Websites - from Sources to Ditribution Platforms
•Download as PPT, PDF•
0 likes•173 views
First there were services, now there are websites. Websites evolved from information sources to distributions platforms. Released for the PRime International PR & Marketing Congress 2010 at CaixaForum Barcelona.
Recommended
More Related Content
Similar to Websites - from Sources to Ditribution Platforms
Similar to Websites - from Sources to Ditribution Platforms (20)
Recently uploaded
Recently uploaded (20)
Websites - from Sources to Ditribution Platforms
- 1. Websites : from sources to distribution platforms Ignacio Lago
- 2. What is a source ?
- 3. What is a distribution platform ?
- 4. Internet
- 5. Internet is for communication
- 6. A long time ago…
- 7. 1973: E-mail
- 8. 1980: Usenet
- 9. 1988: IRC
- 10. 1990: WWW!
- 11. Everything goes WWW
- 12. Information
- 13. Communication
- 14. Messaging
- 15. Forums
- 16. IRC?
- 17. Users and Content
- 18. Users
- 19. Users love things
- 20. Users really hate things
- 21. Be part of the tribe
- 22. Content
- 23. Content needs a lawyer
- 24. Content is somewhere
- 25. Share content!
- 27. 1st stage: users do everything
- 29. Users as a chain
- 30. Born to be wild
- 31. 2nd stage: users get it from websites
- 32. Get it
- 33. Send it
- 34. 3rd stage: users put it on websites
- 35. Get and Send once again
- 36. 4th stage: users are the platform
- 40. 5th stage: users got streaming
- 41. Submit content
- 42. Watch it from home
- 44. Links in, Content out
- 45. 6th stage: streaming as source
- 46. The audience is listening
- 47. 7th stage: a community has been born
- 48. Submit to the community
- 49. Share in the community
- 51. 8th stage: community without content
- 52. Content is shared outside
- 53. Dis-tri-bu-tion
- 54. Next stage! New spices
- 55. Get specialised
- 56. Content is filtered in
- 57. Content is filtered out
- 58. Keep it clean
- 59. Content platform isn’t the community
- 60. Situation
- 61. One community, multiple sources
- 62. Show me the money
- 63. This is fun! Come in!
- 65. Easier reputation management
- 66. It’s happening right now
- 67. Case studies
- 68. Distribution
- 69. YouTube: the main source
- 70. Users decide
- 71. Control inside, wild outside
- 74. Be an artist
- 75. Who got the money?
- 76. Last.fm: with music
- 77. Law pressure
- 78. Users & Ads
- 79. Megavideo: pure distribution
- 81. Users & Ads without community?
- 82. Spotify: a classic, on-demand
- 83. They understand the game
- 84. Share outside, listen inside
- 85. Ustream: live
- 86. Fresher than fresh content
- 87. Sharing
- 88. Facebook: it’s all about sharing
- 89. “ Share ” then “ Like ”
- 90. Applications to share even more
- 91. Chat? Keep the user connected
- 92. Twitter: right here, right now
- 93. Share fresh, or earlier
- 94. Platform? Ups!
- 95. Fight for the users!
- 96. Tumblr: blog evolution
- 97. Share, share and reblog
- 98. Is this on Tumblr?
- 100. Hulu: video on-demand
- 101. TV in your web browser
- 102. A method that worked and works
- 103. Vevo: music videos
- 104. The top first use of YouTube
- 105. Then…
- 106. Stage clear ?
- 107. Expect special forces
- 108. A last tip for PR
- 109. PR for music bands
- 110. RootMusic: bands on Facebook!
- 112. Thanks for listening! Ignacio Lago [email_address] www.ignaciolago.com