Helpful things I learnt at the BFI study day.

1. MakingfilmOpenings:anAS
Mediastudyday
BFI

2. Macroconventionsofopeningtitlesequences
I learnt about macro conventions:
-genre
-narrative (plot)
-characters
-themes
-atmosphere
For a title sequence, you should introduce themes, create atmosphere, establish genre and
set up characters.
The length should typically be 2-4 minutes long, however In our case it should be 2 minutes
max.

3. Microelementsofopeningtitlesequences
I also learnt about micro elements:
-colour
-lighting
-font
-framing
-costume, props, setting
-sound design

4. Whattoavoid
Avoid lots of complex narrative.
Don’t forget to leave negative space for titles.
Don’t make the font too big. Small and simple is just as effective.
A common mistake is shooting in too many locations. Reshooting is much harder and
prolongs overall time to make movie.
Don’t run out of time to make titles. This is important so you can stay on track with editing.
Try to plan and edit audio and titles first. Also, editing the big picture before the details is a
good way to not to get too caught up and spend too much time on trivial details.
Make sure to focus on sound and lighting and costume. If this is done poorly it can be the
difference from an A-C. It can also make the film look unprofessional.
Make sure the opening sequence doesn’t look like a trailer or short film.

5. Howtomakethebestopeningtitlesequences
Importantly, an opening credit should include: production companies, lead actors (above the title), FILM TITLE, star credits, supporting
cast (shared title), production credits (head of depts), producers and director (last).
Be consistent with micro conventions, especially: colour, lighting, font, framing.
Some macro elements are more important than offers, for example, themes and atmosphere.
Make sure to take stock in order to stay organised.
Ask yourself:
-what's the task? (make mood boards)
-What's the assessment?
-What's the timeframe?
-What equipment have I got and need? (good resources are key)
Give yourself time to shoot and edit.
Also, when shooting, think about PPPC (people, place, props, costumes)
Its very important to keep evidence throughout as proof of the skills you’ve learnt throughout the planning, making and editing. Screen
grabs are a good way of doing this.