2. Feedback
• I have conducted a questionnaire which I handed out
to my target in order to receive feedback on my music
video. I then retrieved the feedback from my audience
and analysed my findings. I had been given positive
and negative aspects, which could be areas to improve
on in the next production and positives which show my
understanding of the topic that can be held onto.
In the next few slides I have categorised my findings and
placed graphs to show the percentages as well as
audience comments. This will show the effectiveness of
my audience feedback to see if my goals were
achieved.
3. 1 – Have you ever heard of The
Sonixx?
75% of my audience had said no but the other
25% haven’t listened to their music but came
across The Sonixx
• “Never heard of them ever in my life”
• “When I was looking at some producers I have came across them before, never
really gave it a thought”
• “Not heard a name like that anywhere”
4. What were you expecting from the
music video?
“That it would relate to dancing maybe?”
“Clubbing”
“A lot of hectic camerawork movements”
“Glow sticks with flashing lights”
5. What did you find most appealed to
you in the video?
• “The main character, he’s a figure that can be
related to because of the similarities. Same
age and social group”
• “I found the ending great! It becomes really
chilled”
• “The strange narrative is surely one to be
remembered”
6. Did you spot any negatives with the
music video?
• “Not really, little things like, a clip or a shot of the
building having an extra few seconds being too
long I’d say”
• “You could have used more strobe lighting
effects, being a dubstep video the chorus is the
main bit to go mental and the mise en scene
usually creates that atmosphere”
• “Not really, I thought it went well with the
narrative but more urban shots could have been
used, didn’t expect the hybrid between the forest
and city centre”
7. Were the transitions and effects used
appropriately
• “Yeah, they were. One in particular that I
enjoyed was the changing from location to
location but in the same scene.”
• All of my audience was agreed upon the fact
that the transitions and effects were used
appropriately
8. If I was to create a music video from
scratch what advice could you have
given me ?
• “Conduct an in-depth audience feedback
process, just to have an absolute clear image
on how it could be made perfect”
• “Analyse all the technical features and have an
innovative design to make yours stand out
(research)”
• “Use props effectively to make conventions to
the viewer obvious.”
9. Overall Feedback
• After gaining my results I have come to realise
that my audience feedback has been the most
useful technique in understanding what parts I
went wrong, how it could have been changed and
what errors may have been stumbled across. This
will help me improve overall quality, and can be
used for future references. It is also a good
opportunity to be able to understand what is
expected, basically telling you what to include
from the specific target audience, making sure
you’re meeting their requirements.
