they answer the
reflecting one of the question without thinking
storylines in the soap – drawing them in to the new
the Gossip Girl control.” soap.”
“The performance of
the characters isn’t
conventional
therefore it adds a
whole new spark of “Pixilation needs removing
interest to the soap for the soap to look real, it
which is needed for will then portray Gauntlett
its success. Its quirky if you add twitter, face book
I love it!.” links like the Magazine.”