How creating value for your digital activities brings only the better for brands and products. Inspired from a blog post written by Kyra Aylsworth, a strategist in Teehan+lax. I've been using the approach in crafting several digital strategies for brands and products across industries.

1. Brand Association
Through Value Creation
A presentation by Michael Liem, Managing Director of PT. Saka Digital Arsana

3. Dan Barber
“How I fell in love with a fish”

8. Dan Barber
How he describe Veta La Palma
1. A farm that doesn’t feed its
animals.
2. A farm that measures its success
by the health of its predators.
3. A farm that’s literally a water
purification plant.
Chef, Authors & Food Visionaries

9. Connecting the dots .
How this is related to our industry .

10. The Problem?
<Digital Landfill>

11. Sustainable Digital Environment
AN ALTERNATIVE MODEL:

12. #1 | Support Natural Behavior
Don’t feed the animal

15. Be part of consumers lives, infuse your
brand into the cultural consciousness
"We don't do advertising anymore. We just do cool sh*t!"
Simon Penstridge - UK Marketing Director Nike

16. With an extraordinary approach

17. #2 | Be Generous
Measure success by the
health of your predators

20. #3 | Improve the world
around you
Be a water purification plant

21. A movement… by design!

22. What will you get?
A sustainable relationship

23. Necessity, who is the
mother or our invention
Plato
Plato was a philosopher, as well as
mathematician, in Classical Greece.