SlideShare a Scribd company logo
1 of 18
Data Mining
‫یافت‬‫ازاو‬‫نام‬‫هستی‬‫آنکه‬‫نام‬‫به‬
‫یافت‬‫ازاو‬‫آرام‬‫زمین‬‫جنبش‬‫فلک‬
‫سجودش‬‫در‬‫کافرینش‬‫خدائی‬
‫وجودش‬‫بر‬‫آمد‬‫مطلق‬‫گواهی‬
‫مانند‬‫و‬‫مثل‬‫بی‬‫یکی‬‫اهلل‬‫تعالی‬
‫خداوند‬‫خداوندان‬‫خوانندش‬‫که‬
‫افروز‬‫اجنم‬‫دارو‬‫پای‬‫بر‬‫فلک‬
‫آموز‬‫حکمت‬‫میاجنی‬‫بی‬‫را‬‫خرد‬
‫باریک‬‫فکرهتای‬‫خبش‬‫جواهر‬
‫تاریک‬‫های‬‫شب‬‫آرنده‬‫روز‬‫به‬
‫امید‬‫و‬‫بیم‬‫و‬‫نگار‬‫شادی‬‫و‬‫غم‬
‫خورشید‬‫و‬‫ماه‬‫و‬‫آفرین‬‫روز‬‫و‬‫شب‬
‫پستی‬‫و‬‫باال‬‫دارنده‬‫نگه‬
‫هستی‬‫مجله‬‫او‬‫هستی‬‫بر‬‫گوا‬
Data Mining
‫کاوی‬‫داده‬
‫توکلی‬ ‫مهران‬
Data Mining‫توکلی‬ ‫مهران‬
‫د‬‫به‬‫که‬‫کرد‬‫خواهند‬‫کنرتل‬‫را‬‫آینده‬‫کسانی‬‫و‬‫اده‬
‫داشت‬‫دسرتسی‬‫هبرتی‬‫و‬‫بیشرتی‬‫اطالعات‬‫باشند‬‫ه‬
Data Mining‫توکلی‬ ‫مهران‬
‫کاوی‬ ‫داده‬
‫اصطالح‬‫رود؟‬ ‫می‬ ‫کار‬ ‫به‬ ‫زمانی‬ ‫چه‬ ‫کاوی‬ ‫داده‬
Data Mining‫توکلی‬ ‫مهران‬
‫کاوی‬ ‫داده‬
Data Mining‫توکلی‬ ‫مهران‬
‫کاوی‬ ‫داده‬ ‫تکنیکهای‬
Data Mining‫توکلی‬ ‫مهران‬
‫کاوی‬ ‫داده‬ ‫تکنیکهای‬
Data Mining‫توکلی‬ ‫مهران‬
‫کاوی‬ ‫داده‬
،‫علمی‬ ‫کاربردهای‬
‫امنیتی‬ ‫و‬ ‫تجاری‬
A
‫کاهش‬
‫شديد‬
‫ها‬ ‫هزينه‬
B
C
‫افزايش‬
‫درآمدها‬D
‫زندگی‬ ‫نجات‬
‫انسانها‬
Data Mining‫توکلی‬ ‫مهران‬ 9
‫کاربرد‬:
Data Mining‫توکلی‬ ‫مهران‬ 10
‫کی‬ ‫و‬ ‫قیمت‬ ‫تاثیر‬ ،‫فروش‬ ‫اقالم‬ ‫تهیه‬ ،‫تقاضا‬ ‫میزان‬ ‫بینی‬ ‫پیش‬‫بر‬ ‫فیت‬
‫فروش‬ ‫میزان‬
‫بازاریابی‬ ‫و‬ ‫تبلیغات‬ ‫روش‬ ‫و‬ ‫زمان‬ ‫و‬ ‫مکان‬ ،‫مشتری‬ ‫جذب‬
‫رفته‬ ‫دست‬ ‫از‬ ‫مشتریان‬ ،‫وفادار‬ ‫مشتریان‬ ،‫مشتریان‬ ‫حفظ‬
‫مشتری‬ ‫ترک‬ ‫نرخ‬ ،‫مشتری‬ ‫مراجعه‬ ‫دو‬ ‫بین‬ ‫زمان‬ ‫مشتریان،مدت‬ ‫درک‬
‫باال‬ ‫روبه‬ ‫فروش‬ ،‫متقاطع‬ ‫فروش‬ ،‫مشتریان‬ ‫خرید‬ ‫میزان‬ ‫افزایش‬
‫وکار‬ ‫کسب‬ ‫بر‬ ‫بیرونی‬ ‫و‬ ‫درونی‬ ‫عوامل‬ ‫تاثیر‬ ‫گیری‬ ‫اندازه‬
‫توسعه‬ ‫و‬ ‫رقابت‬
‫مشتریان‬ ‫خرید‬ ‫سبد‬ ‫تحلیل‬
‫تجارت‬
Data Mining‫توکلی‬ ‫مهران‬ 11
‫اجتماعی‬ ‫گروههای‬ ‫اساس‬ ‫بر‬ ‫اعتباری‬ ‫کارتهای‬ ‫از‬ ‫استفاده‬ ‫میزان‬ ‫تعیین‬.
‫اعتبارمشتریان‬ ‫تحلیل‬.
‫وام‬ ‫بازپرداخت‬ ‫درریسک‬ ‫اصلی‬ ‫فاکتورهای‬ ‫شناسایی‬.
‫بانکی‬ ‫جدید‬ ‫خدمات‬ ‫ارائه‬ ‫به‬ ‫مشتریان‬ ‫گویی‬ ‫پاسخ‬ ‫تحلیل‬.
‫بانکداری‬:
Data Mining‫توکلی‬ ‫مهران‬ 12
‫بیمه‬:
‫دعاوی‬ ‫تحلیل‬ ‫و‬ ‫تجزیه‬.
‫مشتریان‬ ‫توسط‬ ‫جدید‬ ‫های‬ ‫نامه‬ ‫بیمه‬ ‫خرید‬ ‫میزان‬ ‫پیشگویی‬.
‫مشتریان‬ ‫های‬ ‫گروه‬ ‫اساس‬ ‫بر‬ ‫خسارت‬ ‫میزان‬ ‫بینی‬ ‫پیش‬.
‫مشتریان‬ ‫گردانی‬ ‫روی‬ ‫یا‬ ‫و‬ ‫وفاداری‬ ‫عوامل‬ ‫تعیین‬.
‫ای‬ ‫بیمه‬ ‫تخلفات‬ ‫شناخت‬.
Data Mining‫توکلی‬ ‫مهران‬ 13
‫سالمت‬ ‫و‬ ‫پزشکی‬:
‫ها‬ ‫بیماری‬ ‫درمان‬ ‫روش‬ ‫تعیین‬ ‫و‬ ‫بیماران‬ ‫با‬ ‫رفتار‬ ‫نوع‬ ‫تعیین‬.
‫آن‬ ‫جانبی‬ ‫اثرات‬ ‫و‬ ‫بیماری‬ ‫بر‬ ‫دارو‬ ‫تاثیر‬ ‫میزان‬ ‫بررسی‬.
‫س‬ ‫انواع‬ ‫بینی‬ ‫پیش‬ ‫یا‬ ‫و‬ ‫تشخیص‬ ‫مانند‬ ‫ها‬ ‫بیماری‬ ‫انواع‬ ‫بینی‬ ‫پیش‬ ‫و‬ ‫تشخیص‬‫رطان‬.
‫پزشکی‬ ‫های‬ ‫عکس‬ ‫تحلیل‬
Data Mining‫توکلی‬ ‫مهران‬ 14
‫تخلف‬ ‫کشف‬ ‫و‬ ‫مدیریت‬:
‫کشف‬‫اتومبیل‬ ‫و‬ ‫ای‬ ‫بیمه‬ ‫فریبهای‬
‫کشف‬‫اعتباری‬ ‫کارت‬ ‫های‬ ‫حقه‬
‫کشف‬‫مالی‬ ‫مشکوک‬ ‫تراکنشهای‬
Data Mining‫توکلی‬ ‫مهران‬
‫کار‬ ‫و‬ ‫کسب‬ ‫اطالعات‬ ‫و‬ ‫کاوی‬ ‫داده‬
Data Mining‫توکلی‬ ‫مهران‬
Data Mining‫توکلی‬ ‫مهران‬
data mining & Data analysis

More Related Content

Featured

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationErica Santiago
 

Featured (20)

PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 
More than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike RoutesMore than Just Lines on a Map: Best Practices for U.S Bike Routes
More than Just Lines on a Map: Best Practices for U.S Bike Routes
 
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
 
Barbie - Brand Strategy Presentation
Barbie - Brand Strategy PresentationBarbie - Brand Strategy Presentation
Barbie - Brand Strategy Presentation
 

data mining & Data analysis