Campina Marcomm Presentation for Infobrand 27th June 2019
KUPONI - COUPON DISTRIBUTION
1. Copyright 2016 – Chui Media Ltd
Drive Sales with Digital Coupons
Introducing Kuponi - a platform that helps business owners deliver
mobile offers that grow sales.
Mobile Offers
Nothing brings existing and new customers in like offers and promotions. At
Kuponi, we help connect your offers, coupons and promotions with your customer’s
favourite device the Mobile phone.
Technology
Kuponi provides the underlying technology to create and deliver mobile offers to
customers. Our Platform handles the ins and outs of offers so you don’t have to.
Types of Coupons
1. Ecommerce Coupon - A coupon that increases online sales
2. Timed Coupon – A Coupon that counts down once Activated
3. Single use Coupon – A Coupon that can only be used once
4. Standard Coupon – A Coupon that can be saved and used later
5. Digital Circular – Presents up to 50 coupons
6. Promotion Slider – Presents up to 5 coupons together
Omni-Channel Delivery
Kuponi offers can be distributed across a broad set of channels and engagement
points like;
• Apps
• Email
• Website
• Social
• Digital Ads
• SMS Short code and Text for Offline Marketing
2. Copyright 2016 – Chui Media Ltd
Business Objectives we solve
• Drive foot traffic / in-store revenue
• Drive site traffic / online Revenue
• Drive inbound calls
HOW KUPONI DRIVES SALES
In-store redemption
Consumers like the Idea of using their mobile device to redeem discounts and
coupons.
Redemption Method
• Single use coupons – This method provides a more controlled redemption. It
involves creating a unique number of coupon codes using your P.O.S or an
online coupon generator and providing the coupons to Kuponi for
distribution. The Campaign stops once all coupons have been distributed.
• Ecommerce store - For online coupons we redirect coupon redeemers to
your store.
Kuponi Supports
• 1D and 2D barcodes
• QR Codes
• Text Only codes
Benefits of using KUPONI
• Increase customer spend
• Promote New Products
• Retain customers
• Viral Exposure
• Kuponi offers can be tracked based on; views, clicks, saves, devices used,
location etc.
3. Copyright 2016 – Chui Media Ltd
VALUE ADDED OPTIONS
1. Gamification
Adding Gamification to your coupons will increase customer engagement, loyalty
and redemption.
Kuponi games create a fast and fun mobile experience by turning your promotions
into prizes.
Kuponi games work on any device that supports HTML5 without the need to for an
app download.
Types of Games
• Quizzes
• Prize Wheels – A wheel that gives a random prize
• Scratchers – Scratch to win a random prize
• Photo Booth- Lets users edit their photos and share them
• Matcher Game – A mini memory game to win a prize
• Carnival Shooter – Mini arcade game to win a prize
2. Mobile Database Building
Kuponi offers have the ability to require your customers to sign up to your customer
database using their mobile numbers to receive the offers or optionally sign up to
receive mobile offers after saving a coupon.
Why does a mobile Opt-in matter?
• 97% of SMS messages are read vs 20% of emails – 5x better Reach
• 97% of SMS messages are read within 5 seconds – 34,500x Faster
• SMS texts average a response rate of 10% vs 5% email - 5x More
• It reduces your marketing cost for your next campaign
4. Copyright 2016 – Chui Media Ltd
PRICING
ITEM COST PER UNIT
COUPONS* KES 10
COUPONS + GAMIFICATIONS KES 15
FACEBOOK COUPON DISTRIBUTION KES 10,000
AUDIENCE RETARGETING KES 5,000
MOBILE DATABASE** KES 5
* Minimum of 1,000 units
** Includes 4 messages a month to each number in your database + a free SMS
SHORT CODE KEYWORD
CONTACT US FOR A CUSTOMISED DEMO
+254724208851 | info@chuimedia.co.ke
Chui Media Ltd
House 6 Metropolitan Court
KENYA OFFICE: +254724208851
UK OFFICE: +447462090547
info@chuimedia.co.ke
http://chuimedia.co.ke