1. Coca Cola

2. Co.Incorporatedin 1882. On April 23, 1985, "New Coke" formula was released. Today, products of the Coca Cola Company are consumed at the rate of more than one billion drinks per day. Introduction

3. Main target market :Young generation. Major segment :Those who take this drink daily. Also those areas where demand is higher than other area. TARGET MARKET OF COCA COLA

4. POSITIONING

5. These products available on: SSRB (standers size returnable bottle) LRB (litter returnable bottle) NRB (no return bottle) or disposable bottle PET 1.5 (1.5 litter plastic bottle) CANS (tin pack 330 ml)

6. Coca cola company use different mediums: Print media Pos material Tv commercial Billboards and holdings. ADVERTISEMENT

7. Thank you